{"product_id":"hoya-49mm-pro-nd64-ex-filter","title":"HOYA 49mm Pro ND64 EX Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eHOYA 49mm Pro ND64 EX Filter \u003c\/strong\u003e absorbs the light entering the lens evenly across the visible spectrum and reduces the amount of light entering the lens by up to 6 f\/stops without affecting the colour balance. Reducing the amount of light allows the use of wider apertures and slower shutter speeds for creative and dramatic effects. ND filters are widely used by landscape photographers who want to capture smooth, flowing waterfalls or seascapes but still retain the correct exposure throughout the whole photograph. Alternatively, ND filters can be used to reduce the depth of field and enable the use of wider apertures to ensure your subject is crisp while the background becomes a soft blur - great for portraiture. ND filters also allow cine and video cameras (which have fixed shutter speeds) to film subjects such as snow, sand or other bright scenes which would normally cause over-exposure.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003ch2 class=\"h2Lit\"\u003eKey Features of the HOYA 49mm Pro ND64 EX Filter  \u003c\/h2\u003e \u003cul\u003e \u003cli\u003eReduces the light entering your camera lens by 6 stops.\u003c\/li\u003e \u003cli\u003ePermits wider apertures and slower shutter speeds to be used.\u003c\/li\u003e \u003cli\u003eACCU-ND coating for truly neutral colour balance.\u003c\/li\u003e \u003cli\u003eAllows you to reduce depth of field for portraits.\u003c\/li\u003e \u003cli\u003eLow-profile aluminium ring avoids vignetting.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e \u003c\/p\u003e \u003cul class=\"mpn\"\u003e \u003cli\u003eMPN - 49PNDEX64\u003c\/li\u003e \u003cli\u003eGTIN - 024066071668\u003c\/li\u003e \u003c\/ul\u003e","brand":"Hoya","offers":[{"title":"Default Title","offer_id":46838332326073,"sku":"155557","price":89.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/6168283f92355.png?v=1775360053","url":"https:\/\/www.digidirect.com.au\/products\/hoya-49mm-pro-nd64-ex-filter","provider":"digiDirect","version":"1.0","type":"link"}