{"title":"Fujifilm Summer Cashback","description":null,"products":[{"product_id":"fujifilm-x-half-silver-x-hf1","title":"FUJIFILM X-Half - Silver","description":"\u003cp class=\"mText\"\u003eMake time for your photography with \u003cstrong class=\"h1Lit\"\u003eFujifilm X-Half Silver X-HF1 \u003c\/strong\u003e a camera dedicated to distraction-free creativity.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eA default vertical format, 2-in-1 imagery, and Fujifilm’s legendary color reproduction all in a compact body, X half combines a classic image-making experience with a fresh way to share your vision.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe “X half” features a rear LCD monitor, in line with the sensor’s orientation, making it ideal for vertical shooting and movie recording at a 3:4 aspect ratio. The 2-in-1 feature allows users to combine two still images or movies into one composition in-camera, providing richer storytelling capabilities than single images.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe optical viewfinder evokes the feel of film cameras, recreating and improving upon distinctive rendering capabilities. The camera features Fujifilm’s popular \"Film Simulations\" and \"Grain Effect\", which reproduces the unique grain texture of film photos, along with new filters such as light leak and halation, to provide users with a wide range of creative options.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Fujifilm X-Half Silver X-HF1\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eTwo Formats, One Camera\u003c\/li\u003e\n\u003cli\u003eSmartphone Simplicity\u003c\/li\u003e\n\u003cli\u003eClassic Design Uniquely Refined \u003c\/li\u003e\n\u003cli\u003eVertical Viewfinder and Rear LCD\u003c\/li\u003e\n\u003cli\u003eUltra-Light 240g A Compact, Everyday Carry \u003c\/li\u003e\n\u003cli\u003eEnjoy Film Photography in a Digital World\u003c\/li\u003e\n\u003cli\u003eDedicated X half App\u003c\/li\u003e\n\u003cli\u003e2-in-1 Creation Unleash Your Creativity\u003c\/li\u003e\n\u003cli\u003eGallery and Album Add a Personal Touch\u003c\/li\u003e\n\u003cli\u003e1-Inch Sensor + 32mm, Prime Lens A Distinct look and Feel (35mm equivalent)\u003c\/li\u003e\n\u003cli\u003eFocusing Fast and Intuitive \u003c\/li\u003e\n\u003cli\u003eCreate Your Own Story\u003c\/li\u003e\n\u003cli\u003e3:4 Vertical Framing\u003c\/li\u003e\n\u003cli\u003eFilm Simulations\u003c\/li\u003e\n\u003cli\u003eAnalog-Inspired Filters\u003c\/li\u003e\n\u003cli\u003eGrain Effect\u003c\/li\u003e\n\u003cli\u003eFilm Camera Mode\u003c\/li\u003e\n\u003cli\u003eActivating Film Camera Mode\u003c\/li\u003e\n\u003cli\u003eViewfinder-Only Framing \u003c\/li\u003e\n\u003cli\u003eDeveloping Your Images \u003c\/li\u003e\n\u003cli\u003eDigital Contact Sheet\u003c\/li\u003e\n\u003cli\u003eSeamless Printing with instax™ Link Series\u003c\/li\u003e\n\u003cli\u003eNP-W126S Rechargeable Battery\u003c\/li\u003e\n\u003cli\u003eDATE STAMP\u003c\/li\u003e\n\u003cli\u003eUSB-C Port\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eTwo Formats, One Camera\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half has two unique formats for stills and video. Use the default vertical format, or the 2-in-1 option to combine images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSmartphone Simplicity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eWe use smartphones every day to make vertical images, which is why X half does the same. The creative process feels effortlessly natural.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e2-in-1\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e2-in-1 combines two vertical frames, giving you new ways to tell your stories. Embrace your creative side by choosing two still images, a video and a still, or two videos. Simply pull the Frame Advance Lever or use the dedicated X half app.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eClassic Design Uniquely Refined \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half combines the classic styling synonymous with X Series and effortless ease of use to deliver a truly authentic image-making experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eVertical Viewfinder and Rear LCD\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eUninterrupted creativity Optimised for vertical compositions, the viewfinder and rear LCD on X half let you concentrate on what matters; uninterrupted creativity. Stop checking the details on every image, start focusing on recording the moments that matter.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUltra-Light 240g A Compact, Everyday Carry \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half’s compact size makes it easier to record the natural, unguarded moments in life. The more you use it, the more you’ll think ‘only X half will do’.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEnjoy Film Photography in a Digital World\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half brings the joy of film photography into the digital world. From the tactile action of the Frame Advance Lever to the subtle sub-LCD that echoes a film window, every detail evokes a nostalgic thrill of the analog age.\u003c\/p\u003e\n\u003cp\u003eX half’s authentic yet simple design seamlessly complements any style, effortlessly fitting into your life. Make it a part of your everyday moments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDedicated X half App\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eYour essential companion, Keep the fun of photography going by transferring images from the camera to your smartphone, then use the dedicated X half app to unlock new creative possibilities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e2-in-1 Creation Unleash Your Creativity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eIt only takes a few taps to transform vertical images into 2-in-1 masterpieces. Select your favourite frames, swap their positions, adjust the dividing line’s colour and size – every detail is yours to control. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGallery and Album Add a Personal Touch\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X half app is your gallery, for you to design just the way you like. Choose from two background colours and six frame styles to show your images at their very best.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e1-Inch Sensor + 32mm, Prime Lens A Distinct look and Feel (35mm equivalent)\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFor the first time in the X Series, X half features a 1-inch sensor. The 32mm* focal length – identical to QuickSnap one-time-use cameras – delivers high-resolution images with a distinct look and feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFocusing Fast and Intuitive \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half’s autofocus is quick, responsive, and seamless. Prefer manual control? The Focus Ring lets you fine-tune your images. Face and Eye Detection also helps ensure pin-sharp results on every portrait.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eCreate Your Own Story\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half lets you explore colours, textures, and moods – express your vision, create your own story.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e3:4 Vertical Framing\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe foundation of X half. A compositional style set to become the new standard. You can add a date stamp to your images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e2-in-1\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCombine two moments – stills or video – into a single frame. Use the Frame Advance Lever or create on the app..\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFilm Simulations\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eExpand your creative options by choosing a Film Simulation to match your vision. Each has its own unique colour palette, all inspired by analog film. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eAnalog-Inspired Filters\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eLight leaks, expired film, double exposure, and other analog-inspired filters offer a fresh take on vintage aesthetics. Find the look that resonates with you.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGrain Effect\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eGrain Effect adds film-like grain to your images, adding an extra level of creativity to your everyday image making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFilm Camera Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFrame the world through an optical viewfinder, pull the lever to advance to the next frame, and relive the experience of analog creativity. X half’s Film Camera mode recreates the joy of film photography in a digital era.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eActivating Film Camera Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eSelect a Film Simulation of your choice on the sub-LCD, then swipe down and select Film Camera mode. Choose the number of frames – 36, 54, or 72 – and begin your creative journey. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eViewfinder-Only Framing \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eIn Film Camera mode, live view is disabled on the rear LCD – you can only compose through the viewfinder. Don’t forget to advance the lever after each frame, so you’re ready to make the next image. These small limitations fuel the creative spirit.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDeveloping Your Images \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eOnce you’ve finished your film roll, it’s time to develop the images. Transfer your film roll to the X half app, where digital development begins. Your images will be processed and saved to your smartphone and app gallery – waiting is all part of the magic.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDigital Contact Sheet\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eAlongside your images, a digital contact sheet of the entire roll is saved, allowing you to relive the story you’ve recorded. There’s no ‘right’ photo – every frame, even the imperfect ones, becomes an essential part of the journey. (You can cancel the film camera mode by double-tapping the sub-LCD. You can save and view the images you have taken up to the point of cancelling by transferring them to the app.)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSeamless Printing with instax Link Series\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eConnect X half to an instax Link series printer for instant, direct printing – bringing your digital moments to life in analog form. Supported models: instax mini Link 2, instax mini Link 3, instax SQUARE Link, instax Link WIDE Built-in LED Illuminate scenes with X half’s built-in LED, which brings an extra touch of brilliance to your work.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eVideo\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCreate more than just stills. You can record video with the same distinctive aesthetic and creative control.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eNP-W126S Rechargeable Battery\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half is supplied with the NP-W126S rechargeable Li-ion battery, which is capable of up to 880 frames* on a single charge. (When using the OVF)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDATE STAMP\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eDate stamp is available for both stills and videos. Easily switch ON\/OFF from SETUP \u0026gt; CUSTOM SETTINGS.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUSB-C Port\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eDespite its compact body, X half features a USB-C port for seamless data transfer and easy charging.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74516\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410553635\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":45816043667641,"sku":"169579","price":749.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/169579_Token.jpg?v=1792563683"},{"product_id":"fujifilm-7x50-wpcxl-mariner-binoculars-w-compass","title":"FUJIFILM 7X50 WPCXL Mariner Binoculars w\/ Compass","description":"\u003cp class=\"mText\"\u003eCombining great performance and value, the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM 7X50 WPCXL Mariner Binoculars w\/ Compass\u003c\/strong\u003e is their entry-level boating binocular equipped with a compass.  It has multi-coated lenses, a tough polycarbonate exterior, and a weight which is remarkably low for a 7x50 waterproof and fogproof optic.  In fact, this rubber armored unit will actually float in water when the included strap is attached.  The compass' LED illumination and activation button are on the left objective, away from the compass itself, so that electrical interference is avoided.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM 7X50 WPCXL Mariner Binoculars w\/ Compass\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFujinon's entry level boating binocular\u003c\/li\u003e\n\u003cli\u003eRubber armored, polycarbonate housing that's lighter than most 7x50 boating binoculars\u003c\/li\u003e\n\u003cli\u003eFloats in water when used with accompanying neckstrap\u003c\/li\u003e\n\u003cli\u003eNitrogen-purged waterproof and fogproof lenses\u003c\/li\u003e\n\u003cli\u003eMulti-coated optics\u003c\/li\u003e\n\u003cli\u003e56-72mm Interpupillary adjustment range\u003c\/li\u003e\n\u003cli\u003eTough peel-down type eyecups\u003c\/li\u003e\n\u003cli\u003eInternal compass is illuminated by LED light\u003c\/li\u003e\n\u003cli\u003eCompass' electrical supply, lighting, and activation button are on opposite objective to eliminate electrical interference \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 29090\u003c\/li\u003e\n\u003cli\u003eGTIN - 631267077513\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838227796153,"sku":"123950","price":299.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/123950-new-token_8a262b1f-278c-4108-9b52-617088fc5602.jpg?v=1791332780"},{"product_id":"fujifilm-fujinon-10x42-hyper-clarity-binoculars","title":"FUJIFILM Fujinon 10X42 Hyper Clarity Binoculars","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM Fujinon 10X42 Hyper Clarity Binoculars\u003c\/strong\u003e Series of binoculars are characterized by the unique “SUPER EBC FUJINON” multi-coating designed to maximize light transmittance and deliver a bright and clear field of view. Fujifilm’s HC Series of binoculars, namely FUJINON HYPER-CLARITY HC 10X42 will be equipped with large-diameter lenses. The HC 10X42 have magnification ratios of 8x making it suitable for bird-watching, star-gazing and other outdoor observation of wildlife and nature.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe use of large lenses, with the effective diameter of 42mm, delivers amazing light-gathering power. All light-transmitting surfaces of the lens elements and prisms are applied with Fujifilm’s unique SUPER EBC FUJINON multi-coating, familiar to photographers based on its use on Fujifilm’s XF and MK interchangeable lenses designed for the FUJIFILM X Series of digital cameras. The use of SUPER EBC FUJINON lens elements effectively controls chromatic aberration for excellent viewing resolution and contrast, allowing users to enjoy the beauty of wildlife and nature with amazing clarity.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eA robust magnesium body that is both fog-proof and water-resistant is complemented by a water-repellent coating on objective lenses and eyepieces. Add PL and nebula filter compatibility into the mix and you’re ready for a wide range of conditions.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM Fujinon 10X42 Hyper Clarity Binoculars\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSuper EBC FUJINON Multicoatedd\u003c\/li\u003e\n\u003cli\u003eFog-proof and water-resistant\u003c\/li\u003e\n\u003cli\u003eMagnesium-Alloy Body\u003c\/li\u003e\n\u003cli\u003eExtra-Low Dispersion Lanthanum Glass\u003c\/li\u003e\n\u003cli\u003eWide Angle of View with wide aperture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 29942\u003c\/li\u003e\n\u003cli\u003eGTIN -631267706253\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838229565625,"sku":"140787","price":845.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140787-new-token_a73a9994-5fc9-4da8-b79e-4e2b208df5cf.jpg?v=1791336857"},{"product_id":"fujifilm-fujinon-8x42-hyper-clarity-binoculars","title":"FUJIFILM Fujinon 8X42 Hyper Clarity Binoculars","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM Fujinon 8X42 Hyper Clarity Binoculars\u003c\/strong\u003e are engineered with a moderate magnification that allows you to observe distant subjects while presenting you with long eye relief and a wide exit pupil that enhances your viewing comfort.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIt employs complementary technologies to produce an optic that is built for superior performance in low light and the harshest conditions. First is the use of extra-low dispersion (ED) lanthanum glass in the lens elements to correct chromatic and spherical aberrations. Fujinon then employs their Super EBC anti-reflection multi-coatings, which increase light transmission, image contrast, and sharpness, and provide true colour rendition. Next are phase-corrected and dielectric-coated roof prisms, which limit internal light loss and interference and improve image contrast. This all translates to bright, clear high-contrast images with accurate colour across the wide field of view with a reduced appearance of visible hand shake especially in low light conditions such as those in the early morning and late evening, and under heavily overcast skies.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe optical tubes are nitrogen-filled and O-ring sealed to make them not only fogproof when moving between extreme temperature changes, but also waterproof and submersible. The exterior has an armour made of an elastomeric material that protects against knocks and drops and offers a slip-resistant grip for sure handling in cold and wet conditions. Fujinon includes objective lens covers and an ocular rainguard to protect the lenses and eyepieces, plus a neck strap and carrying case.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM Fujinon 8X42 Hyper Clarity Binoculars\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eExtra-Low Dispersion Lanthanum Glass\u003c\/li\u003e\n\u003cli\u003ePhase-Corrected Dielectric Roof Prisms\u003c\/li\u003e\n\u003cli\u003eAnti-Reflection, Fully Multicoated\u003c\/li\u003e\n\u003cli\u003eWide 64° Apparent Angle of View\u003c\/li\u003e\n\u003cli\u003eNitrogen Filled, Water and Fogproof\u003c\/li\u003e\n\u003cli\u003eSturdy Closed-Bridge Configuration\u003c\/li\u003e\n\u003cli\u003eLightweight and Strong Magnesium Chassis\u003c\/li\u003e\n\u003cli\u003eM46x0.75 Objective Filter Threads\u003c\/li\u003e\n\u003cli\u003eLarge Center Focusing Knob\u003c\/li\u003e\n\u003cli\u003eTwist-Up Rubber Eyecups\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eOptical Performance\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e8x power magnifies the view for detailed observations while producing a wide exit pupil and long eye relief\u003c\/li\u003e\n\u003cli\u003eModerate 42mm objective lens diameter improves low-light performance without excessive bulk or weight\u003c\/li\u003e\n\u003cli\u003eRoof prism light path helps to maintain a slim profile for easier and more comfortable handling\u003c\/li\u003e\n\u003cli\u003eExtra-low dispersion lanthanum glass reduces chromatic and spherical aberrations for increased contrast and improved colour rendition and sharpness without distortion across the entire field of view\u003c\/li\u003e\n\u003cli\u003eHighly reflective dielectric prism coatings minimize internal light loss to maintain image brightness and improve contrast and clarity\u003c\/li\u003e\n\u003cli\u003ePhase-corrected prisms eliminate internal interference in the light path to improve contrast and resolution\u003c\/li\u003e\n\u003cli\u003eAnti-reflection fully multicoated optics, using Fujinon's proprietary Super EBC coatings, produce bright high-resolution images\u003c\/li\u003e\n\u003cli\u003eHydro-phobic exterior lens coatings allow water and moisture to bead and roll off, keeping the lenses clean and clear\u003c\/li\u003e\n\u003cli\u003eWide 64° apparent angle of view produces an immersive observational experience with less disorientation when used on rough or rolling seas and minimized appearance of visible hand shake common when holding high-power optics\u003c\/li\u003e\n\u003cli\u003eGenerous 125 m field of view at 1000 yards\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUse and Handling\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eThe closed bridge provides a solid and stable platform for the internal focusing mechanism\u003c\/li\u003e\n\u003cli\u003eLarge slip-resistant centre focusing wheel is easy to manipulate, even while wearing gloves\u003c\/li\u003e\n\u003cli\u003eThe right-eye dioptric correction allows users to set the adjustment to compensate for individual optical prescription and improve focus sharpness\u003c\/li\u003e\n\u003cli\u003eM46x0.75 objective lens threads allow the use of filters, such as polarizing or nebula, to further improve views\u003c\/li\u003e\n\u003cli\u003eBroad 57-76mm interpupillary distance adjustment range enables easy use by a wide variety of users\u003c\/li\u003e\n\u003cli\u003eTwist-up rubber eyecups for comfortable use with or without eyewear\u003c\/li\u003e\n\u003cli\u003eLong 18mm eye relief makes viewing more comfortable, with less eyestrain\u003c\/li\u003e\n\u003cli\u003eWide 5.25mm exit pupil will cover pupils as they open in low light to keep the entire scene in view\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eConstruction Details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMade in Japan\u003c\/li\u003e\n\u003cli\u003eLightweight and strong magnesium-alloy chassis helps to reduce fatigue when wearing the binoculars around the neck or holding them up to the eyes\u003c\/li\u003e\n\u003cli\u003eSlim body profile and elastomeric exterior material provide room for a secure, slip-resistant, and comfortable grip in all conditions\u003c\/li\u003e\n\u003cli\u003eNitrogen filled and O-ring sealed to make them waterproof and submersible to a depth of 3.3' (1m) for up to 5 minutes, while being resistant to internal fogging when moving through extreme changes in temperature or environmental conditions, such as those at low-pressure altitudes\u003c\/li\u003e\n\u003cli\u003eLength: 13 cm\u003c\/li\u003e\n\u003cli\u003eIncludes objective and eyepiece caps, neck strap, and carrying case\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 29842\u003c\/li\u003e\n\u003cli\u003eGTIN - 631267706130\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838229795001,"sku":"140764","price":837.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140764-new-token_7dcc8cf8-d9f5-41e2-b387-b07f79a3cb67.jpg?v=1791336816"},{"product_id":"fujifilm-fujinon-techno-stabi-12x28-waterproof-binoculars","title":"FUJIFILM Fujinon TECHNO-STABI 12x28 Waterproof Binoculars","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM Fujinon TECHNO-STABI 12x28 Waterproof Binoculars\u003c\/strong\u003e are high powered and stabilized, which offers unique performance when used from moving vehicles, vessels at sea or stationary. The compact, lightweight and ergonomic design is ideal for nature watching, sports, concerts and astronomical use where the user may want to utilize a higher magnification (12x) without a tripod. These image stabilizing binoculars lock in on the subject to create a stabilized field of vision at 12x magnification. The TS 12X28 uses Optical Stabilized technologies to minimize the synergistic vibration that typically occurs just from holding the unit. The multi-coated optics allow for exceptional light transmission, which is great for low-light performance. Given the unit's high stabilization, the user will get a stable image of virtually anything with the TECHNO STABI 12X28.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FFUJIFILM Fujinon TECHNO-STABI 12x28 Waterproof Binoculars\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eThe multi- coated prisms give a sharp, high contrast image\u003c\/li\u003e\n\u003cli\u003eAuto off functions automatically switch power off after 10 minutes, reducing unnecessary power consumption\u003c\/li\u003e\n\u003cli\u003eThe TS 12X28 can run for up to 12 hours. Under extreme cold conditions, operating times can differ\u003c\/li\u003e\n\u003cli\u003eEquipped with a vibration canceler, the TS 12X28 constantly delivers a stable field of view by correcting for hand movement over the entire magnification range\u003c\/li\u003e\n\u003cli\u003eThe vibration correction range is +\/-3deg. , allowing effective use of the TS 12x28 on land, sea or air. With this correction effect, the 12x28 can deliver stable images with 12x magnification\u003c\/li\u003e\n\u003cli\u003eLightweight, compact and ergonomic, the TS 12X28 is comfortable for the user, making these binoculars ideal for long observations\u003c\/li\u003e\n\u003cli\u003eThe body structure is designed to protect the optics and prevent dirt or dust from adhering to the optical elements\u003c\/li\u003e\n\u003cli\u003eThe precise center focus wheel, makes it possible to bring details into sharp focus with just the movement of the finger\u003c\/li\u003e\n\u003cli\u003eTwisting eyecups are easy to use and offer comfort for the user\u003c\/li\u003e\n\u003cli\u003eThe TS 12X28 is made of fiberglass-reinforced, high durability plastic\u003c\/li\u003e\n\u003cli\u003eThe comfortable neck strap makes for easy transportation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 29828\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410532975\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838229893305,"sku":"162576","price":899.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/162576-new-token_b0fc8056-3905-40ee-8177-72d45f2e0517.jpg?v=1791337722"},{"product_id":"fujifilm-fujinon-techno-stabi-14x40-binoculars","title":"FUJIFILM Fujinon TECHNO-STABI 14X40 Binoculars - Black","description":"\u003cp class=\"mText\"\u003eBuilding off the success of the 14x40 TSN IS binoculars, the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM Fujinon TECHNO-STABI 14X40 Binoculars\u003c\/strong\u003e get an upgrade with a wider stabilization range of ±6°, a buoyant chassis design, and the capability of running on rechargeable NiMH batteries—significant improvements over the regular model.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eWith these new X version binoculars, you can enjoy the high power of 14x magnification without having to use a tripod. You'll see the details of far-off subjects without the distracting hand shake that typically spoils the view of traditional high-power optics, and you'll find them especially useful when glassing from a moving vehicle or while running a boat across choppy seas.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eFully multi-coated optics and reverse-Porro prisms deliver a bright and crisp image with accurate color and vivid contrast, and the wide exit pupil and twist-up eyecups make the Techno-Stabi comfortable to use while wearing glasses and viewing through them for long periods of time. They will run for up to 18 hours on the four included AA batteries, or 22 hours with your NiMH rechargeables, and come with a case and a strap.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM Fujinon TECHNO-STABI 14X40 Binoculars\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e±6° Stabilization\u003c\/li\u003e\n\u003cli\u003eFully Multi-Coated Lenses\u003c\/li\u003e\n\u003cli\u003eCompact Reverse Porro Prism\u003c\/li\u003e\n\u003cli\u003eAuto Shutoff Conserves Battery Life\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eOptical Performance\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eTwo-axis ±6° image stabilization keeps views steady against natural hand shake, vibration from moving vehicles, and pitching seas\u003c\/li\u003e\n\u003cli\u003ePowerful 14x magnification is ideal for nature watching, birding, sporting events, concerts, and wide-field astronomical use\u003c\/li\u003e\n\u003cli\u003e40mm objective lenses provide the light-gathering capability required to keep views bright and clear in all conditions\u003c\/li\u003e\n\u003cli\u003eReverse Porro prism light path produces a more compact housing versus traditional Porro designs\u003c\/li\u003e\n\u003cli\u003e4-element objective lens system and 6-element eyepiece lens system correct chromatic aberration to produce accurate colors with reduced fringing and halos and edge-to-edge sharpness\u003c\/li\u003e\n\u003cli\u003eAnti-reflection fully multi-coated lenses maximize light transmission to keep views bright and clear with accurate color representation\u003c\/li\u003e\n\u003cli\u003e210-foot field of view at 1000 yards\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUse and Handling\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eTwo push-button interface turns the system on and engages\/disengages the IS system\u003c\/li\u003e\n\u003cli\u003eAuto-off function to conserve battery life\u003c\/li\u003e\n\u003cli\u003eLow-profile slip-resistant knob is ergonomically placed to be easy to find with the right forefinger\u003c\/li\u003e\n\u003cli\u003eTwist-up eyecups for comfortable use with or without eyewear\u003c\/li\u003e\n\u003cli\u003e±2 right eye dioptric correction enables tack-sharp focusing even without perfect eyesight\u003c\/li\u003e\n\u003cli\u003e48mm front lens threads allow the use of filters, such as polarizing or ND, to improve the views in snowy conditions or when using on or near water on bright and sunny days\u003c\/li\u003e\n\u003cli\u003e60-70mm interpupillary adjustment range accommodates users of all sizes\u003c\/li\u003e\n\u003cli\u003e13mm eye relief\u003c\/li\u003e\n\u003cli\u003eComfortable 2.9mm exit pupil completely covers pupils in most light conditions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eConstruction Details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eBuoyant floating design allows you to retrieve them if they fall overboard\u003c\/li\u003e\n\u003cli\u003eFiberglass-reinforced plastic housing helps to shave weight to make them more comfortable to hold for long periods\u003c\/li\u003e\n\u003cli\u003eCompact form factor is just 7\" long\u003c\/li\u003e\n\u003cli\u003eNeck strap and carrying bag\u003c\/li\u003e\n\u003cli\u003eRuns on four included disposable AA batteries with a maximum runtime of up to 18 hours\u003c\/li\u003e\n\u003cli\u003eCapable of running on rechargeable NiMH AA batteries with a maximum runtime of 22 hours\u003c\/li\u003e\n\u003cli\u003eBroad 14 to 131°F operating temperature range\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - TS-X1440\u003c\/li\u003e\n\u003cli\u003eGTIN - 631267680126\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838229926073,"sku":"137615","price":1444.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/137615-new-token_3b3e341a-8290-4ec8-b14c-33bb4b2d9219.jpg?v=1791335714"},{"product_id":"fujifilm-fujinon-techno-stabi-14x40-binoculars-navy","title":"FUJIFILM Fujinon TECHNO-STABI 14X40 Binoculars - Navy","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM Fujinon TECHNO-STABI 14X40 Binoculars (Navy)\u003c\/strong\u003e help users to achieve stable and clear views, thanks to the built-in stabilisation system, which runs on easy-to-find AA batteries. This stabilisation system, users can enjoy the long magnification of this product with confidence. Other highlights include fully multi-coated lenses and a compact reverse porro prism design.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThese Fujinon 14x40 TS-X Techno Stabiscope binoculars include wide exit pupil and twist-up eyecups, so they are comfortable to use for eyeglass wearers. In use, these Fujinon binoculars are a joy, and a two push-button interface to engage and disengage the IS system, and a low-profile slip-resistant knob. As well as a fibreglass-reinforced plastic housing, which cuts down on weight, these binoculars include a buoyant floating design which helps them to be retrieved from water in an emergency.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM Fujinon TECHNO-STABI 14X40 Binoculars (Navy)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eBuilt-In Stabilisation System\u003c\/li\u003e\n\u003cli\u003eAA Battery Powered\u003c\/li\u003e\n\u003cli\u003e14x Magnification\u003c\/li\u003e\n\u003cli\u003eFully Multi-Coated Optics\u003c\/li\u003e\n\u003cli\u003eBuoyant Floating Design\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 29820\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410511987\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838229991609,"sku":"162628","price":1444.15,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/162628-new-token_72e0d4be-abb2-4c9b-b3d5-d6fbe1f72092.jpg?v=1791337761"},{"product_id":"fujifilm-fujinon-techno-stabi-16x28-waterproof-binoculars","title":"FUJIFILM Fujinon TECHNO-STABI 16X28 Waterproof Binoculars","description":"\u003cp class=\"mText\"\u003eLightweight and durable, the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM Fujinon TECHNO-STABI 16X28 Waterproof Binoculars \u003c\/strong\u003e are built for travel and outdoor pursuits including hiking, birding, sports and more. With IPX7 waterproofing and up to 30 hours of battery life, these compact travel binoculars are made for adventure.\u003c\/p\u003e\n\u003ch2\u003eKey Features of the FUJIFILM Fujinon TECHNO-STABI 16X28 Waterproof Binoculars\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e16x magnification\u003c\/li\u003e\n\u003cli\u003eLightweight and compact\u003c\/li\u003e\n\u003cli\u003eIPX7 waterproof protection\u003c\/li\u003e\n\u003cli\u003eDurable build\u003c\/li\u003e\n\u003cli\u003eHigh-magnification vibration correction\u003c\/li\u003e\n\u003cli\u003eBright and sharp optics\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - A29928\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410532982\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230024377,"sku":"165417","price":804.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/165417-new-token_d596a6aa-4e4d-4674-9877-f77116a66535.jpg?v=1791338485"},{"product_id":"fujifilm-fujinon-techno-stabi-16x40-binoculars","title":"FUJIFILM Fujinon TECHNO-STABI 16X40 Binoculars","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e FUJIFILM Fujinon TECHNO-STABI 16X40 Binoculars\u003c\/strong\u003e provide a steady image, undistracted by the shakiness that inevitably occurs with high-magnification, non-stabilized optics. Standard binoculars generally require a tripod for anything above 10x, but the ±3° vibration suppression of the Techno-Stabis delivers much stronger magnification and a smooth view, right in your hands.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThere's more to the Techno-Stabi experience than image stabilization. The lenses are made of extra-low dispersion glass to prevent color fringing and are multicoated with Fujinon EBC to prevent glare and allow maximum light transmission. The prisms have phase-correction coating to further improve the view and the large 40mm objective lenses admit ample light for a strong image even at lower-light times of day.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM Fujinon TECHNO-STABI 16X40 Binoculars\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e±3° Stabilization\u003c\/li\u003e\n\u003cli\u003eExtra-Low Dispersion Glass\u003c\/li\u003e\n\u003cli\u003eEBC Multicoated Lenses\u003c\/li\u003e\n\u003cli\u003ePhase-Corrected Prisms\u003c\/li\u003e\n\u003cli\u003eLarge 40mm Objectives for Bright Image\u003c\/li\u003e\n\u003cli\u003e30 Hours Runtime per Charge\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 29916\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410547856\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230122681,"sku":"166739","price":1364.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/166739-new-token_737d927c-a12a-4adf-9061-a42f32e351cb.jpg?v=1791338524"},{"product_id":"fujifilm-fujinon-techno-stabi-20x40-binoculars","title":"FUJIFILM Fujinon TECHNO-STABI 20X40 Binoculars","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e FUJIFILM Fujinon TECHNO-STABI 20X40 Binoculars \u003c\/strong\u003eprovide a steady image, undistracted by the shakiness that inevitably occurs with high-magnification, non-stabilized optics. Standard binoculars generally require a tripod for anything above 10x, but the ±3° vibration suppression of the Techno-Stabis delivers much stronger magnification and a smooth view, right in your hands.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThere's more to the Techno-Stabi experience than image stabilization. The lenses are made of extra-low dispersion glass to prevent color fringing and are multicoated with Fujinon EBC to prevent glare and allow maximum light transmission. The prisms have phase-correction coating to further improve the view and the large 40mm objective lenses admit ample light for a strong image even at lower-light times of day.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM Fujinon TECHNO-STABI 20X40 Binoculars\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e±3° Stabilization\u003c\/li\u003e\n\u003cli\u003eExtra-Low Dispersion Glass\u003c\/li\u003e\n\u003cli\u003eEBC Multicoated Lenses\u003c\/li\u003e\n\u003cli\u003ePhase-Corrected Prisms\u003c\/li\u003e\n\u003cli\u003eLarge 40mm Objectives for Bright Image\u003c\/li\u003e\n\u003cli\u003e30 Hours Runtime per Charge\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 29920\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410547795\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230155449,"sku":"166740","price":1521.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1736966720_1871619_1.jpg?v=1775356449"},{"product_id":"fujifilm-gf-100-200mm-f-5-6-r-lm-wr-lens","title":"FUJIFILM GF 100-200mm f\/5.6 R LM WR Lens","description":"\u003cp class=\"mText\"\u003eAdd a medium telephoto zoom to your medium-format system with the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM GF 100-200mm f\/5.6 R LM WR Lens\u003c\/strong\u003e. Bringing with it as 79-158mm equivalent focal length, this is a versatile option for many shooters and has a rugged construction that makes it suited to traveling and adventurous photographers. It also boasts top-tier image quality with a 20 element in 13 group construction starring two Super ED elements and one aspherical element.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eEnsuring excellent performance and results, the 100-200mm is equipped with a fast and silent linear autofocus motor along with a mechanism to prevent unnecessary movement of elements when the camera is not in use. Further bolstering performance and usability on location is an optical image stabilizer rated for five stops. Fast operation is available in the form of a focus limiter switch and stabilization on\/off switch.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eBuild quality is important for professional equipment, with this lens being sealed in 10 places to protect against dust and water. It can also handle cold environments with its ability to work in temperatures as low as 14°F. For those in need of just a bit more reach, the lens is compatible with the GF 1.4x TC WR Teleconverter which boosts its range to 140-280mm, or 111-221mm in 35mm equivalency.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eNote:\u003c\/strong\u003e* Product is shown in use for illustration only, additional equipment is not included.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM GF 100-200mm f\/5.6 R LM WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFUJIFILM G Mount\u003c\/li\u003e\n\u003cli\u003e79-158mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/5.6 to f\/32\u003c\/li\u003e\n\u003cli\u003eOne Aspherical and Two Super ED Elements\u003c\/li\u003e\n\u003cli\u003eLinear AF Motor\u003c\/li\u003e\n\u003cli\u003eOptical Image Stabilization\u003c\/li\u003e\n\u003cli\u003eFocus Limiter Switch, Tripod Collar\u003c\/li\u003e\n\u003cli\u003eDust- and Weather-Sealed Construction \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eMedium telephoto zoom lens\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe medium telephoto zoom lens offers a 79-158mm equivalent focal length to realize a narrow field of view to suit wildlife and portraiture applications\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eConstant f\/5.6 maximum aperture\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eConstant f\/5.6 maximum aperture ensures consistent performance throughout the zoom range\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eOptical design incorporates two Super ED elements and one aspherical element\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe optical design incorporates two Super ED elements and one aspherical element to reduce chromatic aberrations, color fringing, and field curvature aberrations throughout the aperture and focusing ranges for notable clarity and color fidelity\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eLinear AF motor\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eA linear AF motor is used for quick, quiet focusing performance and an internal focusing mechanism maintains the overall length of the lens during operation and also produces consistent optical performance throughout the focusing range. Additionally, an updated mechanism also fixes the linear motor position when turning the camera off so the focus position remains the same\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eOptical Image Stabilization system\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eOptical Image Stabilization system compensates for up to five stops of camera shake to help realize sharper imagery when shooting handheld\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003ePhysical aperture ring\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe physical aperture ring allows for intuitive adjustment over exposure settings and incorporates a C (Command) position to permit a camera-based aperture setting\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDust- and weather-sealed magnesium-alloy construction\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eDust- and weather-sealed magnesium-alloy construction enables working in harsh climates and temperatures as low as 14°F\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eCompatible with optional GF 1.4X TC WR Teleconverter\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCompatible with optional GF 1.4X TC WR Teleconverter, which extends the focal length to 140-280mm, or 111-221mm equivalent, for even greater reach\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74249\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410391732\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230220985,"sku":"130530","price":2546.42,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/130530-01-new.jpg?v=1775356450"},{"product_id":"fujifilm-gf-110mm-f-2-r-lm-wr-lens","title":"FUJIFILM GF 110mm f\/2 R LM WR Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFujifilm GF 110mm f\/2 R LM WR Lens\u003c\/strong\u003e is a medium telephoto lens for portraits. With a focal length equivalent to 87mm in the 35mm format, it achieves a brightness of F2.0 when used wide open to deliver beautiful bokeh. The high resolving power of the area in focus and the rich bokeh unique to medium format fast lenses depicts portraits with a realistic three-dimensional feel. It features fast and quiet AF due to a linear motor, is dust and weather resistant, and is capable of operating in environments as cold as -10°C. The lens combines high performance and reliability as a professional work tool.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003eKey Features of the Fujifilm GF 110mm f\/2 R LM WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFUJIFILM G Mount\u003c\/li\u003e\n\u003cli\u003e87mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2 to f\/22\u003c\/li\u003e\n\u003cli\u003eFour Extra-Low Dispersion Elements\u003c\/li\u003e\n\u003cli\u003eLinear AF Motor, Internal Focusing\u003c\/li\u003e\n\u003cli\u003eDust- and Weather-Sealed Construction\u003c\/li\u003e\n\u003cli\u003eCommand Position on Aperture Ring\u003c\/li\u003e\n\u003cli\u003eRounded Nine-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eHigh Image quality\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThis medium telephoto lens with a focal length equivalent to 87mm in the 35mm format offers fantastic bokeh thanks to its large F2 aperture, making it the perfect portrait lens. Using four ED lens elements, this high image quality lens limits chromatic aberrations by arranging the elements in a well-balanced manner before and after the aperture. By adopting an inner focusing AF system for the optimal configuration, aberration fluctuations due to changes in shooting distance are suppressed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eBeautiful bokeh\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eBy adopting a construction including 14 elements in 9 groups, including 4 ED lens elements, spherical aberrations and chromatic aberrations are suppressed. Nine rounded aperture blades create a beautiful bokeh at both the front and back which enables the rich expression of out of focus areas unique to medium format lenses.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFast and quiet AF\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eA linear motor drives the autofocus, allowing for fast and quiet shooting using the AF.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDust and weather resistant\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe lens has been sealed in nine areas, allowing you to shoot with stability even in dusty environments and in light rain outodoors. Capable of operating in environments as cold as -10°C.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eHigh operability\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe aperture ring has a C position (command dial mode) that allows the lens aperture value to be changed via the command dial on the camera body to suit the photographer’s preference. A locking mechanism has been added to the A (Auto) and C positions to prevent unintended movements of the aperture dial.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74254\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410345445\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230253753,"sku":"126550","price":3422.02,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/126550-01-new.jpg?v=1775356452"},{"product_id":"fujifilm-gf-20-35mm-f-4-r-wr-lens","title":"FUJIFILM GF 20-35mm f\/4 R WR Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM GF 20-35mm f\/4 R WR Lens\u003c\/strong\u003e is a stunning zoom lens covering the focal length range from the ultra wide-angle (UWA) 20mm to the wide-angle 35mm (equivalent to 16mm – 28mm in the 35mm format). The UWA coverage captures information-dense subject matter such as wide expanses of landscapes or cityscapes with precise details in high resolution.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM GF 20-35mm f\/4 R WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHighly anticipated ultra-wide zoom lens for GFX System\u003c\/li\u003e\n\u003cli\u003eWidest focal length GF lens, with an equivalent range of 16-28mm in 35mm format\u003c\/li\u003e\n\u003cli\u003eHigh speed \u0026amp; silent AF\u003c\/li\u003e\n\u003cli\u003eInternal zoom for constant overall length\u003c\/li\u003e\n\u003cli\u003eSmall, compact, and lightweight at approx. 725g\u003c\/li\u003e\n\u003cli\u003eIdeal for high end enthusiasts and professionals looking for a versatile wide-angle lens for landscape, portrait, and real estate photograph\u003c\/li\u003e\n\u003cli\u003eDust and Weather Resistant structure with fluorine coating, able to operate as low as -10°C\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74447\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410483802\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230352057,"sku":"148154","price":3262.82,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/148154-01-new.jpg?v=1775356455"},{"product_id":"fujifilm-gf-32-64mm-f-4-r-lm-wr-lens","title":"FUJIFILM GF 32-64mm f\/4 R LM WR Lens","description":"\u003cp class=\"mText\"\u003eDesigned for the Fujifilm G-mount GFX camera system, this \u003cstrong class=\"h1Lit\"\u003eFUJIFILM GF 32-64mm f\/4 R LM WR Lens\u003c\/strong\u003e is a wide-angle zoom offering a 25-51mm equivalent focal length range. Covering wide-angle to normal-length perspectives, this zoom is well-suited to everyday shooting applications, and the constant f\/4 maximum aperture maintains consistent performance throughout the zoom range. A sophisticated optical design pairs a trio of aspherical elements with one super ED element and one ED element to control both spherical and chromatic aberrations for improved sharpness, clarity, and color accuracy. Balancing the optical assets is an internal focusing mechanism that utilizes a linear AF motor to deliver quick, quiet, and precise focusing performance. A fluorine coating has also been added to the front element to repel moisture and the lens also features a dust-, freeze-, and weather-resistant construction for use in inclement conditions. Additionally, a manual aperture ring is featured for intuitive, tactile adjustment over exposure settings, and a Command position can also be set for camera-based control over the aperture.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM GF 32-64mm f\/4 R LM WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFujifilm G Mount\u003c\/li\u003e\n\u003cli\u003e25-51mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/4 to f\/32\u003c\/li\u003e\n\u003cli\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eOne Super ED Element, One ED Element\u003c\/li\u003e\n\u003cli\u003eLinear AF Motor and Internal Focusing\u003c\/li\u003e\n\u003cli\u003eFluorine-Coated Front Element\u003c\/li\u003e\n\u003cli\u003eDust- and Weather-Sealed Construction\u003c\/li\u003e\n\u003cli\u003eCommand Position on Aperture Ring\u003c\/li\u003e\n\u003cli\u003eRounded Nine-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74222\u003c\/li\u003e\n\u003cli\u003eGTIN - 0074101032093\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230614201,"sku":"125590","price":3038.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/155169-01-new.jpg?v=1775356464"},{"product_id":"fujifilm-gf-45-100mm-f-4-r-lm-ois-wr-lens","title":"FUJIFILM GF 45-100mm f\/4 R LM OIS WR Lens","description":"\u003cp class=\"mText\"\u003eThe versatile standard zoom \u003cspan class=\"h1Lit\"\u003eFUJIFILM GF 45-100mm f\/4 R LM OIS WR Lens\u003c\/span\u003e from Fujifilm covers some of the most used range by photographers. The GF45-100mmF4 R LM OIS WR lens has an equivalent focal length range of 36mm and 79mm on a smaller 35mm format system, a maximum aperture of F4 and is a natural fit with two other GF Zoom Lenses, \u003ca href=\"https:\/\/www.digidirect.com.au\/fujifilm-gf-32-64mm-f-4-r-lm-wr-lens\"\u003eGF 32-64mm F4 R LM WR\u003c\/a\u003e and \u003ca href=\"https:\/\/www.digidirect.com.au\/fujifilm-gf100-200mmf5-6-r-lm-wr-lens-for-gfx\"\u003eGF 100-200mm F5.6 R LM OIS WR.\u003c\/a\u003e Together, these three lenses provide photographers with a broad range of focal lengths suitable for a wide range of shooting styles for maximum creativity.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eCombining rugged construction with high-performance optics, GF 45-100mm F4 R LM OIS WR is an incredibly versatile lens that is perfect for capturing nature, landscapes or portraits. Featuring powerful 5-axis image stabilisation, one super ED lens and a near-silent and high speed autofocus motor, this is the perfect tool for creating images in challenging and unpredictable situations. Its dust and weather-resistant construction allows the lens to operate in temperatures down to -10 degrees Celsius. Accompanying its high-resolution performance with smooth bokeh will capture the atmosphere of any scene or subject.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM GF 45-100mm f\/4 R LM OIS WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFast, quiet and highly accurate AF\u003c\/li\u003e\n\u003cli\u003e36-79mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eCompact and lightweight Large Format standard zoom\u003c\/li\u003e\n\u003cli\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eAstonishing image resolving power and wide tonal reproduction\u003c\/li\u003e\n\u003cli\u003eHighly robust design that withstands various shooting conditions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eAstonishing image resolving power and wide tonal reproduction\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe FUJINON GF 45-100mm F4 R LM OIS WR consists of 16 elements in 12 groups, including three aspherical elements, one Super ED element and one ED element to effectively control spherical aberration, field curvature and chromatic aberration. This minimises the negative effects of luminance shift and colour bleeding, to deliver astonishing image sharpness.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eCompact and lightweight Large Format standard zoom\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eWeighing 1,005g, measuring 144.5mm long, and having a diameter of 93mm, the lens is portable and compact despite being a 2.2x zoom for a Large Format camera system.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFast, quiet and highly accurate AF\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe use of an Internal Focusing system has reduced the size and weight of the focusing group, which is driven by a linear motor to achieve fast, quiet and highly accurate AF.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003ePowerful image stabilisation\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe lens is equipped with five stop image stabilisation (CIPA guidelines), allowing photographers to make the most of the high-resolution sensors found in GFX System Cameras, especially when making images hand-held.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eHighly robust design that withstands various shooting conditions\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe FUJIFILM GF 45-100mm f4 R LM OIS WR has 11 seals for dust and weather resistance to ensure resilience to tough environments. This also allows for operation at temperatures down to -10 degrees Celsius.\u003c\/p\u003e\n\u003ch3 class=\"uLit\"\u003eBuy the FUJINON GF 45-100mm f4 R LM OIS WR Lens with FujiFilm Australia Warranty from digiDirect\u003c\/h3\u003e\n\u003cp\u003eAll our \u003ca href=\"https:\/\/www.digidirect.com.au\/cameras\/fujifilm\"\u003eFujiFilm\u003c\/a\u003e products come with FujiFilm Australia Warranty. \u003cbr\u003eBuy with confidence from a reputable seller. digiDirect does not sell grey-import or grey-market stock. \u003cbr\u003eFor more on our warranty policy please see \u003ca href=\"https:\/\/www.digidirect.com.au\/faq\/warranty\/\"\u003e digiDirect FAQ Warranty\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74252\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410420333\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230745273,"sku":"134446","price":2785.22,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/134446-01-new.jpg?v=1775356468"},{"product_id":"fujifilm-gf-55mm-f-1-7-r-wr-lens","title":"FUJIFILM GF 55mm f\/1.7 R WR Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM GF 55mm f\/1.7 R WR Lens\u003c\/strong\u003e is a large-aperture prime lens with the standard focal length of 55mm (equivalent to 44mm in the 35mm film format). The Large Format’s enriched descriptive capability is combined with the creamy bokeh characteristic of the large maximum aperture, making the main subject stand out against blurred background.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003e\u003cbr\u003eThe lens’ focal length gives the field of view close to that of human vision to create a natural perspective. This makes it ideal for information dense snapshots to capture how the main subject relates to the background, as well as portraiture with a tack-sharp subject against beautiful bokeh.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM GF 55mm f\/1.7 R WR Lens \u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHighly anticipated standard focal length prime lens for GFX System\u003c\/li\u003e\n\u003cli\u003eLarge aperture prime lens that is equivalent to 44mm in 35mm format\u003c\/li\u003e\n\u003cli\u003eAutofocus driven by an evolved DC motor for fast and accurate autofocus\u003c\/li\u003e\n\u003cli\u003e11 diaphragm blades for a near perfect circle aperture\u003c\/li\u003e\n\u003cli\u003eIdeal for high end enthusiast and professionals looking for a fast prime lens suitable for\u003c\/li\u003e\n\u003cli\u003eportraiture and street photography\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74473\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410486803\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230876345,"sku":"155169","price":3103.62,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/155169-01new.jpg?v=1775356474"},{"product_id":"fujifilm-fujinon-techno-stabi-14x40-binoculars-yellow","title":"FUJIFILM Fujinon TECHNO-STABI 14x40 Binoculars - Yellow","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM Fujinon TECHNO-STABI 14x40 Binoculars (Yellow) \u003c\/strong\u003eare a great choice for anyone interested in higher magnification, but who doesn't want to pay for more than they need. This model's 14x magnification is suitable for viewing objects as close as 5 meters away and provides 70 m fieald of view at 1000 m.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe 40 mm objective lens diameter provides a wide field of view that makes it easy to keep track of moving objects. The ±6° stabilization helps you keep your target in the field of view when you're on the move. Its optic construction consists of 4-element objective lens system and 6-element eyepiece lens system to correct chromatic aberration which produces accurate colors with reduced fringing and halos and edge-to-edge sharpness\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThis model is equipped with fully multi-coated lenses that help reduce reflections and enhance light transmission so you can see better in low light conditions. It also has an auto shutoff feature that conserves battery life by automatically turning off after 10 minutes of inactivity.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThis binocular features a compact reverse porro prism design that makes it easier to aim at long distances while still allowing you to carry your binoculars around easily. It comes with twist-up eyecups that provide added comfort when wearing glasses or sunglasses, as well as a fiberglass-reinforced plastic chassis for increased durability. It is also capable of running on four rechargeable NiMH AA batteries with a maximum runtime of 22 hours.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM Fujinon TECHNO-STABI 14x40 Binoculars (Yellow)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e14x Magnification\u003c\/li\u003e\n\u003cli\u003e40mm Objective Lens Diameter\u003c\/li\u003e\n\u003cli\u003e±6° Stabilization\u003c\/li\u003e\n\u003cli\u003eCompact Reverse Porro Prism\u003c\/li\u003e\n\u003cli\u003eFully Multi-Coated Lenses\u003c\/li\u003e\n\u003cli\u003eAuto Shutoff Conserves Battery Life\u003c\/li\u003e\n\u003cli\u003eFiberglass-Reinforced Plastic Chassis\u003c\/li\u003e\n\u003cli\u003eTwist-Up Eyecups\u003c\/li\u003e\n\u003cli\u003eRuns on Four AA Batteries\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"mText\"\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eProven Performance and Image Stabilization\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCompact and lightweight with a stabilization correction, making these binoculars the perfect companion in a wide range of settings that include concerts,theme parks, and bird-watching.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eThe world's first electronic gyro stabilizing system\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe erect prism in the gimbal system is constantly stabilized when the electronic gyro sensor detects vibration, providing vibration correction at a wider range of angles than any other system.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"mText\"\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 29830\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410511970\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230909113,"sku":"158647","price":1444.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/158647-new-token_4ce651b5-86e7-41a7-9abd-def156f9cc36.jpg?v=1791337670"},{"product_id":"fujifilm-gf-80mm-f-1-7-r-wr-lens","title":"FUJIFILM GF 80mm f\/1.7 R WR Lens","description":"\u003cp class=\"mText\"\u003eDistinguished by its impressive speed, the \u003cstrong class=\"h1Lit\"\u003eFujifilm GF 80mm f\/1.7 R WR Lens\u003c\/strong\u003e is a short portrait-length prime for the G-mount GFX mirrorless medium format system. The bright f\/1.7 maximum aperture excels in low-light conditions and also benefits depth of field control for precise selective focus applications. Optically, the lens uses a pair of low dispersion elements and one aspherical element, which correct a variety of aberrations and help to achieve high sharpness and clarity. Additionally, despite its fast design, this lens is also relatively compact and lightweight for handheld use and sports a weather-sealed design for working in trying weather conditions.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Fujifilm GF 80mm f\/1.7 R WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eThe short portrait-length prime lens offers a 63mm equivalent focal length to realize a slightly narrower field of view for isolating subject matter.\u003c\/li\u003e\n\u003cli\u003eImpressively bright f\/1.7 maximum aperture offers great control over depth of field for working with selective focus techniques and also suits working in low-light conditions.\u003c\/li\u003e\n\u003cli\u003eTwo Super ED elements greatly reduce chromatic aberrations and colour fringing throughout the aperture and focusing ranges for notable clarity and colour fidelity.\u003c\/li\u003e\n\u003cli\u003eOne aspherical element controls distortion and spherical aberrations in order to achieve high sharpness and accurate rendering.\u003c\/li\u003e\n\u003cli\u003eA physical aperture ring allows for intuitive adjustment over exposure settings and incorporates a C (Command) position to permit a camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14°F. Also, the front element features a fluorine coating to repel dust, dirt, and moisture and to aid in cleaning.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74404\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410437775\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838230941881,"sku":"138756","price":2785.22,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/138756-01-new.jpg?v=1775356477"},{"product_id":"fujifilm-gfx100-ii-body","title":"FUJIFILM GFX100 II Body","description":"\u003cp class=\"mText\"\u003eFUJIFILM continues to challenge the expectations of medium format mirrorless cameras with the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM GFX100 II Body\u003c\/strong\u003e. By incorporating a powerful new 102MP sensor and X-Processor 5, this camera not only serves as a commanding second iteration of FUJIFILM's flagship model but proves to be an elite and accessible mirrorless option for photographers and filmmakers alike.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eImproved autofocus algorithms and updated tracking ensures your subject stays locked in focus regardless of their movements. Create images at up to 8 fps with the camera's high-speed mechanical shutter or record 4k\/60p video at the full width of the GFX 100 II's impressive 55mm imaging sensor.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eUpgrading upon a critical function of any mirrorless camera, the GFX 100 II features a massive 9.44m-dot EVF with 120 fps live view and 5 fps of blackout-free shutter use. Additionally, 8-stops of in-body stabilization helps to create sharper images by reducing camera shake and affords you significantly more control of your shutter speeds. The introduction of these new features elevates the GFX series and solidifies the GFX 100 II as a versatile, high-performing medium format mirrorless camera.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM GFX100 II Body\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e102MP Large Format CMOS II HS Sensor to capture every detail\u003c\/li\u003e\n\u003cli\u003eTO GFX X Processor 5 for precision \u0026amp; speed\u003c\/li\u003e\n\u003cli\u003e4K\/60P, 8K\/30P FHD\/120p video and 4:2:2 10-bit internal, and 12-bit external Apple\u003c\/li\u003e\n\u003cli\u003eProRes\/Blackmagic RAW\u003c\/li\u003e\n\u003cli\u003ehigh speed continuous shooting up to 8fps  \u003c\/li\u003e\n\u003cli\u003eup to 8 stops IBIS for improved stability\u003c\/li\u003e\n\u003cli\u003eAI subject detection AF with eye tracking for versatile shooting\u003c\/li\u003e\n\u003cli\u003eDedicated cinema overlays plus USB-C SSD recording\u003c\/li\u003e\n\u003cli\u003eDual slot SD UHS-II \u0026amp; CFexpress Type B slot enables buffer-free raw shooting\u003c\/li\u003e\n\u003cli\u003eREALA ACE Film Simulation\u003c\/li\u003e\n\u003cli\u003eVersatile and ergonomic flagship design with NEW BISHAMON-TEX finish\u003c\/li\u003e\n\u003cli\u003e3-way tilting touchscreen for versatile shooting\u003c\/li\u003e\n\u003cli\u003eInterchangeable EVF system\u003c\/li\u003e\n\u003cli\u003eDust and Weather Resistant structure, able to operate at -10°C\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eHigh-speed 102MP Large Format CMOS II HS Sensor to capture every detail\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe GFX100 II boasts superior image quality thanks to the use of the Large Format sensor that produces rich tonal reproduction and strong three-dimensional definition. In addition, the latest high-speed image sensor coupled with the high-speed image processing engine has made it possible to bring the AI-based subject-detection AF developed with Deep Learning technology as well as the latest prediction AF algorithm, developed with the X-H2S, to the GFX System for the first time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGFX X-Processor 5 for precision \u0026amp; speed\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe all-new processor has double the processing speed of the previous model. It has improved image quality at low ISO and reduced noise at high sensitivity in stills while delivering significantly improved AF accuracy and speed. The processor also enables subject-detection and AF tracking of a targeted subject with increased accuracy\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e4K\/60P, 8K\/30P FHD\/120p video and 4:2:2 10-bit internal, and external 12-bit Apple ProRes\/Blackmagic RAW\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe new sensor has also led to significant enhancement of video recording performance. The camera can record 4K\/60P 4:2:2 10-bit video internally and supports 8K\/30P video for the first time in the GFX System. It also offers the new “Video Format” modes to take advantage of the Large Format sensor’s characteristics. GFX100 II supports various cine recording formats, including Premista, 35mm, and anamorphic (35mm) with the mount adapter. This accommodates video recording in a versatile range of situations, complemented additionally by the enhanced sensor readout speed and the tracking AF.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74474\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410512786\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838231072953,"sku":"155170","price":11488.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/155170-01-new.jpg?v=1775356482"},{"product_id":"fujifilm-gfx100s-ii-body","title":"FUJIFILM GFX100S II Body","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM GFX100S II Body \u003c\/strong\u003eis equipped with a newly developed 102MP high-speed sensor, the \"GFX 102MP CMOS II,\" and the latest high-speed image processing engine, the \"X-Processor 5,\" all housed within a compact body weighing approximately 883g , making it the lightest in the GFX System. This mirrorless digital camera allows you to easily enjoy an extraordinary level of image quality.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe GFX100S II not only offers rich tonal expression and three-dimensional rendering capabilities, made possible by the unique characteristics of the Large Format sensor, but it also features AIbased subject detection, greatly evolving from its predecessor . With its fast and highly precise autofocus (“AF\") and improved continuous shooting speed of up to 7.0 frames per second , it can accurately capture moving subjects like never before.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe In Body Image Stabilisation function has also been improved, achieving a maximum of eightstop five-axis performance, the best in its series. With these features packed into a lightweight and compact body weighing approximately 883g, you can enjoy the extraordinary image quality of GFX in a wide range of scenes. In terms of video performance, you can shoot vibrant and smooth 4K\/30P videos, for high-quality video production as well. The GFX100S II provides both professional photographers and hobbyists who want to explore the world of Large Format photography with immense image rendering capabilities and improved portability. It offers the joy and pleasure of photography to a wide range of users.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003e“The new GFX100S II is part of our flagship GFX System that is focused on changing the way photographers and videographers view Large Format Digital. Combining a new high-speed sensor FUJIFILM AUSTRALIA ANNOUNCES NEW FUJIFILM GFX100S II Equipped with a newly developed 102MP high-speed sensor, the latest image processing engine and powerful IBIS performance, all housed within the lightest body in the GFX System. with high resolution, fast AI-based subject detection, and tracking, and up to 8 stops IBIS, in a compact and lightweight body will allow for more practicality for photographers, videographers, and photo enthusiasts\" said Shaun Mah, General Manager of the Electronic Imaging \u0026amp; Optical Devices Division of FUJIFILM Australia.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM GFX100S II Body\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFeaturing a Large Format sensor with 102MP, it achieves an extraordinary level of image quality\u003c\/li\u003e\n\u003cli\u003ePowerful IBIS mechanism in a compact body, it brings the extraordinary depiction closer to you\u003c\/li\u003e\n\u003cli\u003eDon't miss decisive moments with the evolved high-speed, high-precision AF and continuous shooting performance\u003c\/li\u003e\n\u003cli\u003eIt is equipped with 4K\/30P video recording capability, allowing for high-quality video production\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFeaturing a Large Format sensor with 102MP, it achieves an extraordinary level of image quality\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEquipped with the newly developed 102MP Large Format sensor \"GFX 102MP CMOS II\" and the latest high-speed image processing engine \"X-Processor 5\", the GFX100S II brings out breathtaking resolution. Additionally, it accurately depicts captured scenery down to the finest details through a combination of colour reproduction technology refined over many years with photo film.\u003c\/li\u003e\n\u003cli\u003eImprovement to the pixel structure has boosted the new sensor’s saturated electrons, enabling the use of ISO80 as a standard sensitivity. When the sensor sensitivity is set at ISO80, the camera can capture images at higher dynamic range and lower noise than with the previous model*6 .\u003c\/li\u003e\n\u003cli\u003eThe new sensor’s micro lenses are improved to increase light use efficiency at the sensor’s edges, improving image quality and AF accuracy at the edges over the previous model.\u003c\/li\u003e\n\u003cli\u003eThe GFX100S II is equipped with a total of 20 Film Simulation modes, including \"REALA ACE,\" which combines accurate colour reproduction and well-defined tonal expression, capable of expressing a wide range of colours. You can enjoy a diverse range of colour expressions by selecting the appropriate Film Simulation mode that matches your subject or scene, similar to choosing a roll of film.\u003c\/li\u003e\n\u003cli\u003eThe GFX100S II is equipped with the \"Pixel Shift Multi-Shot\" feature, which controls the In Body Image Stabilisation function with high precision to shift the image sensor while capturing photos. By performing a 16-shot RAW file capture, shifting the image sensor by 0.5 pixels for each shot, and using the dedicated software \"Pixel Shift Combiner\" to combine the 16 RAW files, it is possible to generate an image with approximately 400 million pixels. Additionally, in the \"Real Colour\" mode, which captures four RAW files with a one-pixel shift for each shot, it is possible to generate images with a resolution of 102 million pixels while suppressing false colours, in only one-fourth of the shooting time and data volume compared to the previous model.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003ePowerful IBIS mechanism in a compact body, it brings the extraordinary depiction closer to you\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWith a meticulously designed IBIS unit and a combination of gyro and acceleration sensors that accurately capture even the slightest movement, along with the use of image information to detect shake and improve correction precision, it achieves up to eight-stop five-axis stabilisation performance. You can comfortably capture shots even in low-light scenes without a tripod.\u003c\/li\u003e\n\u003cli\u003eWhile evolving its features, the body size has been kept compact, with a height of approximately 104mm and a depth of approximately 87mm, similar to previous models. The weight has also been reduced further from the previous version, achieving a weight of approximately 883g, making it the lightest among the GFX System models equipped with a 102 MP large format sensor.\u003c\/li\u003e\n\u003cli\u003eThe GFX100S II incorporates the texture \"BISHAMON-TEX\"* 7 , which improves the grip strength at various angles when holding the camera. The body shape when coupled with the BISHAMON-TEX grip, allows for comfortable handheld shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDon't miss decisive moments with the evolved high-speed, high-precision AF and continuous shooting performance\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIn addition to the evolved face and eye AF achieved through algorithm advancements, it is equipped with AI based subject detection AF developed with deep learning technology. It can detect animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones*8\u003c\/li\u003e\n\u003cli\u003eWith the ability to automatically track the intended subject while maintaining focus, you can concentrate on capturing the perfect shot and composition. Furthermore, it features an improved AF predictive algorithm compared to previous models, allowing it to handle high-speed motion tracking situations effectively.\u003c\/li\u003e\n\u003cli\u003eWith the new development of the 102 MP high-speed sensor, \"GFX 102MP CMOS II,\" and the improvement in readout speed along with a newly developed shutter mechanism, it achieves a continuous shooting performance of 7.0 frames per second. It accurately captures those moments you don't want to miss.\u003c\/li\u003e\n\u003cli\u003eEquipped with a high-magnification, high-resolution electronic viewfinder (EVF) with a magnification of 0.84x and 5.76 million dots. It suppresses image distortion and flow caused by shifts in the position of the eye, ensuring excellent visibility when using the viewfinder.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eIt is equipped with 4K\/30P video recording capability, allowing for high-quality video production\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThanks to the new development of the \"GFX 102MP CMOS II\", the standard ISO100 is available in the video mode to deliver higher image quality in video footage.\u003c\/li\u003e\n\u003cli\u003eIt is equipped with a tracking AF function during video recording. When using AF-C + Wide\/Tracking AF, you can easily capture and track the intended subject even in situations where multiple subjects are present by simply touching the subject you want to track.\u003c\/li\u003e\n\u003cli\u003eCapture smooth 4K video recording at 30 frames per second. It is capable of recording in 4K\/30P 4:2:2 10bit on the camera's SD card. On top of this, it is possible to record using Apple ProRes*9 connecting an external SSD via a USB Type-C cable.*10\u003c\/li\u003e\n\u003cli\u003eThe GFX100S II can record video in \"F-log2,\" which offers a wide dynamic range of 13+ stops*11 for recording, allowing for increased flexibility in post-production. It has the capability to record and output different video formats using different recording media and HDMI output. For example, you can record using \"F-log2\" on the recording media while simultaneously monitoring video with film simulation on an external monitor, making it suitable for various projects.\u003c\/li\u003e\n\u003cli\u003eIt supports Frame.io Camera to Cloud. This allows you to directly upload video and still image files to Frame.io, significantly speeding up the workflow from shooting to editing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74476\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410522105\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838231498937,"sku":"160478","price":7888.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/155169.jpg?v=1775356496"},{"product_id":"fujifilm-x-e5-camera-silver","title":"FUJIFILM X-E5 Camera - Silver","description":"\u003cp class=\"mText\"\u003eA modern classic can’t simply mimic what has gone before. Nor can it ignore what has preceded it. \u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIt should respect its lineage by refining a concept without losing its essence. \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-E5 Camera (Silver)\u003c\/strong\u003e embodies what it means to be a modern classic, combining a sophisticated, elegant design with analog controls that inspire image making.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe latest X-E model brings a new level of refinement with its precision-machined aluminium body, improved usability, and a substantial boost in performance powered by the latest technology.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class='h2Lit\"'\u003eKey Features of the FUJIFILM X-E5 Camera (Silver)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eLuxurious and Refined Design\u003c\/li\u003e\n\u003cli\u003eElevated Shooting Experience\u003c\/li\u003e\n\u003cli\u003e5th Gen. Performance\u003c\/li\u003e\n\u003cli\u003eCompact \u0026amp; Light Weight\u003c\/li\u003e\n\u003cli\u003eImproved Operability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDesign\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCrafted solely from machined aluminium, the top plate retains the essence of a classic camera with its angular design. This stunning look comes together with tactile handling to create a camera that’s a joy to use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eMachined Aluminum Top-Plate\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe top plate is carved from a single piece of metal, not only enhancing the look and feel of FUJIFILM X-E5, but also improving the dial operation. Additionally, an anodised finish gives the body a refined, high-quality aesthetic.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eNew Film Simulation Dial\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe newly designed Film Simulation dial features a precision-cut indicator window that minimises the gap between dial and body for an exact finish. Additionally, you can individually set Film Simulation and image quality settings to the FS1-FS3 positions, allowing you to save your own Film Simulation recipes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eMastering the Details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eRefinement is central to every aspect of FUJIFILM X-E5’s design. The viewfinder and diopter adjustment control, for example, fit flush with the body, while the Bluetooth button on the base plate evokes the look of the rewind button on a classic film camera.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eThe Joy of Photography\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5 doesn’t just look good. It also offers a stunning viewfinder and beautiful analog controls. This is a camera designed to bring joy to your image-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eNew Classic Display Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe new Classic Display mode* provides a clean viewfinder image with key information at the bottom of the frame. Combined with a body style that allows you to operate the dials and Command Lever with one hand, you can immerse yourself in image making with the camera to your eye. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSurround View Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5’s Front Control Lever accesses the Surround View function, which displays a translucent or outlined area outside the image. This provides an OVF-like experience, enabling you to see outside the EVF frame so you can easily monitor what’s about to come into frame.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEvolved Mobility\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eDespite being similar in size to its predecessor, X-E5 is the first in the camera series that features a powerful five-axis IBIS mechanism offering up to 7.0 stops in the centre and 6.0 stops at the edges*. This makes it an effortless, \"daily carry,\" that remains adaptable to the most challenging scenarios.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSee More, Tell More\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eA sophisticated design. Intuitive controls that keep you immersed in image making. A compact size that fits perfectly in your hand. With FUJIFILM X-E5, you’ll uncover more stories. Tell these stories with the remarkable image quality of our fifth-generation technology.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eISO 125 Standard Sensitivity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-Trans CMOS 5 HR sensor in FUJIFILM X-E5 features an improved light-efficient pixel structure. This delivers a lower native ISO of 125, which was only available as an extended option on the previous model.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eS\/N Level \u0026amp; Low-Light Power\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe high-resolution 40.2MP X-Trans CMOS 5 HR sensor has an enhanced image-processing algorithm that boosts resolution without compromising the signal-to-noise ratio. Astonishing image quality is in the palm of your hand.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUpdated AF Algorithm\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5 incorporates an impressive autofocus prediction algorithm for reliable focusing even when recording continuously moving subjects. Autofocus enhancements are most notable in Zone AF and low-contrast situations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSubject Detection Autofocus\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5 uses X-Processor 5’s subject detection AF to accurately track a range of subjects. Built using deep-learning AI technology, it detects animals, birds, cars, motorcycles, bicycles, aeroplanes, trains, insects, and drones.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eYour Film, Your Story\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eAdd a personal touch to every image you make. The Film Simulation dial on FUJIFILM X-E5 offers FS1, FS2, and FS3 positions, allowing you to customise and save your own Film Simulation recipes. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFilm Simulations\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe 20 Film Simulation modes offered by FUJIFILM X-E5, including REALA ACE, harness 90 years of Fujifilm colour science. Learn more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGrain Effect\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFrom subtle textures to the gritty look of traditional high-ISO film stocks, with FUJIFILM X-E5, you can easily add natural-looking grain to your photos. Control the strength and size for just the right amount of texture on any image.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eColor Chrome Effect\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFor highly saturated subjects, Colour Chrome Effect adds depth, detail, and vibrancy in three strengths to red, green, or yellow tones where detail may otherwise be lost. Or use Colour Chrome FX Blue to boost the blue tones in an image.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSmooth Skin Effect\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eIdeal for portraiture, this function smooths skin texture for a more flattering complexion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eWhite Balance Shift\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFor white balance, choose Auto, Custom, Colour Temperature, or a series of preset options. White balance can be fine-tuned in the WB Shift feature with red (R) and blue (B) colour coordinates.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eClarity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe Clarity control lets you decide whether to recreate a scene with a crisp sharpness, defining edges and boosting contrast, or with a soft feel. With 11 levels of control, it’s easy to fine-tune to your taste and style.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eVideo Functionality\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5’s compact and lightweight body supports in-camera recording to an SD card at 6.2K\/30p 4:2:2 10-bit, as well as high-quality 4K\/60p and 1080\/240p.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eXApp\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5 is compatible with FUJIFILM XApp, which offers additional functionality and simple image transfer to your Smartphone. Files can be shared between X-E5 and your Smartphone at speed, while the free app also enables remote operation of the camera.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFrame.io Camera to Cloud\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCreate, share, and collaborate in an instant with FUJIFILM X-E5’s native Frame.io Camera to Cloud technology. Wirelessly connect to an active internet connection, authenticate to Frame.io, and start uploading photos and videos at the moment of creation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDon't just take, give.\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eEnjoy sharing your images by wirelessly connecting and printing to selected instax Link series printers.  FUJIFILM X-E5 connects directly, without needing an app..\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74525\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410559132\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstyle\u003e\u003c!--\nh2.h2Lit {padding-block-start: 0.6rem;margin-block-end: 0.5rem;}\n        .gText h2, .gText3 h2, .gText4 h2, .gText5 h2 {line-height:0.7;}\n        h2.lh1 {line-height: 1;}\n        h3.uLit {padding-top: 1rem; margin-bottom: -0.2rem;}\n        span.h2Lit, .h1Lit {color: #ff6600; font-weight: bold;}\n        .h1Lit {font-size: large;}\n        span.h2Lit, p.mText, blockquote.descQ {font-size: medium;}\n        blockquote.descQ footer {font-size: small; }\n        blockquote.descQ {background-color: rgb(237, 237, 237); padding: 0.5rem; width: 80%;}\n        blockquote.descQ p{padding: 0.5rem 0.5rem 0 0.5rem;}\n        Ul.mpn {color: #888888;}\n        span.ind{padding-left: 1rem;}\n        table.descTable tr {vertical-align: top;}\n        table.descTable th, table.descTable td {width: 50%; text-align: left; padding: 0 1rem 0 1rem;}\n        table.descTable th {padding-top:1.5rem;}\n        table.bTable {width: auto;}\n        table.bTable th {text-align: left; padding-top:1rem; padding-bottom: 1rem; width: auto; font-size: 1vw;}\n            .bDs {padding:0.5rem; box-shadow: 0rem 0.2rem 0.5rem  rgba(0,0,0,0.6); border-radius:0.5rem; border}\n            @media only screen and (min-width:200px) and (max-width:1000px) {\n                table.bTable th {font-size:3vw;}\n            }\n        .gText div, .gText3 div, .gText4 div, .gText5 div {padding:1rem;}\n        .gText {display:grid; grid-template-columns: repeat(auto-fill,minmax(50%, 1fr));}\n        .gText3 {display:grid; grid-template-columns: repeat(auto-fill,minmax(33.33%, 1fr));}\n        .gText4 {display:grid; grid-template-columns: repeat(auto-fill,minmax(25%, 1fr));}\n        .gText5 {display:grid; grid-template-columns: repeat(auto-fill,minmax(20%, 1fr));}\n                @media only screen and (min-width:200px) and (max-width:1000px) {\n                        .gText, .gText3, .gText4, .gText5 {display:grid; grid-template-columns: repeat(auto-fill,minmax(100%, 1fr));}\n            }\n        .bDs1 {width:fit-content; box-shadow: 0rem 0.2rem 0.5rem  rgba(0,0,0,0.6); border-radius:0.5rem; border}\n        .iDs1 {padding: 0.7rem;}\n        .l1div {border-bottom: 0.1rem solid #000;}\n        .dBor {padding:1rem;border:0.1rem solid #000;}\n            .dMobile {border-top: solid .3rem #000; border-radius: 1rem; box-shadow: #000 0.1rem 0.1rem 0.3rem;}\n            .dMobi {padding-left: 1rem; padding-right: 1rem;}\n            u.h1Lit {font-size: large;}\n--\u003e\u003c\/style\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838240182457,"sku":"170294","price":2057.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/170294-new.jpg?v=1775356765"},{"product_id":"fujifilm-x-e5-camera-black","title":"FUJIFILM X-E5 Camera - Black","description":"\u003cp class=\"mText\"\u003eA modern classic can’t simply mimic what has gone before. Nor can it ignore what has preceded it.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIt should respect its lineage by refining a concept without losing its essence. \u003cstrong class=\"h1Lit\"\u003eFujifilm X-E5 - Mirrorless Camera (Black)\u003c\/strong\u003e embodies what it means to be a modern classic, combining a sophisticated, elegant design with analog controls that inspire image making.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe latest X-E model brings a new level of refinement with its precision-machined aluminium body, improved usability, and a substantial boost in performance powered by the latest technology.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Fujifilm X-E5 - Black Mirrorless Camera (Black)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eLuxurious and Refined Design\u003c\/li\u003e\n\u003cli\u003eElevated Shooting Experience\u003c\/li\u003e\n\u003cli\u003e5th Gen. Performance\u003c\/li\u003e\n\u003cli\u003eCompact \u0026amp; Light Weight\u003c\/li\u003e\n\u003cli\u003eImproved Operability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDesign\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCrafted solely from machined aluminium, the top-plate retains the essence of a classic camera with its angular design. This stunning look comes together with tactile handling to create a camera that’s a joy to use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eMachined Aluminum Top-Plate\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe top plate is carved from a single piece of metal, not only enhancing the look and feel of FUJIFILM X-E5, but also improving the dial operation. Additionally, an anodised finish gives the body a refined, high-quality aesthetic.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eNew Film Simulation Dial\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe newly designed Film Simulation dial features a precision-cut indicator window that minimises the gap between dial and body for an exact finish. Additionally, you can individually set Film Simulation and image quality settings to the FS1-FS3 positions, allowing you to save your own Film Simulation recipes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eMastering the Details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eRefinement is central to every aspect of FUJIFILM X-E5’s design. The viewfinder and diopter adjustment control, for example, fit flush with the body, while the Bluetooth button on the base plate evokes the look of the rewind button on a classic film camera.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eThe Joy of Photography\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5 doesn’t just look good. It also offers a stunning viewfinder and beautiful analog controls. This is a camera designed to bring joy to your image-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eNew Classic Display Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe new Classic Display mode provides a clean viewfinder image with key information at the bottom of the frame. Combined with a body style that allows you to operate the dials and Command Lever with one hand, you can immerse yourself in image making with the camera to your eye. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSurround View Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5’s Front Control Lever accesses the Surround View function, which displays a translucent or outlined area outside the image. This provides an OVF-like experience, enabling you to see outside the EVF frame so you can easily monitor what’s about to come into frame.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEvolved Mobility\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eDespite being similar in size to its predecessor, X-E5 is the first in the camera series that features a powerful five-axis IBIS mechanism offering up to 7.0 stops in the centre and 6.0 stops at the edges*. This makes it an effortless, \"daily carry,\" that remains adaptable to the most challenging scenarios.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSee More, Tell More\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eA sophisticated design. Intuitive controls that keep you immersed in image making. A compact size that fits perfectly in your hand. With FUJIFILM X-E5, you’ll uncover more stories. Tell these stories with the remarkable image quality of our fifth-generation technology.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eISO 125 Standard Sensitivity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-Trans CMOS 5 HR sensor in FUJIFILM X-E5 features an improved light-efficient pixel structure. This delivers a lower native ISO of 125, which was only available as an extended option on the previous model.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eS\/N Level \u0026amp; Low-Light Power\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe high-resolution 40.2MP X-Trans CMOS 5 HR sensor has an enhanced image-processing algorithm that boosts resolution without compromising the signal-to-noise ratio. Astonishing image quality is in the palm of your hand.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUpdated AF Algorithm\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5 incorporates an impressive autofocus prediction algorithm for reliable focusing even when recording continuously moving subjects. Autofocus enhancements are most notable in Zone AF and low-contrast situations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSubject Detection Autofocus\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5 uses X-Processor 5’s subject detection AF to accurately track a range of subjects. Built using deep-learning AI technology, it detects animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eYour Film, Your Story\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eAdd a personal touch to every image you make. The Film Simulation dial on FUJIFILM X-E5 offers FS1, FS2, and FS3 positions, allowing you to customise and save your own Film Simulation recipes. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFilm Simulations\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe 20 Film Simulation modes offered by FUJIFILM X-E5, including REALA ACE, harness 90 years of Fujifilm colour science. Learn more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGrain Effect\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFrom subtle textures to the gritty look of traditional high-ISO film stocks, with FUJIFILM X-E5, you can easily add natural-looking grain to your photos. Control the strength and size for just the right amount of texture on any image.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eColor Chrome Effect\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFor highly saturated subjects, Colour Chrome Effect adds depth, detail, and vibrancy in three strengths to red, green, or yellow tones where detail may otherwise be lost. Or use Colour Chrome FX Blue to boost the blue tones in an image.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSmooth Skin Effect\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eIdeal for portraiture, this function smooths skin texture for a more flattering complexion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eWhite Balance Shift\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFor white balance, choose Auto, Custom, Colour Temperature, or a series of preset options. White balance can be fine-tuned in the WB Shift feature with red (R) and blue (B) colour coordinates.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eClarity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe Clarity control lets you decide whether to recreate a scene with a crisp sharpness, defining edges and boosting contrast, or with a soft feel. With 11 levels of control, it’s easy to fine-tune to your taste and style.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eVideo Functionality\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5’s compact and lightweight body supports in-camera recording to an SD card at 6.2K\/30p 4:2:2 10-bit, as well as high-quality 4K\/60p and 1080\/240p.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eXApp\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFUJIFILM X-E5 is compatible with FUJIFILM XApp, which offers additional functionality and simple image transfer to your Smartphone. Files can be shared between X-E5 and your Smartphone at speed, while the free app also enables remote operation of the camera.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFrame.io Camera to Cloud\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCreate, share, and collaborate in an instant with FUJIFILM X-E5’s native Frame.io Camera to Cloud technology. Wirelessly connect to an active internet connection, authenticate to Frame.io, and start uploading photos and videos at the moment of creation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDon't just take, give.\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eEnjoy sharing your images by wirelessly connecting and printing to selected instax Link series printers.  FUJIFILM X-E5 connects directly, without needing an app..\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74524\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410559033\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstyle\u003e\u003c!--\nh2.h2Lit {padding-block-start: 0.6rem;margin-block-end: 0.5rem;}\n        .gText h2, .gText3 h2, .gText4 h2, .gText5 h2 {line-height:0.7;}\n        h2.lh1 {line-height: 1;}\n        h3.uLit {padding-top: 1rem; margin-bottom: -0.2rem;}\n        span.h2Lit, .h1Lit {color: #ff6600; font-weight: bold;}\n        .h1Lit {font-size: large;}\n        span.h2Lit, p.mText, blockquote.descQ {font-size: medium;}\n        blockquote.descQ footer {font-size: small; }\n        blockquote.descQ {background-color: rgb(237, 237, 237); padding: 0.5rem; width: 80%;}\n        blockquote.descQ p{padding: 0.5rem 0.5rem 0 0.5rem;}\n        Ul.mpn {color: #888888;}\n        span.ind{padding-left: 1rem;}\n        table.descTable tr {vertical-align: top;}\n        table.descTable th, table.descTable td {width: 50%; text-align: left; padding: 0 1rem 0 1rem;}\n        table.descTable th {padding-top:1.5rem;}\n        table.bTable {width: auto;}\n        table.bTable th {text-align: left; padding-top:1rem; padding-bottom: 1rem; width: auto; font-size: 1vw;}\n            .bDs {padding:0.5rem; box-shadow: 0rem 0.2rem 0.5rem  rgba(0,0,0,0.6); border-radius:0.5rem; border}\n            @media only screen and (min-width:200px) and (max-width:1000px) {\n                table.bTable th {font-size:3vw;}\n            }\n        .gText div, .gText3 div, .gText4 div, .gText5 div {padding:1rem;}\n        .gText {display:grid; grid-template-columns: repeat(auto-fill,minmax(50%, 1fr));}\n        .gText3 {display:grid; grid-template-columns: repeat(auto-fill,minmax(33.33%, 1fr));}\n        .gText4 {display:grid; grid-template-columns: repeat(auto-fill,minmax(25%, 1fr));}\n        .gText5 {display:grid; grid-template-columns: repeat(auto-fill,minmax(20%, 1fr));}\n                @media only screen and (min-width:200px) and (max-width:1000px) {\n                        .gText, .gText3, .gText4, .gText5 {display:grid; grid-template-columns: repeat(auto-fill,minmax(100%, 1fr));}\n            }\n        .bDs1 {width:fit-content; box-shadow: 0rem 0.2rem 0.5rem  rgba(0,0,0,0.6); border-radius:0.5rem; border}\n        .iDs1 {padding: 0.7rem;}\n        .l1div {border-bottom: 0.1rem solid #000;}\n        .dBor {padding:1rem;border:0.1rem solid #000;}\n            .dMobile {border-top: solid .3rem #000; border-radius: 1rem; box-shadow: #000 0.1rem 0.1rem 0.3rem;}\n            .dMobi {padding-left: 1rem; padding-right: 1rem;}\n            u.h1Lit {font-size: large;}\n--\u003e\u003c\/style\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838240280761,"sku":"170293","price":1998.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/fujifilm_x-e5_camera_black_01_1.jpg?v=1775356768"},{"product_id":"fujifilm-x-e5-camera-w-xf-23mm-f-2-8-r-wr-lens-silver","title":"FUJIFILM X-E5 Camera w\/ XF 23mm f\/2.8 R WR Lens - Silver","description":"\u003cp class=\"mText\"\u003eA modern classic can’t simply mimic what has gone before. Nor can it ignore what has preceded it. It should respect its lineage by refining a concept without losing its essence.\u003cstrong class=\"h1Lit\"\u003e FUJIFILM X-E5 Camera\u003c\/strong\u003e embodies what it means to be a modern classic, combining a sophisticated, elegant design with analog controls that inspire image making. \u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-E5 Camera\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMachined Aluminium Top-Plate\u003c\/li\u003e\n\u003cli\u003eNew Film Simulation Dial\u003c\/li\u003e\n\u003cli\u003eMastering the Details\u003c\/li\u003e\n\u003cli\u003eThe Joy of Photography\u003c\/li\u003e\n\u003cli\u003eNew Classic Display Mode\u003c\/li\u003e\n\u003cli\u003eSurround View Mode\u003c\/li\u003e\n\u003cli\u003eEvolved Mobility\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"l1div\"\u003e \u003c\/div\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cstrong\u003eXF 23mm f\/2.8 R WR Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"mText\"\u003eThe natural view of a 23mm lens – the focal length on the very first X Series camera – has been used to create countless everyday masterpieces. Now, the compact form and functionality of the original fixed lens have inspired a compact, interchangeable option:\u003cstrong class=\"h1Lit\"\u003e XF 23mm f\/2.8 R WR. \u003c\/strong\u003eOffering a weather-resistant build, smooth autofocus, and high resolution capability, it’s simply a joy to use and barely noticeable when it’s attached to an X Series camera body.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the XF 23mm f\/2.8 R WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePortability Without Compromise\u003c\/li\u003e\n\u003cli\u003eRemarkable Everyday\u003c\/li\u003e\n\u003cli\u003eUncompromised Quality\u003c\/li\u003e\n\u003cli\u003eGet Close to What You Love\u003c\/li\u003e\n\u003cli\u003eFast, Smooth Autofocus\u003c\/li\u003e\n\u003cli\u003eReady for Anything\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74527\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410559125\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838240346297,"sku":"170296","price":2375.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/170296-new.jpg?v=1775356769"},{"product_id":"fujifilm-x-e5-camera-w-xf-23mm-f-2-8-r-wr-lens-black","title":"FUJIFILM X-E5 Camera w\/ XF 23mm f\/2.8 R WR Lens - Black","description":"\u003cp class=\"mText\"\u003eA modern classic can’t simply mimic what has gone before. Nor can it ignore what has preceded it. It should respect its lineage by refining a concept without losing its essence.\u003cstrong class=\"h1Lit\"\u003e FUJIFILM X-E5 Camera\u003c\/strong\u003e embodies what it means to be a modern classic, combining a sophisticated, elegant design with analog controls that inspire image making. \u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-E5 Camera\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMachined Aluminium Top-Plate\u003c\/li\u003e\n\u003cli\u003eNew Film Simulation Dial\u003c\/li\u003e\n\u003cli\u003eMastering the Details\u003c\/li\u003e\n\u003cli\u003eThe Joy of Photography\u003c\/li\u003e\n\u003cli\u003eNew Classic Display Mode\u003c\/li\u003e\n\u003cli\u003eSurround View Mode\u003c\/li\u003e\n\u003cli\u003eEvolved Mobility\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"l1div\"\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cstrong\u003eXF 23mm f\/2.8 R WR Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"mText\"\u003eThe natural view of a 23mm lens – the focal length on the very first X Series camera – has been used to create countless everyday masterpieces. Now, the compact form and functionality of the original fixed lens have inspired a compact, interchangeable option:\u003cstrong class=\"h1Lit\"\u003e XF 23mm f\/2.8 R WR. \u003c\/strong\u003eOffering a weather-resistant build, smooth autofocus, and high resolution capability, it’s simply a joy to use and barely noticeable when it’s attached to an X Series camera body.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the XF 23mm f\/2.8 R WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePortability Without Compromise\u003c\/li\u003e\n\u003cli\u003eRemarkable Everyday\u003c\/li\u003e\n\u003cli\u003eUncompromised Quality\u003c\/li\u003e\n\u003cli\u003eGet Close to What You Love\u003c\/li\u003e\n\u003cli\u003eFast, Smooth Autofocus\u003c\/li\u003e\n\u003cli\u003eReady for Anything\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74526\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410559071\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstyle\u003e\u003c!--\nh2.h2Lit {padding-block-start: 0.6rem;margin-block-end: 0.5rem;}\n        .gText h2, .gText3 h2, .gText4 h2, .gText5 h2 {line-height:0.7;}\n        h2.lh1 {line-height: 1;}\n        h3.uLit {padding-top: 1rem; margin-bottom: -0.2rem;}\n        span.h2Lit, .h1Lit {color: #ff6600; font-weight: bold;}\n        .h1Lit {font-size: large;}\n        span.h2Lit, p.mText, blockquote.descQ {font-size: medium;}\n        blockquote.descQ footer {font-size: small; }\n        blockquote.descQ {background-color: rgb(237, 237, 237); padding: 0.5rem; width: 80%;}\n        blockquote.descQ p{padding: 0.5rem 0.5rem 0 0.5rem;}\n        Ul.mpn {color: #888888;}\n        span.ind{padding-left: 1rem;}\n        table.descTable tr {vertical-align: top;}\n        table.descTable th, table.descTable td {width: 50%; text-align: left; padding: 0 1rem 0 1rem;}\n        table.descTable th {padding-top:1.5rem;}\n        table.bTable {width: auto;}\n        table.bTable th {text-align: left; padding-top:1rem; padding-bottom: 1rem; width: auto; font-size: 1vw;}\n            .bDs {padding:0.5rem; box-shadow: 0rem 0.2rem 0.5rem  rgba(0,0,0,0.6); border-radius:0.5rem; border}\n            @media only screen and (min-width:200px) and (max-width:1000px) {\n                table.bTable th {font-size:3vw;}\n            }\n        .gText div, .gText3 div, .gText4 div, .gText5 div {padding:1rem;}\n        .gText {display:grid; grid-template-columns: repeat(auto-fill,minmax(50%, 1fr));}\n        .gText3 {display:grid; grid-template-columns: repeat(auto-fill,minmax(33.33%, 1fr));}\n        .gText4 {display:grid; grid-template-columns: repeat(auto-fill,minmax(25%, 1fr));}\n        .gText5 {display:grid; grid-template-columns: repeat(auto-fill,minmax(20%, 1fr));}\n                @media only screen and (min-width:200px) and (max-width:1000px) {\n                        .gText, .gText3, .gText4, .gText5 {display:grid; grid-template-columns: repeat(auto-fill,minmax(100%, 1fr));}\n            }\n        .bDs1 {width:fit-content; box-shadow: 0rem 0.2rem 0.5rem  rgba(0,0,0,0.6); border-radius:0.5rem; border}\n        .iDs1 {padding: 0.7rem;}\n        .l1div {border-bottom: 0.1rem solid #000;}\n        .dBor {padding:1rem;border:0.1rem solid #000;}\n            .dMobile {border-top: solid .3rem #000; border-radius: 1rem; box-shadow: #000 0.1rem 0.1rem 0.3rem;}\n            .dMobi {padding-left: 1rem; padding-right: 1rem;}\n            u.h1Lit {font-size: large;}\n--\u003e\u003c\/style\u003e\n\u003c\/div\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838240379065,"sku":"170295","price":2375.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/170295-new.jpg?v=1775356770"},{"product_id":"fujifilm-x-half-black","title":"FUJIFILM X-Half (Black)","description":"\u003cp class=\"mText\"\u003eMake time for your photography with \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-Half (Black),\u003c\/strong\u003e a camera dedicated to distraction-free creativity.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eA default vertical format, 2-in-1 imagery, and Fujifilm’s legendary colour reproduction all in a compact body, X half combines a classic image-making experience with a fresh way to share your vision.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe “X half” features a rear LCD monitor, in line with the sensor’s orientation, making it ideal for vertical shooting and movie recording at a 3:4 aspect ratio. The 2-in-1 feature allows users to combine two still images or movies into one composition in-camera, providing richer storytelling capabilities than single images.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe optical viewfinder evokes the feel of film cameras, recreating and improving upon distinctive rendering capabilities. The camera features Fujifilm’s popular \"Film Simulations\" and \"Grain Effect\", which reproduces the unique grain texture of film photos, along with new filters such as light leak and halation, to provide users with a wide range of creative options.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-Half (Black)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eTwo Formats, One Camera\u003c\/li\u003e\n\u003cli\u003eSmartphone Simplicity\u003c\/li\u003e\n\u003cli\u003eClassic Design Uniquely Refined \u003c\/li\u003e\n\u003cli\u003eVertical Viewfinder and Rear LCD\u003c\/li\u003e\n\u003cli\u003eUltra-Light 240g A Compact, Everyday Carry \u003c\/li\u003e\n\u003cli\u003eEnjoy Film Photography in a Digital World\u003c\/li\u003e\n\u003cli\u003eDedicated X half App\u003c\/li\u003e\n\u003cli\u003e2-in-1 Creation Unleash Your Creativity\u003c\/li\u003e\n\u003cli\u003eGallery and Album Add a Personal Touch\u003c\/li\u003e\n\u003cli\u003e1-Inch Sensor + 32mm, Prime Lens A Distinct look and Feel (35mm equivalent)\u003c\/li\u003e\n\u003cli\u003eFocusing Fast and Intuitive \u003c\/li\u003e\n\u003cli\u003eCreate Your Own Story\u003c\/li\u003e\n\u003cli\u003e3:4 Vertical Framing\u003c\/li\u003e\n\u003cli\u003eFilm Simulations\u003c\/li\u003e\n\u003cli\u003eAnalog-Inspired Filters\u003c\/li\u003e\n\u003cli\u003eGrain Effect\u003c\/li\u003e\n\u003cli\u003eFilm Camera Mode\u003c\/li\u003e\n\u003cli\u003eActivating Film Camera Mode\u003c\/li\u003e\n\u003cli\u003eViewfinder-Only Framing \u003c\/li\u003e\n\u003cli\u003eDeveloping Your Images \u003c\/li\u003e\n\u003cli\u003eDigital Contact Sheet\u003c\/li\u003e\n\u003cli\u003eSeamless Printing with instax Link Series\u003c\/li\u003e\n\u003cli\u003eNP-W126S Rechargeable Battery\u003c\/li\u003e\n\u003cli\u003eDATE STAMP\u003c\/li\u003e\n\u003cli\u003eUSB-C Port\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eTwo Formats, One Camera\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half has two unique formats for stills and video. Use the default vertical format, or the 2-in-1 option to combine images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSmartphone Simplicity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eWe use smartphones every day to make vertical images, which is why X half does the same. The creative process feels effortlessly natural.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e2-in-1\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e2-in-1 combines two vertical frames, giving you new ways to tell your stories. Embrace your creative side by choosing two still images, a video and a still, or two videos. Simply pull the Frame Advance Lever or use the dedicated X half app.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eClassic Design Uniquely Refined \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half combines the classic styling synonymous with X Series and effortless ease of use to deliver a truly authentic image-making experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eVertical Viewfinder and Rear LCD\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eUninterrupted creativity Optimised for vertical compositions, the viewfinder and rear LCD on X half let you concentrate on what matters; uninterrupted creativity. Stop checking the details on every image, start focusing on recording the moments that matter.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUltra-Light 240g A Compact, Everyday Carry \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half’s compact size makes it easier to record the natural, unguarded moments in life. The more you use it, the more you’ll think ‘only X half will do’.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEnjoy Film Photography in a Digital World\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half brings the joy of film photography into the digital world. From the tactile action of the Frame Advance Lever to the subtle sub-LCD that echoes a film window, every detail evokes a nostalgic thrill of the analog age. \u003cbr\u003eX half’s authentic yet simple design seamlessly complements any style, effortlessly fitting into your life. Make it a part of your everyday moments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDedicated X half App\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eYour essential companion, keep the fun of photography going by transferring images from the camera to your smartphone, then use the dedicated X half app to unlock new creative possibilities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e2-in-1 Creation Unleash Your Creativity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eIt only takes a few taps to transform vertical images into 2-in-1 masterpieces. Select your favourite frames, swap their positions, adjust the dividing line’s colour and size – every detail is yours to control. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGallery and Album Add a Personal Touch\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X half app is your gallery, for you to design just the way you like. Choose from two background colours and six frame styles to show your images at their very best.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e1-Inch Sensor + 32mm, Prime Lens A Distinct look and Feel (35mm equivalent)\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFor the first time in the X Series, the X half features a 1-inch sensor. The 32mm focal length – identical to QuickSnap one-time-use cameras – delivers high-resolution images with a distinct look and feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFocusing Fast and Intuitive \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half’s autofocus is quick, responsive, and seamless. Prefer manual control? The Focus Ring lets you fine-tune your images. Face and Eye Detection also helps ensure pin-sharp results on every portrait.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eCreate Your Own Story\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half lets you explore colours, textures, and moods – express your vision, create your own story.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e3:4 Vertical Framing\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe foundation of X is half. A compositional style set to become the new standard. You can add a date stamp to your images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e2-in-1\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCombine two moments – stills or video – into a single frame. Use the Frame Advance Lever or create on the app.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFilm Simulations\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eExpand your creative options by choosing a Film Simulation to match your vision. Each has its unique colour palette, all inspired by analog film. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eAnalog-Inspired Filters\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eLight leaks, expired film, double exposure, and other analog-inspired filters offer a fresh take on vintage aesthetics. Find the look that resonates with you.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGrain Effect\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eGrain Effect adds film-like grain to your images, adding an extra level of creativity to your everyday image making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFilm Camera Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFrame the world through an optical viewfinder, pull the lever to advance to the next frame, and relive the experience of analog creativity. X half’s Film Camera mode recreates the joy of film photography in a digital era.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eActivating Film Camera Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eSelect a Film Simulation of your choice on the sub-LCD, then swipe down and select Film Camera mode. Choose the number of frames – 36, 54, or 72 – and begin your creative journey. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eViewfinder-Only Framing \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eIn Film Camera mode, live view is disabled on the rear LCD – you can only compose through the viewfinder. Don’t forget to advance the lever after each frame, so you’re ready to make the next image. These small limitations fuel the creative spirit.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDeveloping Your Images \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eOnce you’ve finished your film roll, it’s time to develop the images. Transfer your film roll to the X half app, where digital development begins. Your images will be processed and saved to your smartphone and app gallery – waiting is all part of the magic.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDigital Contact Sheet\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eAlongside your images, a digital contact sheet of the entire roll is saved, allowing you to relive the story you’ve recorded. There’s no ‘right’ photo – every frame, even the imperfect ones, becomes an essential part of the journey. (You can cancel the film camera mode by double-tapping the sub-LCD. You can save and view the images you have taken up to the point of cancelling by transferring them to the app.)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSeamless Printing with instax Link Series\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eConnect X half to an instax Link series printer for instant, direct printing – bringing your digital moments to life in analog form. Supported models: instax mini Link 2, instax mini Link 3, instax SQUARE Link, instax Link WIDE Built-in LED Illuminate scenes with X half’s built-in LED, which brings an extra touch of brilliance to your work.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eVideo\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCreate more than just stills. You can record video with the same distinctive aesthetic and creative control.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eNP-W126S Rechargeable Battery\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half is supplied with the NP-W126S rechargeable Li-ion battery, which is capable of up to 880 frames* on a single charge. (When using the OVF)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDATE STAMP\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eA date stamp is available for both stills and videos. Easily switch ON\/OFF from SETUP \u0026gt; CUSTOM SETTINGS.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUSB-C Port\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eDespite its compact body, X half features a USB-C port for seamless data transfer and easy charging.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74515\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410553598\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838240542905,"sku":"169578","price":749.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/169578_Token.jpg?v=1792563481"},{"product_id":"fujifilm-x-s20-camera-w-xf-16-50mm-lens","title":"FUJIFILM X-S20 Camera w\/ XF 16-50mm Lens","description":"\u003cp class=\"mText\"\u003eA comprehensive everyday companion, the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-S20 Camera w\/ XF 16-50mm Lens \u003c\/strong\u003e brings power above its weight class to give photographers and content creators outstanding results on epic journeys and in intimate moments. For the first time in an X-S-series model, the 26.1-megapixel X Trans CMOS 4 sensor is paired with the X-Processor 5 imaging engine, resulting in high-speed image and video processing, improved autofocus speed and accuracy, FUJIFILM's acclaimed color science, and five-axis in-body image stabilization up to seven stops. The X-S20 excels at video and features a Vlog mode enabling professional-quality footage with easy touchscreen settings adjustments while recording. \u003c\/p\u003e\n\u003cp class=\"mText\"\u003eSmaller, lighter, and delivering higher resolution than its predecessor in the XF lens line-up, XF16-50mmF2.8-4.8 R LM WR redefines the term ‘standard zoom’. Covering a wide-angle to mid-telephoto range, it is ideal for everyday use and features a weather-resistant design that’s ready for anything. Say hello to your new go-to lens – perfect for turning daily events into cherished memories.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-S20 Camera w\/ XF 16-50mm Lens \u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e26.1MP APS-C X-Trans BSI CMOS 4 Sensor\u003c\/li\u003e\n\u003cli\u003eX-Processor 5 Image Processor\u003c\/li\u003e\n\u003cli\u003e5-Axis In-Body Image Stabilization\u003c\/li\u003e\n\u003cli\u003e6.2K at 30 fps, 4K at 60 fps\u003c\/li\u003e\n\u003cli\u003e2.36m-Dot 0.62x OLED EVF\u003c\/li\u003e\n\u003cli\u003e3.0\" 1.84m-Dot Vari-Angle Touchscreen\u003c\/li\u003e\n\u003cli\u003e19 Film Simulation Modes\u003c\/li\u003e\n\u003cli\u003eISO 160-12800, up to 8 fps Shooting\u003c\/li\u003e\n\u003cli\u003eBluetooth and Wi-Fi Connectivity\u003c\/li\u003e\n\u003cli\u003eReady for Everything\u003c\/li\u003e\n\u003cli\u003eDelivering the Detail\u003c\/li\u003e\n\u003cli\u003eA Pocket-Sized Powerhouse\u003c\/li\u003e\n\u003cli\u003eKeeps Pace With Your Creativity\u003c\/li\u003e\n\u003cli\u003eKeep Creating in All Conditions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74466\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410544534\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838240805049,"sku":"160474","price":2333.44,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/160474-001.jpg?v=1792995567"},{"product_id":"fujifilm-x-s20-body","title":"FUJIFILM X-S20 Body","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-S20 Body\u003c\/strong\u003e is an all-in-one compact and lightweight camera that packs a punch, delivering outstanding results for photographers and content creators in any situation, from epic adventures to everyday moments.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eWith its new Vlog Mode, 6.2K\/30P video capability, and high-capacity battery, the X-S20 is perfect for modern content creators seeking to capture breathtaking visuals and create engaging content. Equipped with a 26.1-megapixel X Trans CMOS 4 sensor and X-Processor 5 imaging engine, it offers lightning-fast image and video processing, precise autofocus, vibrant colour reproduction, and remarkable five-axis in-body image stabilization of up to seven stops.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-S20 takes your video recording to new heights with its dedicated Vlog Mode, allowing you to effortlessly adjust touchscreen settings while recording, ensuring your footage achieves professional-quality standards. Whether you're live streaming, recording in 6.2K, 4K, or Full HD, or capturing raw video on external devices using the micro-HDMI output, this camera unlocks the potential for high-quality broadcasting. Plus, with two 3.5mm jacks—one for an external microphone and another for headphones—you can enhance your audio experience and ensure captivating sound accompanies your stunning imagery.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eDesigned for convenience and efficiency, the X-S20 features larger dials and prominent buttons for seamless handling and improved shooting efficiency. Its bright 2.36m-dot electronic viewfinder and versatile 3.0\" 1.84m-dot touchscreen LCD with a vari-angle design enable you to capture shots from any angle effortlessly. The USB-C connector allows easy tethering and digital interfacing, while the camera's Wi-Fi and Bluetooth support provide convenient wireless connectivity. You can even use the FUJIFILM XApp to transfer images, access Live View, and remotely control your camera.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eWith its high-capacity battery, the X-S20 enables you to shoot approximately 800 frames of stills, ensuring you never miss a moment. Its compact and lightweight design makes it the ideal companion for any adventure, allowing you to capture exceptional visuals without compromising mobility.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eExperience the power and versatility of the X-S20—a compact and lightweight powerhouse of a camera designed to meet the demands of modern content creators, providing outstanding results in every situation.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-S20 Body\u003c\/h2\u003e\n\u003cul\u003e\n \u003cli\u003e26.1MP BSI X-Trans CMOS 4 sensor driven by X-Processor 5 for accurate focus, reliable image quality, and reduced noise\u003c\/li\u003e\n \u003cli\u003eNEW Vlog Mode with dedicated features for easy content creation\u003c\/li\u003e\n \u003cli\u003eNEW SR-AUTO with AI AF subject detection and eye tracking for capturing moving subjects\u003c\/li\u003e\n \u003cli\u003eNEW 6.2K\/30p, 4K\/60p, 1080\/240p movie and 4:2:2 10-bit internal recording\u003c\/li\u003e\n \u003cli\u003e7 stops IBIS for steady shots and up to 30FPS burst images\u003c\/li\u003e\n \u003cli\u003eApprox. 800 frames battery life for versatile shooting\u003c\/li\u003e\n \u003cli\u003eFujifilm Film Simulation with 19 modes to replicate classic photographic film styles\u003c\/li\u003e\n \u003cli\u003eAbility to record RAW video output with compatible accessories for greater control\u003c\/li\u003e\n \u003cli\u003eSeamless Webcam functionality for enhanced online presence\u003c\/li\u003e\n \u003cli\u003eEnhanced audio capability with dual 3.5mm jacks for professional-grade recording\u003c\/li\u003e\n \u003cli\u003eExtended video recording time with optional cooling fan accessory\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n \u003cdiv\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eNEW Vlog Mode for easy content creation\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eThe X-S20 introduces an exciting NEW Vlog Mode, designed to simplify content creation and enhance your creative process. By setting the Mode dial to 'Vlog', you gain access to a range of convenient features for seamless video recording:\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eProduct Priority mode\u003c\/strong\u003e\n   \u003cbr\u003e\n   When enabled, the X-S20's autofocus capabilities prioritize the product or subject in front of you. This ensures precise focus tracking, making it ideal for product videos, unboxing, or any scenario where maintaining sharp focus is crucial.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eBackground Defocus mode\u003c\/strong\u003e\n   \u003cbr\u003e\n   With the tap of a finger, the X-S20's Background Defocus mode instantly creates a natural background blur. This cinematic effect adds depth to your videos and allows you to draw attention to the main subject effortlessly.\u003c\/p\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eAdvanced AI-powered Autofocus\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eThe X-S20 introduces the NEW SR – AUTO with AI AF subject detection and eye tracking, powered by cutting-edge Deep Learning technology. Let's explore the remarkable features:\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eSubject-detection autofocus\u003c\/strong\u003e\n   \u003cbr\u003e\n   The X-S20's X-Processor 5 incorporates subject-detection AF, utilizing AI technology to deliver exceptional tracking and detection. It goes beyond human faces and eyes, extending to a wide range of subjects including animals, birds, vehicles, and even drones. This advanced autofocus system allows photographers to focus on composition and unleash their creativity while relying on the camera's accurate subject tracking.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eUpdated AF algorithm\u003c\/strong\u003e\n   \u003cbr\u003e\n   With an improved auto-focus prediction algorithm, the X-S20 ensures stable focusing even when capturing continuously moving subjects. Notably, it excels in Zone AF and challenging low-contrast situations, providing reliable and precise autofocus performance in various shooting conditions.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eNew Auto Mode with Subject Detection\u003c\/strong\u003e\n   \u003cbr\u003e\n   The X-S20 enhances the convenience of its AUTO mode by introducing a new Auto subject detection function. When AUTO is selected on the mode dial, the camera automatically recognizes and tracks the subject while maintaining sharp focus. This eliminates the need for manual adjustment of subject detection settings, ensuring a comfortable shooting experience.\u003c\/p\u003e\n \u003c\/div\u003e\n \u003cdiv\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eBack-illuminated 26.1MP X-Trans CMOS 4\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eThe X-S20 is equipped with a powerful back-illuminated “X-Trans CMOS 4” sensor, boasting a resolution of 26.1 MP. This sensor captures your most remarkable adventures and everyday moments, delivering impressive image quality while effectively controlling moiré and false colors. Its back-illuminated design enhances image quality and reduces noise, ensuring your true creative vision shines through.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eStacked layer structure\u003c\/strong\u003e\n   \u003cbr\u003e\n   The X-S20 features a stacked layer CMOS sensor, delivering impressive speed and performance. By placing the signal processing chips on the sensor's back, it achieves a reading speed that is significantly faster than traditional designs. This enables simultaneous processing of focusing signals and image display, ensuring seamless performance.\u003c\/p\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFujifilm Film Simulation\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eExperience the timeless charm of analog photography with the Fujifilm X-S20's Film Simulation feature:\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003e19 Film Simulation modes\u003c\/strong\u003e\n   \u003cbr\u003e\n   Inside the X-S20, you'll find 19 Film Simulation modes that faithfully replicate the iconic look of Fujifilm's classic photographic film stocks developed over 85 years. Immerse yourself in the rich colors, distinctive tones, and artistic styles that have made Fujifilm renowned in the industry. Whether you seek to capture the nostalgic essence of traditional film or add a unique artistic touch, the X-S20 empowers you to build your own photographic legacy.\u003c\/p\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e7.0 stops of image stabilization\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eThe X-S20 features a highly effective in-body image stabilization (IBIS) system with 5-axis stabilization. This technology provides up to seven stops of image stabilization, enabling handheld shooting in low-light conditions. Say goodbye to blurry images and enjoy steady shots and smooth video footage.\u003c\/p\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eExtended Battery Life\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eThe X-S20 is equipped with extended battery life, allowing you to shoot with peace of mind. With approximately 800 frames of battery life, you can enjoy uninterrupted shooting sessions without worrying about running out of power. Whether you're shooting all day or exploring new destinations, the X-S20 is your reliable companion.\u003c\/p\u003e\n \u003c\/div\u003e\n \u003cdiv\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eExceptional Video Recording Capabilities\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eThe X-S20 sets new standards for video recording with its impressive features:\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003e6.2K\/30P video recording capability\u003c\/strong\u003e\n   \u003cbr\u003e\n   Capture your moments in breathtaking detail with the X-S20's ability to record 6.2K\/30P video internally. This camera also offers extensive video functions, including 4K\/60P and 1080\/240P capabilities, giving you the flexibility to unleash your creativity. Despite its compact and lightweight body, the X-S20 delivers exceptional video quality.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003e4:2:2 10-bit internal recording\u003c\/strong\u003e\n   \u003cbr\u003e\n   Experience advanced video performance with the X-S20. It allows you to create stunning movies up to 6.2K internally at 30P in 4:2:2 10-bit color depth. The camera also supports 4K\/60P video and 1080\/240P high-speed video, empowering you to take on the role of a director and bring your creative vision to life.\u003c\/p\u003e\n  \u003cp\u003eWith the added convenience of a 3.5mm microphone\/earphone jack, the X-S20 ensures high expandability and versatility, giving you the freedom to elevate your video recording capabilities.\u003c\/p\u003e\n \u003c\/div\u003e\n \u003cdiv\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUnleash the Power of RAW\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eCombine the X-S20 with an ATOMOS HDMI monitor-recorder to unlock the ability to record RAW video output as 12-bit Apple ProRes RAW, reaching resolutions of up to 6.2K at 29.97fps. Alternatively, pair it with the Blackmagic Design Video Assist 12G for recording RAW video output as Blackmagic RAW at resolutions up to 6.2K, 29.97fps. Capture every detail and unleash your creativity with unrivaled control over your video footage.\u003c\/p\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSeamless Webcam Functionality\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eElevate your online presence with the X-S20's seamless Webcam function:\u003c\/p\u003e\n  \u003cp\u003eUsing the X-S20 as a Webcam is incredibly straightforward. Simply connect the camera to your computer using a USB-TypeC cable, and you're ready to go! You can easily control your shooting settings, including aperture and film simulation, right from your computer, ensuring optimal image quality and customization.\u003c\/p\u003e\n \u003c\/div\u003e\n \u003cdiv\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEnhanced Audio Capability\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eThe X-S20 features dual 3.5mm jacks, allowing you to connect an external microphone for professional-grade audio recording and monitor your audio with headphones. Despite its compact and lightweight design, the X-S20 offers high expandability, enabling you to elevate your audio recording capabilities and ensure top-notch sound in your videos.\u003c\/p\u003e\n \u003c\/div\u003e\n \u003cdiv\u003e\n  \u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eExtended Video Recording Time\u003c\/span\u003e\u003c\/h2\u003e\n  \u003cp\u003eThe X-S20 supports the optional FAN-001 Cooling Fan accessory, which can be attached to the camera's rear without any additional cables. This cooling fan helps extend the continuous video recording time of the X-S20, allowing you to keep capturing footage without interruptions. Stay in the creative flow and never miss a moment of your latest video project.\u003c\/p\u003e\n \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n \u003cli\u003eMPN - 74465\u003c\/li\u003e\n \u003cli\u003eGTIN - 4547410485950\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838240837817,"sku":"152599","price":1749.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/152599_Token.jpg?v=1792562861"},{"product_id":"fujifilm-x-half-charcoal-silver","title":"FUJIFILM X-Half - Charcoal Silver","description":"\u003cp class=\"mText\"\u003eMake time for your photography with \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-Half (Charcoal Silver)\u003c\/strong\u003e a camera dedicated to distraction-free creativity.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eA default vertical format, 2-in-1 imagery, and Fujifilm’s legendary color reproduction all in a compact body, X half combines a classic image-making experience with a fresh way to share your vision.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe “X half” features a rear LCD monitor, in line with the sensor’s orientation, making it ideal for vertical shooting and movie recording at a 3:4 aspect ratio. The 2-in-1 feature allows users to combine two still images or movies into one composition in-camera, providing richer storytelling capabilities than single images.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe optical viewfinder evokes the feel of film cameras, recreating and improving upon distinctive\u003cbr\u003erendering capabilities. The camera features Fujifilm’s popular \"Film Simulations\" and \"Grain Effect\",\u003cbr\u003ewhich reproduces the unique grain texture of film photos, along with new filters such as light leak and halation, to provide users with a wide range of creative options.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Fujifilm X-Half Charcoal Silver X-HF1\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eTwo Formats, One Camera\u003c\/li\u003e\n\u003cli\u003eSmartphone Simplicity\u003c\/li\u003e\n\u003cli\u003eClassic Design Uniquely Refined \u003c\/li\u003e\n\u003cli\u003eVertical Viewfinder and Rear LCD\u003c\/li\u003e\n\u003cli\u003eUltra-Light 240g A Compact, Everyday Carry \u003c\/li\u003e\n\u003cli\u003eEnjoy Film Photography in a Digital World\u003c\/li\u003e\n\u003cli\u003eDedicated X half App\u003c\/li\u003e\n\u003cli\u003e2-in-1 Creation Unleash Your Creativity\u003c\/li\u003e\n\u003cli\u003eGallery and Album Add a Personal Touch\u003c\/li\u003e\n\u003cli\u003e1-Inch Sensor + 32mm, Prime Lens A Distinct look and Feel (35mm equivalent)\u003c\/li\u003e\n\u003cli\u003eFocusing Fast and Intuitive \u003c\/li\u003e\n\u003cli\u003eCreate Your Own Story\u003c\/li\u003e\n\u003cli\u003e3:4 Vertical Framing\u003c\/li\u003e\n\u003cli\u003eFilm Simulations\u003c\/li\u003e\n\u003cli\u003eAnalog-Inspired Filters\u003c\/li\u003e\n\u003cli\u003eGrain Effect\u003c\/li\u003e\n\u003cli\u003eFilm Camera Mode\u003c\/li\u003e\n\u003cli\u003eActivating Film Camera Mode\u003c\/li\u003e\n\u003cli\u003eViewfinder-Only Framing \u003c\/li\u003e\n\u003cli\u003eDeveloping Your Images \u003c\/li\u003e\n\u003cli\u003eDigital Contact Sheet\u003c\/li\u003e\n\u003cli\u003eSeamless Printing with instax™ Link Series\u003c\/li\u003e\n\u003cli\u003eNP-W126S Rechargeable Battery\u003c\/li\u003e\n\u003cli\u003eDATE STAMP\u003c\/li\u003e\n\u003cli\u003eUSB-C Port\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eTwo Formats, One Camera\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half has two unique formats for stills and video. Use the default vertical format, or the 2-in-1 option to combine images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSmartphone Simplicity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eWe use smartphones every day to make vertical images, which is why X half does the same. The creative process feels effortlessly natural.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e2-in-1\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e2-in-1 combines two vertical frames, giving you new ways to tell your stories. Embrace your creative side by choosing two still images, a video and a still, or two videos. Simply pull the Frame Advance Lever or use the dedicated X half app.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eClassic Design Uniquely Refined \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half combines the classic styling synonymous with X Series and effortless ease of use to deliver a truly authentic image-making experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eVertical Viewfinder and Rear LCD\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eUninterrupted creativity Optimised for vertical compositions, the viewfinder and rear LCD on X half let you concentrate on what matters; uninterrupted creativity. Stop checking the details on every image, start focusing on recording the moments that matter.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUltra-Light 240g A Compact, Everyday Carry \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half’s compact size makes it easier to record the natural, unguarded moments in life. The more you use it, the more you’ll think ‘only X half will do’.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEnjoy Film Photography in a Digital World\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half brings the joy of film photography into the digital world. From the tactile action of the Frame Advance Lever to the subtle sub-LCD that echoes a film window, every detail evokes a nostalgic thrill of the analog age. \u003cbr\u003eX half’s authentic yet simple design seamlessly complements any style, effortlessly fitting into your life. Make it a part of your everyday moments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDedicated X half App\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eYour essential companion, Keep the fun of photography going by transferring images from the camera to your smartphone, then use the dedicated X half app to unlock new creative possibilities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e2-in-1 Creation Unleash Your Creativity\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eIt only takes a few taps to transform vertical images into 2-in-1 masterpieces. Select your favourite frames, swap their positions, adjust the dividing line’s colour and size – every detail is yours to control. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGallery and Album Add a Personal Touch\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X half app is your gallery, for you to design just the way you like. Choose from two background colours and six frame styles to show your images at their very best.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e1-Inch Sensor + 32mm, Prime Lens A Distinct look and Feel (35mm equivalent)\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFor the first time in the X Series, X half features a 1-inch sensor. The 32mm* focal length – identical to QuickSnap one-time-use cameras – delivers high-resolution images with a distinct look and feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFocusing Fast and Intuitive \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half’s autofocus is quick, responsive, and seamless. Prefer manual control? The Focus Ring lets you fine-tune your images. Face and Eye Detection also helps ensure pin-sharp results on every portrait.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eCreate Your Own Story\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half lets you explore colours, textures, and moods – express your vision, create your own story.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e3:4 Vertical Framing\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe foundation of X half. A compositional style set to become the new standard. You can add a date stamp to your images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e2-in-1\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCombine two moments – stills or video – into a single frame. Use the Frame Advance Lever or create on the app.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFilm Simulations\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eExpand your creative options by choosing a Film Simulation to match your vision. Each has its own unique color palette, all inspired by analog film. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eAnalog-Inspired Filters\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eLight leaks, expired film, double exposure, and other analog-inspired filters offer a fresh take on vintage aesthetics. Find the look that resonates with you.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eGrain Effect\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eGrain Effect adds film-like grain to your images, adding an extra level of creativity to your everyday image making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFilm Camera Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFrame the world through an optical viewfinder, pull the lever to advance to the next frame, and relive the experience of analog creativity. X half’s Film Camera mode recreates the joy of film photography in a digital era.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eActivating Film Camera Mode\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eSelect a Film Simulation of your choice on the sub-LCD, then swipe down and select Film Camera mode. Choose the number of frames – 36, 54, or 72 – and begin your creative journey. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eViewfinder-Only Framing \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eIn Film Camera mode, live view is disabled on the rear LCD – you can only compose through the viewfinder. Don’t forget to advance the lever after each frame, so you’re ready to make the next image. These small limitations fuel the creative spirit.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDeveloping Your Images \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eOnce you’ve finished your film roll, it’s time to develop the images. Transfer your film roll to the X half app, where digital development begins. Your images will be processed and saved to your smartphone and app gallery – waiting is all part of the magic.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDigital Contact Sheet\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eAlongside your images, a digital contact sheet of the entire roll is saved, allowing you to relive the story you’ve recorded. There’s no ‘right’ photo – every frame, even the imperfect ones, become an essential part of the journey. (You can cancel the film camera mode by double-tapping the sub-LCD. You can save and view the images you have taken up to the point of canceling by transferring them to the app.)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSeamless Printing with instax Link Series\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eConnect X half to an instax Link series printer for instant, direct printing – bringing your digital moments to life in analog form. Supported models: instax mini Link 2, instax mini Link 3, instax SQUARE Link™, instax Link WIDE™ Built-in LED Illuminate scenes with X half’s built-in LED, which brings an extra touch of brilliance to your work.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eVideo\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCreate more than just stills. You can record video with the same distinctive aesthetic and creative control.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eNP-W126S Rechargeable Battery\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eX half is supplied with the NP-W126S rechargeable Li-ion battery, which is capable of up to 880 frames* on a single charge. (When using the OVF)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDATE STAMP\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eDate stamp is available for both stills and videos. Easily switch ON\/OFF from SETUP \u0026gt; CUSTOM SETTINGS.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUSB-C Port\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eDespite its compact body, X half features a USB-C port for seamless data transfer and easy charging.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74518\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410553666\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838240903353,"sku":"169580","price":741.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/169580-new.jpg?v=1775356786"},{"product_id":"fujifilm-x-s20-mirrorless-camera-with-xc-15-45mm-lens","title":"FUJIFILM X-S20 Camera w\/ XC 15-45mm Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-S20 Camera w\/ XC 15-45mm Lens\u003c\/strong\u003e is an all-in-one compact and lightweight camera that packs a punch, delivering outstanding results for photographers and content creators in any situation, from epic adventures to everyday moments. The kit includes the \u003cstrong\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/strong\u003e lens, a versatile option suitable for moderate wide shots to everyday portraits.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eWith its new Vlog Mode, 6.2K\/30P video capability, and high-capacity battery, the X-S20 is perfect for modern content creators seeking to capture breathtaking visuals and create engaging content. Equipped with a 26.1-megapixel X Trans CMOS 4 sensor and X-Processor 5 imaging engine, it offers lightning-fast image and video processing, precise autofocus, vibrant color reproduction, and remarkable five-axis in-body image stabilization of up to seven stops.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-S20 takes your video recording to new heights with its dedicated Vlog Mode, allowing you to effortlessly adjust touchscreen settings while recording, ensuring your footage achieves professional-quality standards. Whether you're live streaming, recording in 6.2K, 4K, or Full HD, or capturing raw video on external devices using the micro-HDMI output, this camera unlocks the potential for high-quality broadcasting. Plus, with two 3.5mm jacks—one for an external microphone and another for headphones—you can enhance your audio experience and ensure captivating sound accompanies your stunning imagery.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eDesigned for convenience and efficiency, the X-S20 features larger dials and prominent buttons for seamless handling and improved shooting efficiency. Its bright 2.36m-dot electronic viewfinder and versatile 3.0\" 1.84m-dot touchscreen LCD with a vari-angle design enable you to capture shots from any angle effortlessly. The USB-C connector allows easy tethering and digital interfacing, while the camera's Wi-Fi and Bluetooth support provide convenient wireless connectivity. You can even use the FUJIFILM XApp to transfer images, access Live View, and remotely control your camera.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eWith its high-capacity battery, the X-S20 enables you to shoot approximately 800 frames of stills, ensuring you never miss a moment. Its compact and lightweight design makes it the ideal companion for any adventure, allowing you to capture exceptional visuals without compromising mobility.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eExperience the power and versatility of the X-S20—a compact and lightweight powerhouse of a camera designed to meet the demands of modern content creators, providing outstanding results in every situation.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-S20 Camera w\/ XC 15-45mm Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eFujifilm X-S20 Mirrorless Camera\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e26.1MP APS-C X-Trans BSI CMOS 4 Sensor\u003c\/li\u003e\n\u003cli\u003eX-Processor 5 Image Processor\u003c\/li\u003e\n\u003cli\u003e5-Axis In-Body Image Stabilization\u003c\/li\u003e\n\u003cli\u003e6.2K at 30 fps, 4K at 60 fps\u003c\/li\u003e\n\u003cli\u003e2.36m-Dot 0.62x OLED EVF\u003c\/li\u003e\n\u003cli\u003e3.0\" 1.84m-Dot Vari-Angle Touchscreen\u003c\/li\u003e\n\u003cli\u003e19 Film Simulation Modes\u003c\/li\u003e\n\u003cli\u003eISO 160-12800, up to 8 fps Shooting\u003c\/li\u003e\n\u003cli\u003eBluetooth and Wi-Fi Connectivity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ Lens\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e23-69mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/3.5 to f\/22\u003c\/li\u003e\n\u003cli\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eOptical Image Stabiliser\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eNEW Vlog Mode for easy content creation\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-S20 introduces an exciting NEW Vlog Mode, designed to simplify content creation and enhance your creative process. By setting the Mode dial to 'Vlog', you gain access to a range of convenient features for seamless video recording:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Priority mode\u003c\/strong\u003e \u003cbr\u003eWhen enabled, the X-S20's autofocus capabilities prioritize the product or subject in front of you. This ensures precise focus tracking, making it ideal for product videos, unboxing, or any scenario where maintaining sharp focus is crucial.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBackground Defocus mode\u003c\/strong\u003e \u003cbr\u003eWith the tap of a finger, the X-S20's Background Defocus mode instantly creates a natural background blur. This cinematic effect adds depth to your videos and allows you to draw attention to the main subject effortlessly.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eAdvanced AI-powered Autofocus\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-S20 introduces the NEW SR – AUTO with AI AF subject detection and eye tracking, powered by cutting-edge Deep Learning technology. Let's explore the remarkable features:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSubject-detection autofocus\u003c\/strong\u003e\u003cbr\u003eThe X-S20's X-Processor 5 incorporates subject-detection AF, utilizing AI technology to deliver exceptional tracking and detection. It goes beyond human faces and eyes, extending to a wide range of subjects including animals, birds, vehicles, and even drones. This advanced autofocus system allows photographers to focus on composition and unleash their creativity while relying on the camera's accurate subject tracking.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUpdated AF algorithm\u003c\/strong\u003e\u003cbr\u003eWith an improved auto-focus prediction algorithm, the X-S20 ensures stable focusing even when capturing continuously moving subjects. Notably, it excels in Zone AF and challenging low-contrast situations, providing reliable and precise autofocus performance in various shooting conditions.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNew Auto Mode with Subject Detection\u003c\/strong\u003e\u003cbr\u003eThe X-S20 enhances the convenience of its AUTO mode by introducing a new Auto subject detection function. When AUTO is selected on the mode dial, the camera automatically recognizes and tracks the subject while maintaining sharp focus. This eliminates the need for manual adjustment of subject detection settings, ensuring a comfortable shooting experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eBack-illuminated 26.1MP X-Trans CMOS 4\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-S20 is equipped with a powerful back-illuminated “X-Trans CMOS 4” sensor, boasting a resolution of 26.1 MP. This sensor captures your most remarkable adventures and everyday moments, delivering impressive image quality while effectively controlling moiré and false colors. Its back-illuminated design enhances image quality and reduces noise, ensuring your true creative vision shines through.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStacked layer structure\u003c\/strong\u003e\u003cbr\u003eThe X-S20 features a stacked layer CMOS sensor, delivering impressive speed and performance. By placing the signal processing chips on the sensor's back, it achieves a reading speed that is significantly faster than traditional designs. This enables simultaneous processing of focusing signals and image display, ensuring seamless performance.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFujifilm Film Simulation\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eExperience the timeless charm of analog photography with the Fujifilm X-S20's Film Simulation feature:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e19 Film Simulation modes\u003c\/strong\u003e\u003cbr\u003eInside the X-S20, you'll find 19 Film Simulation modes that faithfully replicate the iconic look of Fujifilm's classic photographic film stocks developed over 85 years. Immerse yourself in the rich colors, distinctive tones, and artistic styles that have made Fujifilm renowned in the industry. Whether you seek to capture the nostalgic essence of traditional film or add a unique artistic touch, the X-S20 empowers you to build your own photographic legacy.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e7.0 stops of image stabilization\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-S20 features a highly effective in-body image stabilization (IBIS) system with 5-axis stabilization. This technology provides up to seven stops of image stabilization, enabling handheld shooting in low-light conditions. Say goodbye to blurry images and enjoy steady shots and smooth video footage.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eExtended Battery Life\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-S20 is equipped with extended battery life, allowing you to shoot with peace of mind. With approximately 800 frames of battery life, you can enjoy uninterrupted shooting sessions without worrying about running out of power. Whether you're shooting all day or exploring new destinations, the X-S20 is your reliable companion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eExceptional Video Recording Capabilities\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-S20 sets new standards for video recording with its impressive features:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6.2K\/30P video recording capability\u003c\/strong\u003e\u003cbr\u003eCapture your moments in breathtaking detail with the X-S20's ability to record 6.2K\/30P video internally. This camera also offers extensive video functions, including 4K\/60P and 1080\/240P capabilities, giving you the flexibility to unleash your creativity. Despite its compact and lightweight body, the X-S20 delivers exceptional video quality.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4:2:2 10-bit internal recording\u003c\/strong\u003e\u003cbr\u003eExperience advanced video performance with the X-S20. It allows you to create stunning movies up to 6.2K internally at 30P in 4:2:2 10-bit color depth. The camera also supports 4K\/60P video and 1080\/240P high-speed video, empowering you to take on the role of a director and bring your creative vision to life.\u003c\/p\u003e\n\u003cp\u003eWith the added convenience of a 3.5mm microphone\/earphone jack, the X-S20 ensures high expandability and versatility, giving you the freedom to elevate your video recording capabilities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eUnleash the Power of RAW\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCombine the X-S20 with an ATOMOS HDMI monitor-recorder to unlock the ability to record RAW video output as 12-bit Apple ProRes RAW, reaching resolutions of up to 6.2K at 29.97fps. Alternatively, pair it with the Blackmagic Design Video Assist 12G for recording RAW video output as Blackmagic RAW at resolutions up to 6.2K, 29.97fps. Capture every detail and unleash your creativity with unrivaled control over your video footage.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSeamless Webcam Functionality\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eElevate your online presence with the X-S20's seamless Webcam function:\u003c\/p\u003e\n\u003cp\u003eUsing the X-S20 as a Webcam is incredibly straightforward. Simply connect the camera to your computer using a USB-TypeC cable, and you're ready to go! You can easily control your shooting settings, including aperture and film simulation, right from your computer, ensuring optimal image quality and customization.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEnhanced Audio Capability\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-S20 features dual 3.5mm jacks, allowing you to connect an external microphone for professional-grade audio recording and monitor your audio with headphones. Despite its compact and lightweight design, the X-S20 offers high expandability, enabling you to elevate your audio recording capabilities and ensure top-notch sound in your videos.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eExtended Video Recording Time\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe X-S20 supports the optional FAN-001 Cooling Fan accessory, which can be attached to the camera's rear without any additional cables. This cooling fan helps extend the continuous video recording time of the X-S20, allowing you to keep capturing footage without interruptions. Stay in the creative flow and never miss a moment of your latest video project.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cstrong\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ | X-S20 Kit Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"mText\"\u003eFujifilm has paired the FUJIFILM X-S20 with the kit lens \u003cspan class=\"h1Lit\"\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/span\u003e a well-rounded and beginner-friendly option suitable for moderate wide shots to everyday portraits.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThis lens is characterized by its compact, retractable design and allows for electronic zoom control for smooth focal length adjustments. It also features an optical image stabilization system that minimizes the appearance of camera shake by three stops for sharper handheld images.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eComplementing the handling assets, the optical design incorporates both aspherical and extra-low dispersion elements, to improve sharpness and clarity, and has a Super EBC coating that suppresses flare and ghosting in order to achieve greater contrast and colour accuracy.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eKey Features of the X-S20 Kit Lens FUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eStandard zoom is designed for FUJIFILM X-mount mirrorless cameras and provides a 23-69mm equivalent focal length range.\u003c\/li\u003e\n\u003cli\u003eTwo extra-low dispersion elements are used to reduce colour fringing and chromatic aberrations in order to produce high clarity and colour fidelity throughout the zoom range.\u003c\/li\u003e\n\u003cli\u003eThree aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and colour fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003ePower zoom design allows for easy switching between focal lengths and two separate speeds can be selected depending on how the zoom ring is rotated. When recording video, the zoom will move at a constant speed in order to produce a smoother, more pleasing motion.\u003c\/li\u003e\n\u003cli\u003eUsing the power zoom capability, the lens also features a retractable design for a more compact form factor when not in use. Additionally, when the camera is turned on, the lens will automatically extend into position for shooting.\u003c\/li\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003cli\u003eOptical image stabilization minimizes the appearance of camera shake by 3 stops to better enable handheld shooting with slower shutter speeds.\u003c\/li\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74467\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410485981\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838240968889,"sku":"152600","price":1842.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/fujifilm_0006_x-s20_leftnanameue_xc15-45.jpg?v=1775356787"},{"product_id":"fujifilm-x-t50-body-black","title":"FUJIFILM X-T50 Body - Black","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-T50 Body (Black) \u003c\/strong\u003e is a compact and lightweight body weighing approximately 438g and features the backilluminated 40.2 megapixel \"X-Trans CMOS 5 HR\" sensor, the high-speed image processing engine \"X-Processor 5”  , and a 5-axis, up to 7.0-stop In Body Image Stabilisation function. It is a versatile model that achieves high image quality, high performance, and portability. Combined with the new standard zoom lens \"FUJINON XF16-50mmF2.8-4.8 R LM WR\" announced today, it can be used for still image shooting in various situations.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIn addition, for the first time, a Film Simulation dial is incorporated on the top plate allowing the user to easily switch between Film Simulations, a key feature unique to Fujifilm that enables a wide variety of colour tones. The X-T50 also incorporates a new rounded design that achieves both comfort in the hand and compact size.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-T50 is a digital camera that combines the ease of shooting with a compact and lightweight body and a Film Simulation dial, and outstanding features that deliver exceptional image quality, allowing the user to experience the joy of photography even more.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-T50 Body (Black)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine\u003c\/li\u003e\n\u003cli\u003eEnhanced functions to further expand the shooting range\u003c\/li\u003e\n\u003cli\u003eSophisticated product design with the ultimate in functional beauty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe fifth generation of the X Series is equipped with the back -illuminated 40.2 megapixel X-Trans CMOS 5 HR sensor. The latest image processing algorithm delivers high resolution while maintaining a high signal-to-noise ratio.\u003c\/p\u003e\n\u003cp\u003eThe improved pixel structure allows more light to be captured efficiently, ISO 125 is adopted as the normal sensitivity, which was previously used as the extended sensitivity for cameras. In addition, the electronic shutter can be set to a shutter speed of 1\/180000 sec. at the fastest, achieving highly precise control of exposure time. Shooting with a large aperture lens at wide open aperture can be performed in a wide range of scenes.\u003c\/p\u003e\n\u003cp\u003eEquipped with an AI-based subject detection AF developed using deep learning technology, the camera now can detect animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones . In addition, the camera is equipped with an AF prediction algorithm that is more advanced than that of previous models. This enables more comfortable shooting of a wide range of subjects, including fast-moving cars and animals\u003c\/p\u003e\n\u003cp\u003eThere are a total of 20 Film Simulation modes available for the X-T50 including \"REALA ACE,\" which combines accurate colour reproduction and crisp tonal gradations. The user can enjoy a wide variety of colour expression as if they were selecting a photographic film according to the subject or scene. The high pixel count of approximately 40.2 megapixels is utilised by the digital teleconverter function. Images can be magnified 1.4x and 2x.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEnhanced functions to further expand the shooting range\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe camera is also equipped with a 5-axis In Body Image Stabilisation function with a maximum of 7.0 stops. While maintaining the portability that has been a feature of previous models, it allows comfortable hand-held shooting even in low light situations such as night scenes, giving the user more shooting versatility.\u003c\/p\u003e\n\u003cp\u003e6.2K\/30P video recording is a feature of the X-T50. Tracking AF function is available for high-quality video recording. The camera can shoot in AUTO mode, which detects the scene and automatically selects the optimal shooting settings, simply by operating the AUTO mode switching lever on the top surface of the body. The camera automatically detects the subject and tracks it while keeping it in focus, making it easier to capture high-quality still images and movies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSophisticated product design with the ultimate in functional beauty\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe rounded body design is newly adopted. The new grip shape fits comfortably in the hand while maintaining a compact size, making it an easy-to-use camera.\u003c\/p\u003e\n\u003cp\u003eWith an all new Film Simulation dial incorporated on the top plate. This allows users to switch between Film Simulation modes with ease according to the subject or scene, letting the user enjoy different colour tones in both still and moving images.\u003c\/p\u003e\n\u003cp\u003eA pop-up flash integrated with the viewfinder is mounted on the top plate. It automatically controls the amount of light and shows its power in dark scenes and backlit portraits.\u003c\/p\u003e\n\u003cp\u003eThe new model features the same 1.84 million-dot, tiltable rear LCD monitor as the X-T30 II. In addition, the shape of the grip and the layout of the buttons on the back of the camera have been fine-tuned to give a more comfortable shooting experience of both still and moving images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74490\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410533613\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838241886393,"sku":"160462","price":1999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140408_0003_image_-_2025-11-25t075539.585.jpg?v=1775356821"},{"product_id":"fujifilm-x-t50-body-charcoal-silver","title":"FUJIFILM X-T50 Body - Charcoal Silver","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-T50 Body - Charcoal Silver \u003c\/strong\u003e is a compact and lightweight body weighing approximately 438g and features the backilluminated 40.2 megapixel \"X-Trans CMOS 5 HR\" sensor, the high-speed image processing engine \"X-Processor 5”  , and a 5-axis, up to 7.0-stop In Body Image Stabilisation function. It is a versatile model that achieves high image quality, high performance, and portability. Combined with the new standard zoom lens \"FUJINON XF16-50mmF2.8-4.8 R LM WR\" announced today, it can be used for still image shooting in various situations.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIn addition, for the first time, a Film Simulation dial is incorporated on the top plate allowing the user to easily switch between Film Simulations, a key feature unique to Fujifilm that enables a wide variety of colour tones. The X-T50 also incorporates a new rounded design that achieves both comfort in the hand and compact size.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-T50 is a digital camera that combines the ease of shooting with a compact and lightweight body and a Film Simulation dial, and outstanding features that deliver exceptional image quality, allowing the user to experience the joy of photography even more.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-T50 Body - Charcoal Silver\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine\u003c\/li\u003e\n\u003cli\u003eEnhanced functions to further expand the shooting range\u003c\/li\u003e\n\u003cli\u003eSophisticated product design with the ultimate in functional beauty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe fifth generation of the X Series is equipped with the back -illuminated 40.2 megapixel X-Trans CMOS 5 HR sensor. The latest image processing algorithm delivers high resolution while maintaining a high signal-to-noise ratio.\u003c\/p\u003e\n\u003cp\u003eThe improved pixel structure allows more light to be captured efficiently, ISO 125 is adopted as the normal sensitivity, which was previously used as the extended sensitivity for cameras. In addition, the electronic shutter can be set to a shutter speed of 1\/180000 sec. at the fastest, achieving highly precise control of exposure time. Shooting with a large aperture lens at wide open aperture can be performed in a wide range of scenes.\u003c\/p\u003e\n\u003cp\u003eEquipped with an AI-based subject detection AF developed using deep learning technology, the camera now can detect animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones . In addition, the camera is equipped with an AF prediction algorithm that is more advanced than that of previous models. This enables more comfortable shooting of a wide range of subjects, including fast-moving cars and animals\u003c\/p\u003e\n\u003cp\u003eThere are a total of 20 Film Simulation modes available for the X-T50 including \"REALA ACE,\" which combines accurate colour reproduction and crisp tonal gradations. The user can enjoy a wide variety of colour expression as if they were selecting a photographic film according to the subject or scene. The high pixel count of approximately 40.2 megapixels is utilised by the digital teleconverter function. Images can be magnified 1.4x and 2x.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEnhanced functions to further expand the shooting range\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe camera is also equipped with a 5-axis In Body Image Stabilisation function with a maximum of 7.0 stops. While maintaining the portability that has been a feature of previous models, it allows comfortable hand-held shooting even in low light situations such as night scenes, giving the user more shooting versatility.\u003c\/p\u003e\n\u003cp\u003e6.2K\/30P video recording is a feature of the X-T50. Tracking AF function is available for high-quality video recording. The camera can shoot in AUTO mode, which detects the scene and automatically selects the optimal shooting settings, simply by operating the AUTO mode switching lever on the top surface of the body. The camera automatically detects the subject and tracks it while keeping it in focus, making it easier to capture high-quality still images and movies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSophisticated product design with the ultimate in functional beauty\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe rounded body design is newly adopted. The new grip shape fits comfortably in the hand while maintaining a compact size, making it an easy-to-use camera.\u003c\/p\u003e\n\u003cp\u003eWith an all new Film Simulation dial incorporated on the top plate. This allows users to switch between Film Simulation modes with ease according to the subject or scene, letting the user enjoy different colour tones in both still and moving images.\u003c\/p\u003e\n\u003cp\u003eA pop-up flash integrated with the viewfinder is mounted on the top plate. It automatically controls the amount of light and shows its power in dark scenes and backlit portraits.\u003c\/p\u003e\n\u003cp\u003eThe new model features the same 1.84 million-dot, tiltable rear LCD monitor as the X-T30 II. In addition, the shape of the grip and the layout of the buttons on the back of the camera have been fine-tuned to give a more comfortable shooting experience of both still and moving images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74492\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410533675\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838241951929,"sku":"160464","price":1999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140408-001-new.jpg?v=1775356822"},{"product_id":"fujifilm-x-t50-body-silver","title":"FUJIFILM X-T50 Body - Silver","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-T50 Body (Silver) \u003c\/strong\u003e is a compact and lightweight body weighing approximately 438g and features the back-illuminated 40.2-megapixel \"X-Trans CMOS 5 HR\" sensor, the high-speed image processing engine \"X-Processor 5\", and a 5-axis, up to 7.0-stop In Body Image Stabilisation function. It is a versatile model with high image quality, high performance, and portability. Combined with the new standard zoom lens \"FUJINON XF 16-50mm F2.8-4.8 R LM WR\" announced today, it can still shoot images in various situations.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIn addition, for the first time, a Film Simulation dial is incorporated on the top plate allowing the user to easily switch between Film Simulations, a key feature unique to Fujifilm that enables a wide variety of colour tones. The X-T50 also incorporates a new rounded design that achieves both comfort in the hand and compact size.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-T50 is a digital camera that combines the ease of shooting with a compact and lightweight body, a Film Simulation dial, and outstanding features that deliver exceptional image quality, allowing the user to experience the joy of photography even more.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-T50 Body (Silver)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine\u003c\/li\u003e\n\u003cli\u003eEnhanced functions to further expand the shooting range\u003c\/li\u003e\n\u003cli\u003eSophisticated product design with the ultimate in functional beauty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe fifth generation of the X Series is equipped with the back-illuminated 40.2-megapixel X-Trans CMOS 5 HR sensor. The latest image processing algorithm delivers high resolution while maintaining a high signal-to-noise ratio.\u003c\/p\u003e\n\u003cp\u003eThe improved pixel structure allows more light to be captured efficiently, ISO 125 is adopted as the normal sensitivity, which was previously used as the extended sensitivity for cameras. In addition, the electronic shutter can be set to a shutter speed of 1\/180000 sec. at the fastest, achieving highly precise control of exposure time. Shooting with a large aperture lens at a wide open aperture can be performed in a wide range of scenes.\u003c\/p\u003e\n\u003cp\u003eEquipped with an AI-based subject detection AF developed using deep learning technology, the camera now can detect animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones. In addition, the camera is equipped with an AF prediction algorithm that is more advanced than that of previous models. This enables more comfortable shooting of a wide range of subjects, including fast-moving cars and animals\u003c\/p\u003e\n\u003cp\u003eThere are a total of 20 Film Simulation modes available for the X-T50 including \"REALA ACE,\" which combines accurate colour reproduction and crisp tonal gradations. The user can enjoy a wide variety of colour expressions as if they were selecting a photographic film according to the subject or scene. The high pixel count of approximately 40.2 megapixels is utilised by the digital teleconverter function. Images can be magnified 1.4x and 2x.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eEnhanced functions to further expand the shooting range\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe camera is also equipped with a 5-axis Body Image Stabilisation function with a maximum of 7.0 stops. While maintaining the portability that has been a feature of previous models, it allows comfortable hand-held shooting even in low-light situations such as night scenes, giving the user more shooting versatility.\u003c\/p\u003e\n\u003cp\u003e6.2K\/30P video recording is a feature of the X-T50. The tracking AF function is available for high-quality video recording. The camera can shoot in AUTO mode, which detects the scene and automatically selects the optimal shooting settings, simply by operating the AUTO mode switching lever on the top surface of the body. The camera automatically detects the subject and tracks it while keeping it in focus, making it easier to capture high-quality still images and movies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSophisticated product design with the ultimate in functional beauty\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe rounded body design is newly adopted. The new grip shape fits comfortably in the hand while maintaining a compact size, making it an easy-to-use camera.\u003c\/p\u003e\n\u003cp\u003eWith an all-new Film Simulation dial incorporated on the top plate. This allows users to switch between Film Simulation modes with ease according to the subject or scene, letting the user enjoy different colour tones in both still and moving images.\u003c\/p\u003e\n\u003cp\u003eA pop-up flash integrated with the viewfinder is mounted on the top plate. It automatically controls the amount of light and shows its power in dark scenes and backlit portraits.\u003c\/p\u003e\n\u003cp\u003eThe new model features the same 1.84 million-dot, tiltable rear LCD monitor as the X-T30 II. In addition, the shape of the grip and the layout of the buttons on the back of the camera have been fine-tuned to give a more comfortable shooting experience of both still and moving images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74491\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410533644\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838241984697,"sku":"160463","price":1999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/fujifilm_x-t50_-_silver_mirrorless_camera.jpg?v=1775356823"},{"product_id":"fujifilm-x-t50-camera-w-xc-15-45mm-lens-black","title":"FUJIFILM X-T50 Camera w\/ XC 15-45mm Lens - Black","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-T50 Camera w\/ XC 15-45mm Lens - Black\u003c\/strong\u003e is a compact and lightweight body weighing approximately 438g*1 and features the back-illuminated 40.2 back-illuminated pixel \"X-Trans CMOS 5 HR\" sensor, the high-speed image processing engine \"X-Processor 5” x 2, and a 5-axis, up to 7.0-stops x 3 In Body Image Stabilisation function.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIt is a versatile model with high image quality, high performance, and portability. Combined with the new standard zoom lens \"FUJINON XF16-50mmF2.8-4 8 R LM WR\" announced today, it can still shoot images in various situations. In addition, for the first time, a Film Simulation dial is incorporated on the top plate allowing the user to easily switch between Film Simulations, a key feature unique to Fujifilm that enables a wide variety of colour tones. The X-T50 also incorporates a new rounded design that achieves both comfort in the hand and compact size.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-T50 is a digital camera that combines the ease of shooting with a compact and lightweight body, a Film Simulation dial, and outstanding features that deliver exceptional image quality, allowing the user to experience the joy of photography even more.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-T50 Camera w\/ XC 15-45mm Lens - Black\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine\u003c\/li\u003e\n\u003cli\u003eEnhanced functions to further expand the shooting range\u003c\/li\u003e\n\u003cli\u003eSophisticated product design with the ultimate in functional beauty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74496\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410533811\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838242083001,"sku":"160468","price":2124.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140408_0002_image_-_2025-11-25t100525.551.jpg?v=1775356826"},{"product_id":"fujifilm-x-t50-camera-w-xc-15-45mm-lens-charcoal-silver","title":"FUJIFILM X-T50 Camera w\/ XC 15-45mm Lens - Charcoal Silver","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-T50 Camera w\/ XC 15-45mm Lens - Charcoal Silver\u003c\/strong\u003e is a compact and lightweight body weighing approximately 0.438 kg and features the back-illuminated 40.2 megapixel \"X-Trans CMOS 5 HR\" sensor, the high-speed image processing engine \"X-Processor 5” x 2, and a 5-axis, up to 7.0-stop x 3 In Body Image Stabilisation function.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIt is a versatile model that achieves high image quality, high performance, and portability. Combined with the new standard zoom lens \"FUJINON XF16-50mm F2.8-4 8 R LM WR\" announced today, it can be used for still image shooting in various situations. In addition, for the first time, a Film Simulation dial is incorporated on the top plate allowing the user to easily switch between Film Simulations, a key feature unique to Fujifilm that enables a wide variety of colour tones. The X-T50 also incorporates a new rounded design that achieves both comfort in the hand and compact size.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-T50 is a digital camera that combines the ease of shooting with a compact and lightweight body and a Film Simulation dial, and outstanding features that deliver exceptional image quality, allowing the user to experience the joy of photography even more.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-T50 Camera w\/ XC 15-45mm Lens - Charcoal Silver\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine\u003c\/li\u003e\n\u003cli\u003eEnhanced functions to further expand the shooting range\u003c\/li\u003e\n\u003cli\u003eSophisticated product design with the ultimate in functional beauty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74498\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410533873\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838242181305,"sku":"160470","price":2136.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/4547410533873-01.jpg?v=1775356829"},{"product_id":"fujifilm-x-t50-camera-w-xc-15-45mm-lens-silver","title":"FUJIFILM X-T50 Camera w\/ XC 15-45mm Lens - Silver","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-T50 Camera w\/ XC 15-45mm Lens (Silver)\u003c\/strong\u003e is a compact and lightweight body weighing approximately 438g*1 and features the back- illuminated 40.2 megapixel \"X-Trans CMOS 5 HR\" sensor, the high-speed image processing engine \"X-Processor 5” *2, and a 5-axis, up to 7.0-stop*3 In Body Image Stabilisation function.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIt is a versatile model that achieves high image quality, high performance, and portability. Combined with the new standard zoom lens \"FUJINON XF16-50mmF2.8-4 8 R LM WR\" announced today, it can be used for still image shooting in various situations. In addition, for the first time, a Film Simulation dial is incorporated on the top plate allowing the user to easily switch between Film Simulations, a key feature unique to Fujifilm that enables a wide variety of colour tones. The X-T50 also incorporates a new rounded design that achieves both comfort in the hand and compact size.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-T50 is a digital camera that combines the ease of shooting with a compact and lightweight body and a Film Simulation dial, and outstanding features that deliver exceptional image quality, allowing the user to experience the joy of photography even more.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-T50 Camera w\/ XC 15-45mm Lens (Silver)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine\u003c\/li\u003e\n\u003cli\u003eEnhanced functions to further expand the shooting range\u003c\/li\u003e\n\u003cli\u003eSophisticated product design with the ultimate in functional beauty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74497\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410533842\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838242214073,"sku":"160469","price":2136.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140408_0001_image_-_2025-11-25t104749.853.jpg?v=1775356830"},{"product_id":"fujifilm-x-t50-camera-w-xf-16-50mm-lens-black","title":"FUJIFILM X-T50 Camera w\/ XF 16-50mm Lens - Black","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-T50 Camera w\/ XF 16-50mm Lens - Black\u003c\/strong\u003e is a compact and lightweight body weighing approximately 438g and features the back-illuminated 40.2-megapixel \"X-Trans CMOS 5 HR\" sensor, the high-speed image processing engine \"X-Processor 5” x 2, and a 5-axis, up to 7.0-stop x 3 In Body Image Stabilisation function.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIt is a versatile model with high image quality, high performance, and portability. Combined with the new standard zoom lens \"FUJINON XF16-50mmF2.8-4 8 R LM WR\" announced today, it can still shoot images in various situations. In addition, for the first time, a Film Simulation dial is incorporated on the top plate allowing the user to easily switch between Film Simulations, a key feature unique to Fujifilm that enables a wide variety of colour tones. The X-T50 also incorporates a new rounded design that achieves both comfort in the hand and compact size.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-T50 is a digital camera that combines the ease of shooting with a compact and lightweight body, a Film Simulation dial, and outstanding features that deliver exceptional image quality, allowing the user to experience the joy of photography even more.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM X-T50 Camera w\/ XF 16-50mm Lens - Black\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine\u003c\/li\u003e\n\u003cli\u003eEnhanced functions to further expand the shooting range\u003c\/li\u003e\n\u003cli\u003eSophisticated product design with the ultimate in functional beauty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74493\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410533712\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838242279609,"sku":"160465","price":2576.4,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140408_0004_image_-_2025-11-25t100437.522.jpg?v=1775356832"},{"product_id":"fujifilm-x-t50-camera-w-xf-16-50mm-lens-charcoal-silver","title":"FUJIFILM X-T50 Camera w\/ XF 16-50mm Lens - Charcoal Silver","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM X-T50 Camera w\/ XF 16-50mm Lens (Charcoal Silver)\u003c\/strong\u003e is a compact and lightweight body weighing approximately 438g*1 and features the back-illuminated 40.2 megapixel \"X-Trans CMOS 5 HR\" sensor, the high-speed image processing engine \"X-Processor 5” x 2, and a 5-axis, up to 7.0-stop x 3 In Body Image Stabilisation function.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIt is a versatile model with high image quality, high performance, and portability. Combined with the new standard zoom lens \"FUJINON XF16-50mmF2.8-4 8 R LM WR\" announced today, it can still shoot images in various situations. In addition, for the first time, a Film Simulation dial is incorporated on the top plate allowing the user to easily switch between Film Simulations, a key feature unique to Fujifilm that enables a wide variety of colour tones. The X-T50 also incorporates a new rounded design that achieves both comfort in the hand and compact size.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-T50 is a digital camera that combines the ease of shooting with a compact and lightweight body, a Film Simulation dial, and outstanding features that deliver exceptional image quality, allowing the user to experience the joy of photography even more.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of theFUJIFILM X-T50 Camera w\/ XF 16-50mm Lens (Charcoal Silver)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine\u003c\/li\u003e\n\u003cli\u003eEnhanced functions to further expand the shooting range\u003c\/li\u003e\n\u003cli\u003eSophisticated product design with the ultimate in functional beauty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74495\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410533774\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838242312377,"sku":"160467","price":2558.11,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140408_0005_image_-_2025-11-25t100458.028.jpg?v=1775356833"},{"product_id":"fujifilm-x-t50-camera-w-xf-16-50mm-lens-silver","title":"FUJIFILM X-T50 Camera w\/ XF 16-50mm Lens - Silver","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFujifilm X-T50 - Silver Mirrorless Camera with XF 16-50mm Lens\u003c\/strong\u003e is a compact and lightweight body weighing approximately 438g*1 and features the back- illuminated 40.2 megapixel \"X-Trans CMOS 5 HR\" sensor, the high-speed image processing engine \"X-Processor 5” *2, and a 5-axis, up to 7.0-stop*3 In Body Image Stabilisation function.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIt is a versatile model that achieves high image quality, high performance, and portability. Combined with the new standard zoom lens \"FUJINON XF16-50mmF2.8-4 8 R LM WR\" announced today, it can be used for still image shooting in various situations. In addition, for the first time, a Film Simulation dial is incorporated on the top plate allowing the user to easily switch between Film Simulations, a key feature unique to Fujifilm that enables a wide variety of colour tones. The X-T50 also incorporates a new rounded design that achieves both comfort in the hand and compact size.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe X-T50 is a digital camera that combines the ease of shooting with a compact and lightweight body and a Film Simulation dial, and outstanding features that deliver exceptional image quality, allowing the user to experience the joy of photography even more.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Fujifilm X-T50 - Silver Mirrorless Camera with XF 16-50mm Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh image quality and performance achieved by high-performance sensor and high-speed image processing engine\u003c\/li\u003e\n\u003cli\u003eEnhanced functions to further expand the shooting range\u003c\/li\u003e\n\u003cli\u003eSophisticated product design with the ultimate in functional beauty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74494\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410533743\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838242410681,"sku":"160466","price":2595.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140408_0001_image_-_2025-11-25t100511.777.jpg?v=1775356836"},{"product_id":"fujifilm-xf-16mm-f-1-4-r-wr-lens","title":"FUJIFILM XF 16mm f\/1.4 R WR Lens","description":"\u003cp class=\"mText\"\u003eFast and wide, the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM XF 16mm f\/1.4 R WR Lens\u003c\/strong\u003e is a 24mm-equivalent wide-angle lens designed specifically for FUJIFILM X-mount mirrorless cameras. Two aspherical and two extra-low dispersion elements are featured in the optical design, and help to reduce spherical and chromatic aberrations for improved sharpness, clarity, and colour accuracy.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eBoth a Nano-GI coating and HT-EBC coating are also used to control ghosting and flare for enhanced contrast and colour fidelity when working in strong lighting conditions. Complementing the optics is a floating focus system that benefits autofocus speed and also maintains consistent performance throughout the focusing range.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eAdditionally, the lens body is also weather-sealed to support working in trying environmental conditions.    \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM XF 16mm f\/1.4 R WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/1.4 to f\/16\u003c\/li\u003e\n\u003cli\u003eNano-GI and HT-EBC Coatings\u003c\/li\u003e\n\u003cli\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli\u003e24mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eTwo Aspherical Elements, Two ED Elements\u003c\/li\u003e\n\u003cli\u003eFloating Focus System\u003c\/li\u003e\n\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74583\u003c\/li\u003e\n\u003cli\u003eGTIN - 074101026405\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838242705593,"sku":"119644","price":1220.26,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/119644_Token.jpg?v=1792563044"},{"product_id":"fujifilm-xf-23mm-f-2-lens","title":"FUJIFILM XF 23mm f\/2 Lens","description":"\u003cp class=\"mText\"\u003eDesigned as a compact, walk-around prime, the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM XF 23mm f\/2 Lens\u003c\/strong\u003e is a versatile 35mm-equivalent lens characterized by its f\/2 maximum aperture that strikes and ideal balance between portability and speed. The optical design features two aspherical elements to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM XF 23mm f\/2 Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e35mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2 to f\/16\u003c\/li\u003e\n\u003cli\u003eTwo Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eSuper EBC Lens Coating\u003c\/li\u003e\n\u003cli\u003eInternal Focusing AF System\u003c\/li\u003e\n\u003cli\u003ePhysical Aperture Ring\u003c\/li\u003e\n\u003cli\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74147\u003c\/li\u003e\n\u003cli\u003eGTIN - 074101030129\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838243164345,"sku":"123579","price":541.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1472086256_1275473.jpg?v=1775356862"},{"product_id":"fujifilm-xf-33mm-f-1-4-r-lm-wr-lens","title":"FUJIFILM XF 33mm f\/1.4 R LM WR Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM XF 33mm f\/1.4 R LM WR Lens\u003c\/strong\u003e is a highly versatile standard prime 50mm-equivalent lens characterized by its bright f\/1.4 maximum aperture. This design benefits working in difficult lighting conditions and also affords greater control over depth of field for isolating subject matter and using selective focus techniques.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eDesigned to support camera sensors of even greater resolution in the future the lens' optical design employs two aspherical elements, which reduces distortion and spherical aberrations in order to achieve higher sharpness and accurate rendering. Three ED elements are also featured, which reduce flare and ghosting for improved contrast and colour accuracy. This ensures unmatched resolution and fresh, vibrant colour.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eEquipped with a silent, fast and highly accurate AF system driven by a linear motor this lens enables both tack-sharp focus in stills and smooth focusing during video recording. The dust- and moisture-resistant design comes in at approximately 360g and measures 73.5mm in length with a convenient 58mm filter thread.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM XF 33mm f\/1.4 R LM WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e50mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/1.4 to f\/16\u003c\/li\u003e\n\u003cli\u003eMinimum Focusing Distance: 30cm\u003c\/li\u003e\n\u003cli\u003eTwo Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eThree ED Elements\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74195\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410455465\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838243295417,"sku":"141491","price":996.42,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140408_0003_image_-_2025-11-25t104759.787.jpg?v=1775356867"},{"product_id":"fujifilm-xf-35mm-f-2-wr-lens-black","title":"FUJIFILM XF 35mm f\/2 WR Lens - Black","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM XF 35mm f\/2 WR Lens (Black)\u003c\/strong\u003e is an elegant normal-length prime featuring a compact profile and apt image quality. Two aspherical elements are used in the optical design to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM XF 35mm f\/2 WR Lens (Black)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e53mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2 to f\/16\u003c\/li\u003e\n\u003cli\u003eTwo Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eSuper EBC Coating\u003c\/li\u003e\n\u003cli\u003eStepping Autofocus Motor\u003c\/li\u003e\n\u003cli\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003ePrime normal-length lens\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003edesigned for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 53mm equivalent focal length.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eBright f\/2 maximum aperture\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eBright f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over depth of field.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eTwo aspherical elements\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eTwo aspherical elements limit distortion and spherical aberration in order to realize greater sharpness and accurate rendering.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSuper EBC coating\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCoating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eStepping motor, along with an internal focusing design,\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eaffords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eRounded nine-blade diaphragm\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74106\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410310405\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838243360953,"sku":"121070","price":474.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/121070_Token.jpg?v=1792563847"},{"product_id":"fujifilm-xf-35mm-f-2-wr-lens-silver","title":"FUJIFILM XF 35mm f\/2 WR Lens - Silver","description":"\u003cp class=\"mText\"\u003eAchieving the perfect balance between size and performance, the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM XF 35mm f\/2 WR Lens (Silver)\u003c\/strong\u003e is an elegant normal-length prime featuring a compact profile and apt image quality. Two aspherical elements are used in the optical design to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and colour fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM XF 35mm f\/2 WR Lens (Silver)\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrime normal-length lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 53mm equivalent focal length.\u003c\/li\u003e\n\u003cli\u003eBright f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over depth of field.\u003c\/li\u003e\n\u003cli\u003eTwo aspherical elements limit distortion and spherical aberration in order to realize greater sharpness and accurate rendering.\u003c\/li\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and colour fidelity when working in lighting conditions.\u003c\/li\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74121\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410310412\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838243393721,"sku":"121071","price":489.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/fujifilm_silver_05.jpg?v=1775356870"},{"product_id":"fujifilm-xf-35mm-f-1-4-r-lens","title":"FUJIFILM XF 35mm f\/1.4 R Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM XF 35mm f\/1.4 R Lens\u003c\/strong\u003e is a 53mm-equivalent lens characterized by its bright f\/1.4 maximum aperture. This design benefits working in difficult lighting conditions and also affords greater control over depth of field for isolating subject matter and using selective focus techniques. The optical design employs one aspherical element, which reduces distortion and spherical aberrations in order to achieve higher sharpness and accurate rendering. A Super EBC coating is also featured, which reduces flare and ghosting for improved contrast and color fidelity.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM XF 35mm f\/1.4 R Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFujifilm X-mount Lens\u003c\/li\u003e\n\u003cli\u003eVery Fast f\/1.4 Maximum Aperture\u003c\/li\u003e\n\u003cli\u003eEquivalent to 53mm \"Normal\" Lens\u003c\/li\u003e\n\u003cli\u003eAspheric and ED Elements\u003c\/li\u003e\n\u003cli\u003eSuper EBC Lens Coating\u003c\/li\u003e\n\u003cli\u003eMaximum Magnification of 0.17x\u003c\/li\u003e\n\u003cli\u003e1\/3 Stop Click Stops\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74002\u003c\/li\u003e\n\u003cli\u003eGTIN - 074101014211\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838243426489,"sku":"116945","price":698.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/116945-001.jpg?v=1775356871"},{"product_id":"fujifilm-xf-50mm-f-2-wr-lens","title":"FUJIFILM XF 50mm f\/2 WR Lens","description":"\u003cp class=\"mText\"\u003eA sleek short telephoto prime for \u003cstrong class=\"h1Lit\"\u003eFUJIFILM XF 50mm f\/2 WR Lens \u003c\/strong\u003eoffers a 76mm equivalent focal length to suit a variety of applications, including portraiture and still lifes. The lightweight design and bright f\/2 maximum aperture benefit working in low-light conditions and also afford a high degree of control over depth of field for selective focus techniques. The optical design features one aspherical ED element, which controls distortion and color fringing for sharper, clearer results throughout the aperture range. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of FUJIFILM XF 50mm f\/2 WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrime short telephoto lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 76mm equivalent focal length.\u003c\/li\u003e\n\u003cli\u003eBright f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over depth of field.\u003c\/li\u003e\n\u003cli\u003eOne aspherical extra-low dispersion element limits both spherical and chromatic aberrations in order to realize greater sharpness, clarity, and color accuracy.\u003c\/li\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003cli\u003eThe lens body incorporates weather sealing to protect against dust and moisture, and to enable worry-free use in inclement conditions and freezing temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003ePrime short telephoto lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 76mm equivalent focal length.\u003c\/li\u003e\n\u003cli\u003eBright f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over depth of field.\u003c\/li\u003e\n\u003cli\u003eOne aspherical extra-low dispersion element limits both spherical and chromatic aberrations in order to realize greater sharpness, clarity, and color accuracy.\u003c\/li\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003cli\u003eThe lens body incorporates weather sealing to protect against dust and moisture, and to enable worry-free use in inclement conditions and freezing temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  74224\u003c\/li\u003e\n\u003cli\u003eGTIN - 074101031317\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838243623097,"sku":"125563","price":538.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1484785514_1311239.jpg?v=1775356877"},{"product_id":"fujifilm-xf-56mm-f-1-2-r-wr-lens","title":"FUJIFILM XF 56mm f\/1.2 R WR Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eFUJIFILM XF 56mm f\/1.2 R WR Lens\u003c\/strong\u003e is a weather-sealed iteration of their lauded 85mm equivalent lens. Famously distinguished by its exceedingly fast f\/1.2 maximum aperture, great subject isolation, and pleasant color rendering, this revision also updates the optical formula by adding aspherical elements to the focusing group, a greatly improved focusing distance of 1.6', and an 11-blade rounded aperture diaphragm for improved bokeh.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe optical design employs both aspherical and extra-low dispersion elements, which help to reduce a variety of aberrations, color fringing, and distortion in order to achieve high sharpness and clarity. A Super EBC coating is used, too, to reduce flare and ghosting for improved contrast and color accuracy in bright and backlit conditions. A rounded eleven-blade diaphragm delivers smooth and pleasant out of focus highlights. This all-metal lens uses nine rubber seals to keep it protected from dust and moisture, while also maintaining full functionality in temperatures as low as 14°F. The fluorine-coated front element, meanwhile, is designed to repel water, fingerprints, and other marks to help keep image quality high when the weather turns against you.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM XF 56mm f\/1.2 R WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e85mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/1.2 to f\/16\u003c\/li\u003e\n\u003cli\u003eTwo Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eOne Extra-Low Dispersion Element\u003c\/li\u003e\n\u003cli\u003eFluorite-Coated Front Element\u003c\/li\u003e\n\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cli\u003eWeather Sealed Construction\u003c\/li\u003e\n\u003cli\u003eFUJINON Cinema Technology\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003ePrime portrait-length lens\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003ePrime portrait-length lens is designed for APS-C-format Fujifilm X-mount mirrorless cameras and provides an 85mm equivalent focal length.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eProduces high resolution, aberration-free\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eProduces high resolution, aberration-free results packed with detail and color. Ideal for portraits, weddings, and any other creative applications demanding precise control over depth-of-field, the XF 56mm f\/1.2 R WR delivers incredible image-resolving performance down to its minimum focusing distance of 1.6', making it an ideal portrait lens, but also suitable for other applications within table-top, product, and commercial photography.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e13 elements in eight groups, including one ED and two aspherical elements.\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eIts optical construction comprises 13 elements in eight groups, including one ED and two aspherical elements. The eight elements used in the focusing group take high-refractive technology from FUJINON Cinema Lenses to minimize chromatic, spherical, and comatic aberrations. This helps minimize light bleed within highlights, boosting image quality and subject detail in the process.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eBright f\/1.2 maximum aperture\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eEspecially bright f\/1.2 maximum aperture excels in low-light conditions and offers notable control over depth of field for using selective focus techniques.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSuper EBC coating\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eRounded eleven-blade diaphragm\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eRounded eleven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74444\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410471045\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838243786937,"sku":"148153","price":1241.77,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/140408_0002_image_-_2025-11-25t104802.793_1.jpg?v=1775356886"},{"product_id":"fujifilm-xf-90mm-f-2-r-lm-wr-lens","title":"FUJIFILM XF 90mm f\/2 R LM WR Lens","description":"\u003cp class=\"mText\"\u003eA fast telephoto prime for FUJIFILM X-mount mirrorless cameras, the \u003cstrong class=\"h1Lit\"\u003eFUJIFILM XF 90mm f\/2 R LM WR Lens\u003c\/strong\u003e is a 137mm-equivalent lens featuring a bright f\/2 maximum aperture for low-light performance and extensive control over focus placement. The optical design incorporates three extra-low dispersion elements to minimize chromatic aberrations and color fringing and a Super EBC coating has been applied to control flare and ghosting for increased contrast and color fidelity. Complementing the optical assets, this lens also features a weather-sealed design for working in harsh environments and has a Quad Linear Motor for quick, quiet, and precise autofocus performance.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the FUJIFILM XF 90mm f\/2 R LM WR Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePrime telephoto lens is designed for APS-C-format Fujifilm X-mount mirrorless cameras and provides a 137mm equivalent focal length.\u003c\/li\u003e\n\u003cli\u003eBright f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over depth of field.\u003c\/li\u003e\n\u003cli\u003eThree extra-low dispersion elements reduce color fringing and chromatic aberrations in order to provide greater clarity and color accuracy.\u003c\/li\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003eA Quad Linear Motor autofocus system delivers smooth, near-silent performance that is 4especially beneficial to video applications and when working in noise-sensitive areas.\u003c\/li\u003e\n\u003cli\u003eThe lens body incorporates seven distinct weather seals to protect against dust and moisture, and to enable worry-free use in inclement conditions and freezing temperatures as low as -10°C.\u003c\/li\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 74584\u003c\/li\u003e\n\u003cli\u003eGTIN - 4547410302776\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FujiFilm","offers":[{"title":"Default Title","offer_id":46838244147385,"sku":"120083","price":1088.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/5919_xf90mm_1.jpg?v=1775356898"}],"url":"https:\/\/www.digidirect.com.au\/collections\/fujifilm-summer-cashback.oembed","provider":"digiDirect","version":"1.0","type":"link"}