{"product_id":"sony-fe-24-50mm-f-2-8-g-lens","title":"Sony FE 24-50mm f\/2.8 G Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eSony FE 24-50mm f\/2.8 G Lens \u003c\/strong\u003e  is a compact, fast-aperture standard zoom lens, designed to complement and accentuate the light weight and small form factor that have always been advantages of the Alpha range. Complementing the existing range of standard zooms for Sony FullFrame mirrorless cameras, this lens is designed for photographers for whom a bright, constant maximum aperture is\n \u003cbr\u003e\n the top priority.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eFor anyone who wants both convenience and the expressive power of a fast maximum aperture, this lens give unrivalled mobility, while still delivering on the quality, speed and durability that are hallmarks of the Sony G series.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Sony FE 24-50mm f\/2.8 G Lens  \u003c\/h2\u003e\n\u003cul\u003e\n \u003cli\u003eBuilt For Beauty\u003c\/li\u003e\n \u003cli\u003ePerfect with 7C\u003c\/li\u003e\n \u003cli\u003eGreat for Stills, Great for Video\u003c\/li\u003e\n \u003cli\u003eFocus ring\u003c\/li\u003e\n \u003cli\u003eZoom ring\u003c\/li\u003e\n \u003cli\u003eFocus hold button\u003c\/li\u003e\n \u003cli\u003eAperture Ring\u003c\/li\u003e\n \u003cli\u003eLinear Motors\u003c\/li\u003e\n \u003cli\u003eExterior\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eBuilt For Beauty\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eDesigned to take full advantage of its bright maximum aperture, the FE 24-50mm F\/2.8 G has smooth and pleasing roll-off into the defocused areas of an image, enhanced by an 11-bladed aperture for consistently rounded bokeh across the frame.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003ePerfect with 7C\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCombined with an A7CII or A7CR, the FE 24-50mm F\/2.8 G still weighs in at under 1Kg, providing a bright, fast-focusing standard zoom and modern full-frame sensor in a total kit size that is completely unheard-of. This makes the lens ideal for for active photographers who need to carry their gear over the course of a day.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGreat for Stills, Great for Video\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThanks to its light weight, the FE 24-50mm F\/2.8 G is an ideal choice for gimbal work, and its rapid focusing linear motors can also provide smooth focus adjustments when the situations calls for it. Focus breathing correction in late-model alpha cameras ensures stable framing even during extreme focus shifts.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n \u003cli\u003eMPN - SEL2450G\u003c\/li\u003e\n \u003cli\u003eGTIN - 4548736141421\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46838148956345,"sku":"158888","price":1216.01,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/2f280af8-6c76-4210-8487-0b9fb6387e67_1.jpg?v=1775354590","url":"https:\/\/www.digidirect.com.au\/products\/sony-fe-24-50mm-f-2-8-g-lens","provider":"digiDirect","version":"1.0","type":"link"}