{"title":"Hasselblad","description":null,"products":[{"product_id":"hasselblad-62mm-circ-pol-filter","title":"Hasselblad 62mm Circ-Pol Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 62mm Circ-Pol Filter \u003c\/strong\u003e will reduce highlight reflections in your photos. This filter is made for lenses with a 62mm thread and is compatible with Hasselblad H and X system cameras.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 62mm Circ-Pol Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eEnhance your photos with this 62mm polarizing filter, reducing glare and reflections.\u003c\/li\u003e\n\u003cli\u003eExperience superior image quality with anti-reflection nano coating for crystal-clear shots.\u003c\/li\u003e\n\u003cli\u003eThis circular polarizer boosts color saturation, making landscapes and skies more vibrant.\u003c\/li\u003e\n\u003cli\u003eCrafted with durable aluminum alloy, this lens filter is scratch-resistant and built to last.\u003c\/li\u003e\n\u003cli\u003eEnjoy broad compatibility with Hasselblad XCD lenses using this versatile 62mm filter.\u003c\/li\u003e\n\u003cli\u003eCapture stunning outdoor scenes with enhanced clarity using this essential photography filter.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000756.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946379\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838322528441,"sku":"171294","price":479.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670865961_1725362.jpg?v=1775359789"},{"product_id":"hasselblad-62mm-nd8-filter","title":"Hasselblad 62mm ND8 Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 62mm ND8 Filter \u003c\/strong\u003e reduce the light input and facilitate shutter speed and aperture control while retaining sharp images and accurate colours. Meeting Hasselblad’s stringent optical standards and ultra-high requirements for quality, the filters are a perfect match for Hasselblad lenses, elevating any creative tool kit.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eUsing SCHOTT B 270 glass and double-sided ND coating technology, the filters are clear and of low colour deviation and reflection. They can be used to shoot long exposure during the day. When used with a tele lens, the filters still deliver sharp, true-to-life imagery.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eNanocoating is used to make the filter water and oil-resistant, anti-scratch, and anti-static, prolonging the service life and allowing the filter to effortlessly cope with harsh outdoor environments.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 62mm ND8 Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSuitable For Time-Lapse Photography\u003c\/li\u003e\n\u003cli\u003eReduce Light Input\u003c\/li\u003e\n\u003cli\u003ePerfect for use with Hasselblad Lenses\u003c\/li\u003e\n\u003cli\u003eMade with SCHOTT B 270® Glass\u003c\/li\u003e\n\u003cli\u003eDouble-Sided ND Coating Technology\u003c\/li\u003e\n\u003cli\u003eNanocoating\u003c\/li\u003e\n\u003cli\u003eSharp, True-To-Life Imagery\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000766.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946454\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838322725049,"sku":"171302","price":319.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670866234_1725370.jpg?v=1775359794"},{"product_id":"hasselblad-62mm-uv-filter","title":"Hasselblad 62mm UV Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 62mm UV Filter \u003c\/strong\u003e block most UV light, reducing its effect on shooting to the maximum extent. Meeting Hasselblad’s stringent optical standards and ultra-high requirements for quality, the filters are a perfect match for Hasselblad lenses, elevating any creative tool kit.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eUsing SCHOTT B 270® glass and double-sided 30-layered low-reflective optical coating, with an average light transmission over 98.5%, effectively reducing flare and ensuring clarity, even when shooting against the light. It is also protective for the lens.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe Hasselblad UV Filter is able to realize a wide UV cutoff of 300nm to 410nm, eliminating blue and purple flares to restore colours accurately and faithfully.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eNanocoating is used to make the filter water and oil-resistant, anti-scratch, and anti-static, prolonging the service life and allowing the filter to effortlessly cope with harsh outdoor environments.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 62mm UV Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eDurable Nanocoating \u0026amp; Lightweight Design\u003c\/li\u003e\n\u003cli\u003eReduces Ultraviolet Light Transmission\u003c\/li\u003e\n\u003cli\u003eProtects Lens from Elements\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000760.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946416\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838322790585,"sku":"171298","price":319.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670865961_1725366.jpg?v=1775359796"},{"product_id":"hasselblad-67mm-nd8-filter","title":"Hasselblad 67mm ND8 Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 67mm ND8 Filter \u003c\/strong\u003e is useful for maintaining the color effect of images while also controlling the exposure in bright settings and conditions. Its 0.3 density creates a darkening of the entire image, allowing you to photograph with a wider aperture or slower shutter speed without overexposing your image. By slowing your exposure time, you can create motion blur for special effects or to convey a sense of movement. Opening your iris allows you to create shallow depth of field, which can help isolate your subject.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 67mm ND8 Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e0.3 density creates a darkening of the entire image\u003c\/li\u003e\n\u003cli\u003eMaintains Color Effect of Image\u003c\/li\u003e\n\u003cli\u003eControls Exposure in Bright Settings\u003c\/li\u003e\n\u003cli\u003eAllowing you to photograph with a wider aperture\u003c\/li\u003e\n\u003cli\u003eSlowing your exposure time\u003c\/li\u003e\n\u003cli\u003eYou can create motion blur for special effects\u003c\/li\u003e\n\u003cli\u003eOpening your iris allows you to create shallow depth of field\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000753.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946232\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838322823353,"sku":"171291","price":329.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670865961_1725359.jpg?v=1775359797"},{"product_id":"hasselblad-72mm-nd8-filter","title":"Hasselblad 72mm ND8 Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 72mm ND8 Filter \u003c\/strong\u003e is useful for maintaining the color effect of images while also controlling the exposure in bright settings and conditions. Its 0.3 density creates a darkening of the entire image, allowing you to photograph with a wider aperture or slower shutter speed without overexposing your image. By slowing your exposure time, you can create motion blur for special effects or to convey a sense of movement. Opening your iris allows you to create shallow depth of field, which can help isolate your subject.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 72mm ND8 Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e0.3 density creates a darkening of the entire image\u003c\/li\u003e\n\u003cli\u003eMaintains Color Effect of Image\u003c\/li\u003e\n\u003cli\u003eControls Exposure in Bright Settings\u003c\/li\u003e\n\u003cli\u003eAllowing you to photograph with a wider aperture\u003c\/li\u003e\n\u003cli\u003eSlowing your exposure time\u003c\/li\u003e\n\u003cli\u003eYou can create motion blur for special effects\u003c\/li\u003e\n\u003cli\u003eOpening your iris allows you to create shallow depth of field\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000754.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946249\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838322856121,"sku":"171292","price":349.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670865961_1725360.jpg?v=1775359798"},{"product_id":"hasselblad-67mm-circ-pol-filter","title":"Hasselblad 67mm Circ-Pol Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 67mm Circ-Pol Filter \u003c\/strong\u003e will reduce highlight reflections in your photos. This filter is made for lenses with a 67mm thread and is compatible with Hasselblad H and X system cameras.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 67mm Circ-Pol Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eEnhance your photos with this 67mm polarizing filter, reducing glare and reflections.\u003c\/li\u003e\n\u003cli\u003eExperience superior image quality with anti-reflection nano coating for crystal-clear shots.\u003c\/li\u003e\n\u003cli\u003eThis circular polarizer boosts color saturation, making landscapes and skies more vibrant.\u003c\/li\u003e\n\u003cli\u003eCrafted with durable aluminum alloy, this lens filter is scratch-resistant and built to last.\u003c\/li\u003e\n\u003cli\u003eEnjoy broad compatibility with Hasselblad XCD lenses using this versatile 67mm filter.\u003c\/li\u003e\n\u003cli\u003eCapture stunning outdoor scenes with enhanced clarity using this essential photography filter.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000757.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946386\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838322921657,"sku":"171295","price":499.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670865961_1725363.jpg?v=1775359800"},{"product_id":"hasselblad-72mm-circ-pol-filter","title":"Hasselblad 72mm Circ-Pol Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eHasselblad 72mm Circ-Pol Filter\u003c\/strong\u003e will reduce highlight reflections in your photos. This filter is made for lenses with a 72mm thread and is compatible with Hasselblad H and X system cameras.\u003c\/p\u003e\n\u003ch2\u003eKey Features of the Hasselblad 72mm Circ-Pol Filter \u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eEnhance your photos with this 72mm polarizing filter, reducing glare and reflections.\u003c\/li\u003e\n\u003cli\u003eExperience superior image quality with anti-reflection nano coating for crystal-clear shots.\u003c\/li\u003e\n\u003cli\u003eThis circular polarizer boosts color saturation, making landscapes and skies more vibrant.\u003c\/li\u003e\n\u003cli\u003eCrafted with durable aluminum alloy, this lens filter is scratch-resistant and built to last.\u003c\/li\u003e\n\u003cli\u003eEnjoy broad compatibility with Hasselblad XCD lenses using this versatile 72mm filter.\u003c\/li\u003e\n\u003cli\u003eCapture stunning outdoor scenes with enhanced clarity using this essential photography filter.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000758.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946393\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323019961,"sku":"171296","price":539.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_72mm_circ-pol_filter.jpg?v=1775359801"},{"product_id":"hasselblad-67mm-uv-filter","title":"Hasselblad 67mm UV Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 67mm UV Filter \u003c\/strong\u003e block most UV light, reducing its effect on shooting to the maximum extent. Meeting Hasselblad’s stringent optical standards and ultra-high requirements for quality, the filters are a perfect match for Hasselblad lenses, elevating any creative tool kit.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eUsing SCHOTT B 270® glass and double-sided 30-layered low-reflective optical coating, with an average light transmission over 98.5%, effectively reducing flare and ensuring clarity, even when shooting against the light. It is also protective for the lens. The Hasselblad UV Filter is able to realize a wide UV cutoff of 300nm to 410nm, eliminating blue and purple flares to restore colours accurately and faithfully.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eNanocoating is used to make the filter water and oil-resistant, anti-scratch, and anti-static, prolonging the service life and allowing the filter to effortlessly cope with harsh outdoor environments.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 67mm UV Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eReduces Ultraviolet Light Transmission\u003c\/li\u003e\n\u003cli\u003eProtects Lens from Elements\u003c\/li\u003e\n\u003cli\u003eDurable Nanocoating \u0026amp; Lightweight Design\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000761.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946423\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323052729,"sku":"171299","price":329.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670865961_1725367.jpg?v=1775359802"},{"product_id":"hasselblad-77mm-circ-pol-filter","title":"Hasselblad 77mm Circ-Pol Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eHasselblad 77mm Circ-Pol Filter\u003c\/strong\u003e will reduce highlight reflections in your photos. This filter is made for lenses with a 77mm thread and is compatible with Hasselblad H and X system cameras.\u003c\/p\u003e\n\u003ch2\u003eKey Features of the Hasselblad 77mm Circ-Pol Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eEnhance your photos with this 77mm polarizing filter, reducing glare and reflections.\u003c\/li\u003e\n\u003cli\u003eExperience superior image quality with anti-reflection nano coating for crystal-clear shots.\u003c\/li\u003e\n\u003cli\u003eThis circular polarizer boosts color saturation, making landscapes and skies more vibrant.\u003c\/li\u003e\n\u003cli\u003eCrafted with durable aluminum alloy, this lens filter is scratch-resistant and built to last.\u003c\/li\u003e\n\u003cli\u003eEnjoy broad compatibility with Hasselblad XCD lenses using this versatile 77mm filter.\u003c\/li\u003e\n\u003cli\u003eCapture stunning outdoor scenes with enhanced clarity using this essential photography filter.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - AM406G\u003c\/li\u003e\n\u003cli\u003eGTIN - 6973985232312\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323118265,"sku":"171297","price":579.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_77mm_circ-pol_filter.jpg?v=1775359803"},{"product_id":"hasselblad-907x-cfv-100c","title":"Hasselblad 907X \u0026 CFV 100C","description":"\u003cp class=\"mText\"\u003eHonouring the extraordinary with a touch of classic, the\u003cstrong class=\"h1Lit\"\u003e Hasselblad 907X \u0026amp; CFV 100C \u003c\/strong\u003ecombines an iconic design with exquisite craftsmanship. A fusion of modular design and advanced technologies offers three distinctly different photographic abilities, presenting the most compatible Hasselblad 100-megapixel medium format camera to date.1 Thanks to its vintage body and deep heritage, the 907X \u0026amp; CFV 100C can align film and digital photography, integrating the classical with the contemporary - neither severing ties with the future nor bidding farewell to the past. With a press of the shutter, time solidifies in your hand, turning fleeting moments into forever.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 907X \u0026amp; CFV 100C\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e907X Camera and CFV 100C Digital Back\u003c\/li\u003e\n\u003cli\u003e100MP 43.8 x 32.9mm BSI CMOS Sensor\u003c\/li\u003e\n\u003cli\u003e16-Bit Color, 15-Stop Dynamic Range\u003c\/li\u003e\n\u003cli\u003eHasselblad Natural Color Solution\u003c\/li\u003e\n\u003cli\u003e294-Point Phase Detection Autofocus\u003c\/li\u003e\n\u003cli\u003e3.2\" 2.36m-Dot Rear Touchscreen LCD\u003c\/li\u003e\n\u003cli\u003eISO 64-25600\u003c\/li\u003e\n\u003cli\u003eInternal 1TB SSD Memory\u003c\/li\u003e\n\u003cli\u003eCFexpress Type B Memory Card Slot\u003c\/li\u003e\n\u003cli\u003eWi-Fi and USB-C 3.1 Gen 2 Connectivity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e A Timeless Masterpiece, Delighting the Senses\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eEchoing the unique waist-level shooting style of Hasselblad film cameras, the 907X \u0026amp; CFV 100C features a touch display that can be flipped upward to 40° and 90°. The 40° tilt enables a lower observation perspective for your composition. The 90° tilt fully revives the classic waist-level shooting style. These unparalleled perspectives plunge you into an undisturbed flow of creativity, spurring cascades of inspiration and turning the act of creation into pure pleasure. As you clutch the camera, time begins to soften its pace.\u003c\/p\u003e\n\u003cp\u003ePairing the 907X medium format camera body with the CFV 100C medium format digital back results in a weight of only 620g. With an 120g reduction compared to its predecessor, it strikes an ideal balance of lightweight design and premium texture. The characteristic design stimulates boundless imagination, positioning the 907X \u0026amp; CFV 100C as a medium for exploring photographic art and also as the embodiment of art itself.\u003c\/p\u003e\n\u003cp\u003eThe choice of eco-leather cover with chrome edges creates a synthesis of suppleness and rigidity, letting the 907X \u0026amp; CFV 100C emanate a unique elegance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e 907X Camera Body\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eWhen the CFV 100C connects with its custom-tailored 907X camera body, you can flexibly couple it with various high-performance XCD Series lenses. Through lens adapters, it can also be used with the HC\/HCD, V, and XPAN Series lenses to exhibit Hasselblad’s longstanding optical heritage in all its glory, expanding the realm of creativity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eHasselblad V System Film Cameras\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe CFV 100C supports integration with the Hasselblad V System’s 500 Series, 200 Series, and other classic film cameras. This integration allows these film camera bodies to capture digital imagery, breathing new life into these classics right before your eyes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Technical Cameras\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe CFV 100C can be paired with technical cameras to capture images of elevated precision.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Capture Life With Fast Focusing\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe 907X \u0026amp; CFV 100C, equipped with Phase Detection Autofocus (PDAF), crisply delineates the scene, delivering an agile focusing experience. With 294 PDAF zones spread over the 100-megapixel sensor surface, the focusing speed has increased by approximately 300% compared with the previous generation. Moreover, a new face detection function facilitates more efficient and convenient portrait shooting, helping frame each story perfectly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Efficient Creation, Reliable Output\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe 907X \u0026amp; CFV 100C features a built-in 1TB SSD with a write speed of up to 2370MB\/s and a read speed of up to 2850MB\/s. This supplies the storage demand that high-quality imaging requires, while the CFexpress Type B card slot allows for storage expansion.\u003c\/p\u003e\n\u003cp\u003eBy adding the 907X Control Grip and Optical Viewfinder, you can further expand the camera’s photographic capabilities to meet various shooting requirements in different scenarios.\u003c\/p\u003e\n\u003cp\u003eThe new hot shoe adaptor can be utilised for flash accessories. An on-camera flash or a professional flash trigger can be installed onto the CFV 100C via the hot shoe adaptor for high-speed flash synchronisation.\u003c\/p\u003e\n\u003cp\u003eLink the 907X \u0026amp; CFV 100C with an iPad or iPhone via built-in Wi-Fi to transmit full-size JPG\/RAW images using Phocus Mobile 2.7 Moreover, this allows editing and output of high-quality RAW images that fully utilise the abilities of HNCS, and enables masterpieces to be created and shared effortlessly outside the studio.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000863.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544118635\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323151033,"sku":"171305","price":12649.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/cphb.00000863.01.tag.0.jpg?v=1775359804"},{"product_id":"hasselblad-72mm-uv-filter","title":"Hasselblad 72mm UV Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 72mm UV Filter \u003c\/strong\u003e block most UV light, reducing its effect on shooting to the maximum extent. Meeting Hasselblad’s stringent optical standards and ultra-high requirements for quality, the filters are a perfect match for Hasselblad lenses, elevating any creative tool kit.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eUsing SCHOTT B 270® glass and double-sided 30-layered low-reflective optical coating, with an average light transmission over 98.5%, effectively reducing flare and ensuring clarity, even when shooting against the light. It is also protective for the lens.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe Hasselblad UV Filter is able to realize a wide UV cutoff of 300nm to 410nm, eliminating blue and purple flares to restore colours accurately and faithfully.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eNanocoating is used to make the filter water and oil-resistant, anti-scratch, and anti-static, prolonging the service life and allowing the filter to effortlessly cope with harsh outdoor environments.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 72mm UV Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eDurable Nanocoating \u0026amp; Lightweight Design\u003c\/li\u003e\n\u003cli\u003eReduces Ultraviolet Light Transmission\u003c\/li\u003e\n\u003cli\u003eProtects Lens from Elements\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000762.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946430\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323216569,"sku":"171300","price":369.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670866234_1725368_1.jpg?v=1775359805"},{"product_id":"hasselblad-77mm-uv-filter","title":"Hasselblad 77mm UV Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 77mm UV Filter \u003c\/strong\u003e block most UV light, reducing its effect on shooting to the maximum extent. Meeting Hasselblad’s stringent optical standards and ultra-high requirements for quality, the filters are a perfect match for Hasselblad lenses, elevating any creative tool kit.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eUsing SCHOTT B 270® glass and double-sided 30-layered low-reflective optical coating, with an average light transmission over 98.5%, effectively reducing flare and ensuring clarity, even when shooting against the light. It is also protective for the lens.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThe Hasselblad UV Filter is able to realize a wide UV cutoff of 300nm to 410nm, eliminating blue and purple flares to restore colours accurately and faithfully.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eNanocoating is used to make the filter water and oil-resistant, anti-scratch, and anti-static, prolonging the service life and allowing the filter to effortlessly cope with harsh outdoor environments.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 77mm UV Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eDurable Nanocoating \u0026amp; Lightweight Design\u003c\/li\u003e\n\u003cli\u003eReduces Ultraviolet Light Transmission\u003c\/li\u003e\n\u003cli\u003eProtects Lens from Elements\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000763.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946447\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323314873,"sku":"171301","price":369.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670866234_1725369.jpg?v=1775359807"},{"product_id":"hasselblad-77mm-nd8-filter","title":"Hasselblad 77mm ND8 Filter","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad 77mm ND8 Filter \u003c\/strong\u003e is useful for maintaining the color effect of images while also controlling the exposure in bright settings and conditions. Its 0.3 density creates a darkening of the entire image, allowing you to photograph with a wider aperture or slower shutter speed without overexposing your image. By slowing your exposure time, you can create motion blur for special effects or to convey a sense of movement. Opening your iris allows you to create shallow depth of field, which can help isolate your subject.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad 77mm ND8 Filter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e0.3 density creates a darkening of the entire image\u003c\/li\u003e\n\u003cli\u003eMaintains Color Effect of Image\u003c\/li\u003e\n\u003cli\u003eControls Exposure in Bright Settings\u003c\/li\u003e\n\u003cli\u003eAllowing you to photograph with a wider aperture\u003c\/li\u003e\n\u003cli\u003eSlowing your exposure time\u003c\/li\u003e\n\u003cli\u003eYou can create motion blur for special effects\u003c\/li\u003e\n\u003cli\u003eOpening your iris allows you to create shallow depth of field\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000755.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565946362\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323347641,"sku":"171293","price":369.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670865961_1725361.jpg?v=1775359808"},{"product_id":"hasselblad-control-grip-for-907","title":"Hasselblad Control Grip for 907","description":"\u003cp class=\"mText\"\u003eComplementing the unique medium format digital back and camera body, the \u003cstrong class=\"h1Lit\"\u003eHasselblad Control Grip for 907\u003c\/strong\u003e affords more intuitive handling and tactile control over the camera system. This dedicated grip features a shutter release button, permits quick adjustment over aperture and shutter speed via the control dial, and enables AF point selection via the integrated joystick. Additional buttons provide direct access to the CFV back's menu system and image review options, and all four buttons are customizable for personalizing the configuration to suit different workflow needs. The grip attaches to the back and body combination via a 1\/4\"-20 tripod mount and benefits working from eye-level or waist-level positions, and also functions as an ideal alternative to the back's touchscreen interface if working with gloves.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad Control Grip for 907\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFor 907X Medium Format Camera Platform\u003c\/li\u003e\n\u003cli\u003eImproved Handling and Tactile Control\u003c\/li\u003e\n\u003cli\u003eAdjust Exposure Settings and AF Point\u003c\/li\u003e\n\u003cli\u003eCustomizable Buttons\u003c\/li\u003e\n\u003cli\u003eAttaches via 1\/4\"-20 Mount\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000595.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6958265184710\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323380409,"sku":"136699","price":1279.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_control_grip_for_907x_50c.jpg?v=1775359809"},{"product_id":"hasselblad-battery-charging-hub-set","title":"Hasselblad Battery Charging Hub Set","description":"\u003cp class=\"mText\"\u003eThe 2-bay \u003cstrong class=\"h1Lit\"\u003eHasselblad X1D Charging Hub\u003c\/strong\u003e supports the current 3400mAh batteries. It charges a single battery in two hours and 18 minutes and two cells charge in two hours and 48 minutes. The charging hub is also compatible with first-generation X System 3200mAh batteries that will charge in approximately three hours. When the cells are fully charged, the hub will announce an audible chime. Additionally, the charger supplies power to the batteries from power banks through its USB Type-C connector or via its included power supply. During the charging process, the front LEDs indicate the status and capacity of the batteries.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eNote:\u003c\/strong\u003e Product is shown in use for illustration Only, additional equipment is not included.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad X1D Charging Hub\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e2-Bay Charger with USB Type-C Connector\u003c\/li\u003e\n\u003cli\u003eLED Indicators Show Status \u0026amp; Capacity\u003c\/li\u003e\n\u003cli\u003eFor Current X System 3400mAh Batteries\u003c\/li\u003e\n\u003cli\u003eCharges First Gen X System Batteries\u003c\/li\u003e\n\u003cli\u003eAudible Chime Announces Charge Complete\u003c\/li\u003e\n\u003cli\u003eIncludes Power Supply\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000394.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6958265182181\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323413177,"sku":"134306","price":299.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_x1d_charging_hub_01.jpg?v=1775359810"},{"product_id":"hasselblad-high-capacity-li-ion-battery-for-x1d-907x-x2d","title":"Hasselblad High Capacity Li-Ion Battery for X1D, 907X \u0026 X2D","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eHasselblad High Capacity Li-Ion Battery for X1D, 907X \u0026amp; X2D\u003c\/strong\u003e has a capacity of 3400mAh, an output power of 7.27 V, and 23 Wh. This cell can be used as a spare or replacement battery.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad High Capacity Li-Ion Battery for X1D, 907X \u0026amp; X2D\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e3400 mAh high capacity for extended shooting\u003c\/li\u003e\n\u003cli\u003eDesigned specifically for Hasselblad X System cameras\u003c\/li\u003e\n\u003cli\u003e7.27 V output for stable and safe performance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CP.HB.00000238.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6958265173745\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323445945,"sku":"135256","price":209.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1539696220_1436754.jpg?v=1775359812"},{"product_id":"hasselblad-release-cord-x","title":"Hasselblad Release Cord X","description":"\u003cp class=\"mText\"\u003eCompatible with the Hasselblad X1D-50c, X1D II 50C, and CFV II 50C cameras, the 36\" long \u003cstrong class=\"h1Lit\"\u003eHasselblad Release Cord X\u003c\/strong\u003e plugs directly into the camera's microphone input port. Once plugged in, the cloth-wrapped cable minimizes camera shake since you are not pressing directly onto the camera's shutter button. With the camera set in auto focus mode, you can press the single-button remote to engage the auto focus and fire the shutter. Holding the shutter release's button down with the camera set in continuous capture allows you to fire multiple frames, and in manual focus mode, you can fire the camera automatically.\u003c\/p\u003e\n\u003ch2\u003eKey Features of the Hasselblad Release Cord X\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFor X1D-50c, X1D II 50C, and CFV II 50C\u003c\/li\u003e\n\u003cli\u003eCloth-Wrapped 36\" Long Cable\u003c\/li\u003e\n\u003cli\u003eMinimizes Camera Shake\u003c\/li\u003e\n\u003cli\u003ePlugs into Microphone Input Port\u003c\/li\u003e\n\u003cli\u003eSingle Button Operation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000242.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6958265175572\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323478713,"sku":"140116","price":169.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_release_cord_for_x.jpg?v=1775359812"},{"product_id":"hasselblad-optical-viewfinder-for-907x-50c","title":"Hasselblad Optical Viewfinder for 907x 50C","description":"\u003cp class=\"mText\"\u003eReminiscent of the Hasselblad SWC viewfinder, the \u003cstrong class=\"h1Lit\"\u003eHasselblad Optical Viewfinder for 907x 50C\u003c\/strong\u003e enables simple eye level shooting. Used in combination with the 907X 50C, it is easily mounted on the camera body via a\n    cold shoe adapter. \u003c\/p\u003e\n\n    \u003cp class=\"mText\"\u003eThe OVF has a wide field of view and markings for XCD 21, 30 and 45mm and a center cross for an\n    autofocus point.\u003c\/p\u003e\n        \n    \u003cbr\u003e\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad Optical Viewfinder for 907x 50C\u003c\/h2\u003e\n    \u003cul\u003e\n        \u003cli\u003eFor 907X Medium Format Camera Platform\u003c\/li\u003e\n        \u003cli\u003eAttaches via Camera's Accessory Shoe\u003c\/li\u003e\n        \u003cli\u003e21mm, 30mm, and 45mm Frame Lines\u003c\/li\u003e\n        \u003cli\u003eWide Field of View with Center Cross\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \n    \u003cbr\u003e\n    \u003cul class=\"mpn\"\u003e\n        \u003cli\u003eMPN - CPHB.00000566.01\u003c\/li\u003e\n        \u003cli\u003eGTIN - TBA\u003c\/li\u003e\n    \u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323511481,"sku":"136698","price":949.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_optical_viewfinder_for_907x_50c.jpg?v=1775359813"},{"product_id":"hasselblad-x2d-ii-100c","title":"Hasselblad X2D II 100C","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003eHasselblad X2D II 100C\u003c\/strong\u003e medium format camera combines outstanding technical capabilities with classic design. The model is equipped with a new 100-megapixel CMOS BSI sensor, new autofocus with phase detection, new 5-axis image stabilization with compensation up to 7 steps and a built-in 1TB SSD + CFexpress Type B memory slot.\u003c\/p\u003e\n\u003ch2\u003eKey Features of the Hasselblad X2D II 100C\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100MP BSI CMOS 4:3\u003c\/li\u003e\n\u003cli\u003e5-axis stabilization\u003c\/li\u003e\n\u003cli\u003eBuilt-in memory\u003c\/li\u003e\n\u003cli\u003eDisplay and viewfinder\u003c\/li\u003e\n\u003cli\u003eBody and functionality\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e100MP BSI CMOS 4:3\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe new Hasselblad X2D 100C sensor offers a large dynamic range of 15 stops, combined with 16-bit color, which, in combination with the Hasselblad Natural Color Solution, ensures exceptional colors, smooth tonal transitions, detail and clarity of images.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDPAF\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe new focus system of the model has 294 zones and guarantees fast and precise automatic focusing. The speed of continuous shooting has also been increased - up to 3.3 frames per second.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e5-axis stabilization\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe new stabilization system provides up to 7 stops of compensation for trouble-free handheld shooting even at maximum resolution and slow shutter speeds.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eBuilt-in memory\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe Hasselblad X2D 100C is equipped with a built-in SSD type memory with a capacity of 1TB and a recording speed of up to 2370 MB\/s. The disc holds about 4600 RAW frames or 13800 JPEG frames. Thanks to the fast memory, the model can shoot 16-bit RAW in a series. One CFexpress B type memory card slot is also available.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eDisplay and viewfinder\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe medium format Hasselblad X2D 100C features an improved display and viewfinder. The main display is a touchscreen, with a diagonal of 3.6 inches and a resolution of 2.36 million dots. It tilts 40° and 70° and provides a realistic real-time view. The 5.76 million dot electronic viewfinder covers 100% of the frame for precise and easy framing and offers electronic dioptric correction.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eBody and functionality\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe body of the model is reliable, with precise manual assembly. The accessory case supports TTL with Nikon flashes (SB-300, SB-500, SB-5000, SB-700, SB-900, SB-910) as well as Profoto for Nikon (A1, B1, B2). The Wi-Fi connection allows remote control and file transfer, and a USB Type-C port (USB 3.1 Gen2) - the same plus in-camera battery charging.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000928.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544119281\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HASSELBLAD","offers":[{"title":"Default Title","offer_id":46838323544249,"sku":"171379","price":12833.33,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_x2d_ii_100c.jpg?v=1775359814"},{"product_id":"hasselblad-x-xpan-adapter","title":"Hasselblad X-XPAN Adapter","description":"\u003cp class=\"mText\"\u003eAllowing you to use XPan lenses with your X-system camera, the \u003cstrong class=\"h1Lit\"\u003eHasselblad X-XPAN Adapter\u003c\/strong\u003e expands the number of potential lens options for the mirrorless medium format digital camera. This adapter is compatible with all three XPan lenses 30mm\u003c\/p\u003e\n\u003ch2\u003eKey Features of the Hasselblad X-XPAN Adapter\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMaintains the exceptional image quality of the XPan lenses by ensuring optimal light transmission and minimizing unwanted reflections. \u003c\/li\u003e\n\u003cli\u003eFor Use with Camera’s Electronic Shutter\u003c\/li\u003e\n\u003cli\u003eCompact and Lightweight\u003c\/li\u003e\n\u003cli\u003eThe adapter is crafted for durability, ensuring a secure and stable fit for your lenses. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - 3025001\u003c\/li\u003e\n\u003cli\u003eGTIN - 6958265163449\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323577017,"sku":"130535","price":389.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_xpan_lens_adaptor_for_x1d_1.jpg?v=1775359816"},{"product_id":"hasselblad-x-9mm-extension-tube","title":"Hasselblad X 9mm Extension Tube","description":"\u003cp class=\"mText\"\u003eShortening the minimum focusing distance of Hasselblad XCD lenses with X-series camera bodies, this\u003cstrong class=\"h1Lit\"\u003e Hasselblad X 9mm Extension Tube \u003c\/strong\u003e helps achieve a greater maximum magnification for close-up shooting with any lens.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad X 9mm Extension Tube\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eIntegrated contacts maintain full autofocus functionality and also automatically compensate for any exposure adjustments needed when using TTL metering or auto exposure settings.\u003c\/li\u003e\n\u003cli\u003eThis 9mm-long tube can be used on its own or in combination with other additional tubes for further extending the lens-to-sensor distance.\u003c\/li\u003e\n\u003cli\u003eCan also be used in conjunction with the X Converter 1.7x teleconverter.\u003c\/li\u003e\n\u003cli\u003eWhen in use, the attached lens will not focus to infinity and focus range will be limited to close distances.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000915.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565995193\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323609785,"sku":"171308","price":499.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1730969149_1858764_1.jpg?v=1775359817"},{"product_id":"hasselblad-xcd-135mm-f-2-8-lens-and-x-convertor-1-7x","title":"Hasselblad XCD 135mm f\/2.8 lens and X Convertor 1.7x","description":"\u003cp class=\"mText\"\u003eIdeally suited for portraiture and landscape, the \u003cstrong class=\"h1Lit\"\u003eHasselblad XCD 135mm f\/2.8 Lens with X Converter 1.7x\u003c\/strong\u003e is a short telephoto prime bundled with a dedicated 1.7x teleconverter. With X-series mirrorless medium format cameras, the lens itself offers a 105mm equivalent focal length, and when the teleconverter is in place, this equivalent focal length is increased to 178mm. The flattering perspective of the short-tele pairs with the close 1 m minimum focusing distance to suit photographing close-up subjects, and an advanced optical design helps to realize high clarity and sharpness throughout the focusing range. Like other XCD lenses, the 135mm f\/2.8 has an integrated Central Lens Shutter that is capable of shutter speeds up to 1\/2000 sec with flash sync at all speeds, and its internal autofocus design can be manually overridden for precise manual focusing control.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIncluded with the 135mm f\/2.8 lens is the dedicated X Converter 1.7x; a 1.7x teleconverter that offers an effective focal length of 226mm, or 178mm equivalent to full-frame sensors. The converter has a six elements, four groups optical design and maintains the autofocus, central shutter, and optical performance of the 135mm f\/2.8 lens.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad XCD 135mm f\/2.8 Lens with X Converter 1.7x\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHasselblad X System\u003c\/li\u003e\n\u003cli\u003e105mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2.8 to f\/32\u003c\/li\u003e\n\u003cli\u003eCentral Lens Shutter, 1\/2000 Sec Sync\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 1m\u003c\/li\u003e\n\u003cli\u003eInternal Focusing with MF Override\u003c\/li\u003e\n\u003cli\u003eFront Filter Thread: 77mm\u003c\/li\u003e\n\u003cli\u003eIncluded Dedicated 1.7x Teleconverter\u003c\/li\u003e\n\u003cli\u003e178mm Equivalent Focal Length\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000383.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544003832\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323642553,"sku":"129532","price":7599.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/17652_hasselblad-xcd-135mm-f2_8-lens-and-x-convertor-1_7x-2_1.jpg?v=1775359818"},{"product_id":"hasselblad-xcd-2-5-25mm-f-2-5-v-lens","title":"Hasselblad XCD 2.5\/25mm f 2.5 V Lens","description":"\u003cp class=\"mText\"\u003eA bright and distinguished wide-angle prime with a 20mm full-frame equivalence, the\u003cstrong class=\"h1Lit\"\u003e Hasselblad XCD 2.5\/25mm f 2.5 V Lens \u003c\/strong\u003e provides a field of view that caters to nightscape and street photography as well as astrophotography and indoor portraits. Offering a 9.8\" minimum focusing distance, users can effortlessly take sharp and detailed close-up shots. Featured in the lens's design is a powerful leaf shutter that reaches speeds up to 1\/4000 sec with flash sync at all speeds. Additionally, its internal autofocus design can be overridden for manual focusing control.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad XCD 2.5\/25mm f 2.5 V Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMedium Format | f\/2.5 to f\/32\u003c\/li\u003e\n\u003cli\u003e20mm (Full-Frame Equivalent)\u003c\/li\u003e\n\u003cli\u003eUltrawide-Angle Prime\u003c\/li\u003e\n\u003cli\u003eLeaf Shutter with 1\/4000 sec Sync Speed\u003c\/li\u003e\n\u003cli\u003eLinear Stepping Autofocus Motor\u003c\/li\u003e\n\u003cli\u003e4 Aspherical Elements, 3 ELD Elements\u003c\/li\u003e\n\u003cli\u003e72mm Filter Thread\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 9.8\"\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Compact Optical Design \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe optical design includes four aspherical elements and three extra-low dispersion elements, producing impressive image sharpness as well as reduced spherical aberrations and distortion. As with other V-system lenses, the XCD 25mm f\/2.5 V pairs a large aperture with a balanced size and weight, resulting in wide versatility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Fast Linear Stepping Motor\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe light and small focusing lens group works with a linear stepping motor to reduce recoil from the lens group moving. When used with the PDAF technology of the X2D 100C or CFV 100C, accurate and responsive focusing is ensured.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Additional Benefits \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e72mm filter thread\u003c\/li\u003e\n\u003cli\u003eMinimum focus distance: 9.8\"\u003c\/li\u003e\n\u003cli\u003e13 lens elements in 10 groups\u003c\/li\u003e\n\u003cli\u003eSwitch between AF\/MF via push-pull focusing ring\u003c\/li\u003e\n\u003cli\u003eCustomizable control ring\u003c\/li\u003e\n\u003cli\u003eEngraved Hasselblad \"H\" patterns on focusing ring and control ring\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000882.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544118826\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323675321,"sku":"171306","price":6489.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1715071559_1819850.jpg?v=1775359819"},{"product_id":"hasselblad-xcd-2-5-38mm-f2-5-v-lens","title":"Hasselblad XCD 2.5\/38mm f2.5 V Lens","description":"\u003cp class=\"mText\"\u003eEquivalent to a full-frame 30mm focal length, the \u003cstrong class=\"h1Lit\"\u003e Hasselblad XCD 2.5\/38mm f2.5 V Lens \u003c\/strong\u003e low-distortion wide-angle lens is suitable for shooting documentary, street, or landscape photography. Include more environmental details when shooting in portrait or have the soft bokeh effect from the large f\/2.5 aperture highlight the subject against the background. When using the XCD 2,5\/38V lens, the narrow aperture and leaf shutter blades can create Hasselblad's hallmark eight-point starburst effect on bright light sources. The minimum focusing distance of XCD 2,5\/38V is only 30cm, perfect for capturing cuisine, products, and other still subjects. With its compact optical design, small and lightweight focusing module, and optimised leaf shutter, XCD 2,5\/38V weighs only 350g but delivers top-class optical performance..\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad XCD 2.5\/38mm f2.5 V Lense\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHasselblad X System\u003c\/li\u003e\n\u003cli\u003e30mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2.5 to f\/32\u003c\/li\u003e\n\u003cli\u003eCentral Lens Shutter, 1\/2000 sec Sync\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 11.8\"\u003c\/li\u003e\n\u003cli\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eInternal Focusing with MF Override\u003c\/li\u003e\n\u003cli\u003eFront Filter Thread: 72mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Precision Optics, Outstanding Imagery\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCapturing the most subtle nuances of light and shadow begins with the lens. Only with excellent resolution and colour reproduction can it provide a solid foundation for imaging. A medium format sensor has a large area and a high pixel density, posing stringent requirements for the precision of the lens. Starting with the selection of high-quality glass, Hasselblad engineers carefully grind each lens to perfect its optical quality and meet the resolution requirements of 100 million pixels.\u003c\/p\u003e\n\u003cp\u003eThe XCD 2,5\/38V lens features ten elements in nine groups, including three aspherical elements and three ED elements. With a thoughtfully crafted arrangement, the lens has not only a compact size but also improves light transmittance and suppresses chromatic dispersion. Combining XCD 2,5\/38V with a Hasselblad mirrorless medium format camera yields stunning results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e New Focusing Module: Fast, Light, Accurate \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe upgraded focusing module adopts a linear stepping motor and a lighter, smaller focusing lens group. These changes effectively eliminate any backlash from the lens group moving and, coupled with the PDAF technology of the X2D 100C, mean the focusing lens group can quickly reach the focusing position and achieve a precise stop. Resulting in fast, flexible, and accurate focusing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Smaller Leaf Shutter, Powerful and Professional Assistance \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe leaf shutter is a powerful component in Hasselblad's medium format system. The XCD 2,5\/38V lens is equipped with an upgraded leaf shutter that, while smaller, maintains the same precision performance as its predecessors and is fast and quiet to avoid disturbance when shooting. In addition, this ultra-small shutter captures at up to 1\/2000s and delivers flash synchronisation at all speeds.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e A Familiar Yet New Industrial Aesthetic \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eXCD 2,5\/38V is a precision-crafted metal lens with a focus ring and a newly added control ring.\u003c\/p\u003e\n\u003cp\u003eBoth rings are delicately engraved with a Hasselblad \"H\" logo print. The design is created using a precise 0.3mm drill bit and is a nod to the memorable look of the HC\/HCD lenses. Whether paired with X-system or 907X cameras, this new lens is both a homage to the past while standing on its own as a unique, elegant statement.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Convenient and Intuitive Control \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe lens is designed to feel comfortable and intuitive in hand to fully support and not distract from the creative process. The tactile mechanics of the focus and control rings are fine-tuned for a smooth and satisfying experience. A simple push and pull of the focus ring changes from AF to MF mode, where intuitive scale marks keep focus distance and DOF clear at a glance. The control ring can be customised for quick access to preferred functions, making shooting more convenient and efficient.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000719.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544117195\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323740857,"sku":"171288","price":6439.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1662541543_1725355.jpg?v=1775359821"},{"product_id":"hasselblad-xcd-2-5-55mm-f-2-5-v-lens","title":"Hasselblad XCD 2.5\/55mm f 2.5 V Lens","description":"\u003cp class=\"mText\"\u003eEquivalent to a full-frame 43mm focal length, the \u003cstrong class=\"h1Lit\"\u003e Hasselblad XCD 2.5\/55mm f 2.5 V Lens \u003c\/strong\u003e standard lens produces a viewpoint similar to the human eye. This perspective, combined with the soft bokeh effect from the large f\/2.5 aperture, makes this lens an outstanding option for full or half-length portraits and ideal for shooting documentary, still life, or daily photography. When using the XCD 2,5\/55V lens, the narrow aperture and leaf shutter blades can create Hasselblad's hallmark eight-point starburst effect on bright light sources. With its compact optical design, small and lightweight focusing module, and optimised leaf shutter, XCD 2,5\/55V weighs only 372g but delivers top-class optical performance.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad XCD 2.5\/55mm f 2.5 V Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHasselblad X System\u003c\/li\u003e\n\u003cli\u003e43mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2.5 to f\/32\u003c\/li\u003e\n\u003cli\u003eCentral Lens Shutter, 1\/2000 sec Sync\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 17.7\"\u003c\/li\u003e\n\u003cli\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eInternal Focusing with MF Override\u003c\/li\u003e\n\u003cli\u003eFront Filter Thread: 72mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003ePrecision Optics, Outstanding Imagery \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCapturing the most subtle nuances of light and shadow begins with the lens. Only with excellent resolution and colour reproduction can it provide a solid foundation for imaging. A medium format sensor has a large area and a high pixel density, posing stringent requirements for the precision of the lens. Starting with the selection of high-quality glass, Hasselblad engineers carefully grind each lens to perfect its optical quality and meet the resolution requirements of 100 million pixels.\u003c\/p\u003e\n\u003cp\u003eThe XCD 2,5\/55V lens features nine elements in eight groups, including two aspherical elements, one ED element, and one specially made large-diameteraspherical element. With a thoughtfully crafted arrangement, the lens has not only a compact size but also improves light transmittance and suppresses chromatic dispersion. Combining the XCD 2,5\/55V with a Hasselblad mirrorless medium format camera yields stunning results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e New Focusing Module: Fast, Light, Accurate \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe upgraded focusing module adopts a linear stepping motor and a lighter, smaller focusing lens group. These changes effectively eliminate any backlash from the lens group moving and, coupled with the PDAF technology of the X2D 100C, mean the focusing lens group can quickly reach the focusing position and achieve a precise stop. Resulting in fast, flexible, and accurate focusing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eSmaller Leaf Shutter, Powerful and Professional Assistance\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe leaf shutter is a powerful component in Hasselblad's medium format system. The XCD 2,5\/55V lens is equipped with an upgraded leaf shutter that, while smaller, maintains the same precision performance as its predecessors and is fast and quiet to avoid disturbance when shooting. In addition, this ultra-small shutter captures at up to 1\/2000s and delivers flash synchronisation at all speeds.\u003c\/p\u003e\n\u003cp\u003eBoth rings are delicately engraved with a Hasselblad \"H\" logo print. The design is created using a precise 0.3mm drill bit and is a nod to the memorable look of the HC\/HCD lenses. Whether paired with X-system or 907X cameras, this new lens is both a homage to the past while standing on its own as a unique, elegant statement.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e A Familiar Yet New Industrial Aesthetic \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eXCD 2,5\/55V is a precision-crafted metal lens with a focus ring and a newly added control ring.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Convenient and Intuitive Control \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe lens is designed to feel comfortable and intuitive in hand to fully support and not distract from the creative process. The tactile mechanics of the focus and control rings are fine-tuned for a smooth and satisfying experience. A simple push and pull of the focus ring changes from AF to MF mode, where intuitive scale marks keep focus distance and DOF clear at a glance. The control ring can be customised for quick access to preferred functions, making shooting more convenient and efficient.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000718.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544117188\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838323773625,"sku":"171287","price":6439.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1662541543_1725354.jpg?v=1775359822"},{"product_id":"hasselblad-vandra-x2d-907-camera-strap","title":"Hasselblad Vandra X2D \u0026 907 Camera Strap","description":"\u003cp class=\"mText\"\u003eInspired by the spirit of Allemansrätten, Hasselblad presents the \u003cstrong class=\"h1Lit\"\u003eHasselblad Vandra X2D \u0026amp; 907 Camera Strap \u003c\/strong\u003e , encouraging users to go outdoors and capture the scale and pace of the natural world.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eWhether deep in a forest or the streets of a concrete city, the Vandra Camera Strap incorporates the appreciation of nature and the spirit of roaming into the design with comfortable and convenient materials that allow the user to fully engage with their surroundings.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eIn Sweden, people have the freedom to fully enjoy the gift of nature, whether it’s roaming country roads, hiking in the arctic Lapland, or wandering the rocky coastlines. This right, and long-standing Swedish tradition, is known as “Allemansrätten,” or “Freedom to Roam,” celebrates nature and encourages people to enjoy and revel in the land.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad Vandra X2D \u0026amp; 907 Camera Strap\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePremium artificial leather with six-series matte aluminium alloy\u003c\/li\u003e\n\u003cli\u003eHandsewn Falu Red stitching\u003c\/li\u003e\n\u003cli\u003eSilver quick-adjust H buckle and dark grey strap buckle with laser-engraved “H” logos\u003c\/li\u003e\n\u003cli\u003eAdjustable for different shooting scenarios\u003c\/li\u003e\n\u003cli\u003ePress top of buckle with two fingers and slide down to secure to strap lug\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000752.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565949950\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324068537,"sku":"171290","price":389.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1670867136_1725358.jpg?v=1775359824"},{"product_id":"hasselblad-xcd-20-35mm-f-4-5","title":"Hasselblad XCD 20-35mm f\/4.5","description":"\u003cp class=\"mText\"\u003eAmong the widest lenses available for the Hasselblad X system, the\u003cstrong class=\"h1Lit\"\u003e Hasselblad XCD 20-35mm f\/4.5 \u003c\/strong\u003eis an ultra-wide zoom offering a powerful field of view well-suited to landscape, cityscape, and architectural subjects. Equivalent to a 16-27mm zoom on full-frame, this lens is balanced by a relatively bright f\/3.2-4.5 maximum aperture range, high-performance autofocus, and a leaf shutter for flash sync at all shutter speeds.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad XCD 20-35mm f\/4.5\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMedium Format | f\/3.2-4.5 to f\/32\u003c\/li\u003e\n\u003cli\u003e16-27mm (Full-Frame Equivalent)\u003c\/li\u003e\n\u003cli\u003eUltra-Wide-Angle Zoom\u003c\/li\u003e\n\u003cli\u003eCentral Lens Shutter, 1\/2000 sec Sync\u003c\/li\u003e\n\u003cli\u003eLinear Stepping Autofocus Motor\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 1'\u003c\/li\u003e\n\u003cli\u003eFront Filter Thread: 77mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eImmense Field of View\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eFeaturing a truly broad zoom range, this lens is ideal for photographing natural landscapes, expansive cityscapes, and vast interior spaces. The optical design includes a trio of aspherical elements, too, that reduce distortion and ensure high sharpness and accurate rendering to match the demands of 100MP medium format sensors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Fast and Intuitive Operation\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eAn upgraded focus system utilizes both a stepping motor and a small, lightweight focusing group to realize fast and responsive autofocus performance. This internal focusing design also benefits manual focus operation for smoother, more predictable handling.\u003c\/p\u003e\n\u003cp\u003eA small-but-powerful leaf shutter system offers a range of shutter speeds from 1\/2000 sec to 68 min with flash sync possible at all speeds.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Elegant and Reliable Design\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eStreamlined metal lens barrel includes dual control rings to adjust both focus and zoom; the rings are engraved with the 'H' logo for improved feel. The lens also features a 'Hasselblad V' insignia nameplate and the lens's name is engraved on top of the barrel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000792.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565947819\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324134073,"sku":"171303","price":10389.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1725958299_img_2327037.jpg?v=1775359824"},{"product_id":"hasselblad-xcd-28mm-f4-compact-p-lens","title":"Hasselblad XCD 28mm f4 Compact P Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cstrong class=\"h1Lit\"\u003e Hasselblad XCD 28mm f4 Compact P Lens \u003c\/strong\u003e is the lightest and smallest of the Hasselblad X System lenses and has been optically designed for outstanding image quality and precise focusing technology for instant shots.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eCapturing a classic concerto of light and shadow begins with the lens. The XCD 28mm f\/4 P adopts an optical structure of nine elements in eight groups, including two aspherical elements and one ED element, which ensures excellent imaging while effectively suppressing chromatic dispersion. This wide-angle lens has a 22mm full-frame equivalent focal length and an f\/4 aperture that makes it easy to capture nature, street culture, and urban architecture.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eWith a thoughtfully crafted design, the lens has a compact size and a powerful performance to meet the resolution requirements of 100 million pixels. The lens yields sharp images with precision and high resolution from the center to the edges, achieving stunning image quality across the entire image area. It offers a 3.5\" minimum focusing distance and 1:6 magnification ratio, rich close-ups of flowers, cuisine, and much more are effortlessly captured.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eA linear stepping motor is combined with a lighter, smaller focusing lens group in this compact lens. When used with the PDAF technology of the X2D 100C, the lens can quickly reach the focusing position and achieve a precise stop. This results in fast, accurate, and responsive focusing, so your scene is captured before the click of the shutter. Full-time manual focus override is also available.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eA compact yet powerful leaf shutter supports shooting with flash synchronization at all shutter speeds and with a maximum flash synch speed of up to 1\/4000s. Shoot with flash in strong sunlight to capture dynamic subject juxtaposition, highlighting your subject while darkening the background.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad XCD 28mm f4 Compact P Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMedium Format | f\/4 to 22\u003c\/li\u003e\n\u003cli\u003e22mm Full-Frame Equivalent\u003c\/li\u003e\n\u003cli\u003eLeaf Shutter with 1\/4000 sec Sync Speed\u003c\/li\u003e\n\u003cli\u003eLinear Stepping Autofocus Motor\u003c\/li\u003e\n\u003cli\u003e2 Aspherical Elements, 1 ED Element\u003c\/li\u003e\n\u003cli\u003eMinimum Focusing Distance: 8.7\"\u003c\/li\u003e\n\u003cli\u003eMetal Body, Manual Focus Ring\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  CPHB.00000830.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544118307\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324166841,"sku":"171304","price":3079.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1692780344_1780427.jpg?v=1775359826"},{"product_id":"hasselblad-xcd-35-100mm-f-2-8-4-lens","title":"Hasselblad XCD 35-100mm f\/2.8-4 Lens","description":"\u003cp class=\"mText\"\u003e\u003cstrong class=\"h1Lit\"\u003eHasselblad XCD 35-100mm f\/2.8-4 Lens\u003c\/strong\u003e is a versatile standard zoom lens that seamlessly bridges wide-angle to medium telephoto focal lengths. Featuring approximately 3x optical zoom 1 and flagship E Series optical excellence, this single lens master's an extraordinary range of photographic disciplines from sweeping landscapes and intimate portraits to dynamic street photography and spontaneous travel moments. With its remarkable f\/2.8 maximum aperture at the wide end, capture life's fleeting moments in challenging light whilst creating exquisite bokeh that draws viewers into your visual narrative. \u003c\/p\u003e\n\u003ch2\u003eKey Features of the Hasselblad XCD 35-100mm f\/2.8-4 Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eCountless scenes in a single lens\u003c\/li\u003e\n\u003cli\u003eExceptional Light Gathering Power\u003c\/li\u003e\n\u003cli\u003eFlagship Optical Excellence, Revealed in every frame\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eCountless scenes in a single lens\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe XCD 2,8-4\/35-100E offers 28-76mm equivalent focal length with approximately 3x optical zoom 1, spanning essential wide-angle, standard and medium telephoto ranges. Whether capturing sweeping landscapes, candid street scenes or intimate portraits, it delivers with confidence. Compared to the XCD 3,5-4,5\/35-75, its extended telephoto reach provides greater compositional flexibility, excelling in the dynamic demands of street and travel photography.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eExceptional Light Gathering Power\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe XCD 2,8-4\/35-100E's expansive f\/2.8 maximum aperture at the wide end significantly brighter than the XCD 3,5-4,5\/35-75's f\/3.5 transforms your creative possibilities. Shoot confidently in dim environments with faster shutter speeds whilst achieving beautifully rendered bokeh that makes your subjects truly shine.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFlagship Optical Excellence, Revealed in every frame\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eE Series flagship optical performance reaches new heights in XCD 2,8-4\/35-100E. Its sophisticated optical structure of 16 elements in 13 groups, incorporating 3 aspherical elements and 5 ED elements, delivers exceptional resolution that meets the demands of the 100-megapixel sensor. From centre to edge, at every focal length and aperture setting, experience unwavering sharpness paired with smooth, creamy bokeh that meets Hasselblad's exacting standards. Every detail is preserved with stunning clarity, every colour rendered with authentic brilliance.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000949.01\u003c\/li\u003e\n\u003cli\u003eGTIN - TBA\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324232377,"sku":"171858","price":7726.19,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/cphb.00000949.01_1.png?v=1775359827"},{"product_id":"hasselblad-xcd-35-75mm-lens","title":"Hasselblad XCD 35-75mm lens","description":"\u003cp class=\"mText\"\u003eContinuing to take medium format out of the studio, the \u003cstrong class=\"h1Lit\"\u003eHasselblad X1D II 50c Body\u003c\/strong\u003e is a sleek and exceptionally capable mirrorless camera, characterized by its thoughtful design and powerful imaging capabilities. This second-generation X System camera shows a revised and enhanced feature-set designed to quicken performance and make overall operation even more intuitive and streamlined. At the core of the X1D II remains the large 43.8 x 32.9mm 50MP CMOS sensor, which yields high-resolution imagery with a wide 14-stop dynamic range, 16-bit color depth, and an ISO 100-25600 sensitivity range. This sensor utilizes Hasselblad's Natural Color Solution, too, which delivers realistic, pleasing color tones for great consistency and smooth tonal transitions. An updated electronic platform also enables a faster 2.7 fps continuous shooting rate as well as a faster startup time, reduced shutter lag and blackout times, and more responsive autofocus performance.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eBalancing the imaging capabilities, the X1D II is also distinguished by an updated body with a larger 3.6\" 2.36m-dot touchscreen LCD and a 0.87x-magnification 3.39m-dot OLED electronic viewfinder. These work in concert to provide more comfortable and easy viewing means for shooting in a variety of conditions. The X1D II also retains the signature physical design, with an especially deep right-hand grip and smooth aluminum alloy body. The svelte overall form factor is due in part to the leaf shutter design of the XCD lenses, which obviates the need for a camera-based shutter system and affords full flash sync throughout the shutter speed range up to 1\/2000 sec. Additionally, built-in Wi-Fi permits wireless remote control and file transferring via Phocus Mobile 2 and an integrated GPS module enables recording location data for geotagging.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad X1D II 50c Body\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e50MP 43.8 x 32.9mm CMOS Sensor\u003c\/li\u003e\n\u003cli\u003e16-Bit Color, 14-Stop Dynamic Range\u003c\/li\u003e\n\u003cli\u003eHasselblad Natural Color Solution\u003c\/li\u003e\n\u003cli\u003e0.87x 3.69m-Dot Electronic Viewfinder\u003c\/li\u003e\n\u003cli\u003e3.6\" 2.36m-Dot Touchscreen LCD\u003c\/li\u003e\n\u003cli\u003eLeaf Shutter System, 1\/2000 sec Sync\u003c\/li\u003e\n\u003cli\u003eISO 100-25600, Up to 2.7 fps Shooting\u003c\/li\u003e\n\u003cli\u003eDual SD UHS-II Memory Card Slots\u003c\/li\u003e\n\u003cli\u003eBuilt-In Wi-Fi, USB 3.0 Type-C\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e50MP CMOS Sensor and Hasselblad Natural Color Solution\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eRevolving around a large 50MP CMOS sensor, measuring 43.8 x 32.9mm, the X1D-50c is capable of capturing an extremely wide dynamic range of up to 14 stops along with vivid 16-bit color depth. When combined with the Hasselblad Natural Color Solution, tonal transitions and skin tones show immense depth, detail, and clarity for lifelike image quality, even in dark shadow and bright highlight regions. To suit working in a variety of lighting conditions, a sensitivity range of ISO 100-25600 is available, and still files are saved in the Hasselblad 3FR raw file format or as JPEGs.\u003c\/p\u003e\n\u003cp\u003eWorking with the spectacular image quality of the 50MP CMOS sensor, the Hasselblad Natural Color Solution is designed to deliver images with the most natural color without needing to delve into a variety of presets. This system is also capable of creating imagery with exceptionally smooth tonal transitions that are reminiscent of analog film capture, which is thanks in part to the X1D II's 16-bit color depth.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eBody Design\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eLarge 3.6\" 2.36m-dot (1024 x 768) rear LCD features a touchscreen design for intuitive control, menu navigation, and playback. The updated screen also has a fast 60 fps refresh rate for more fluid playback and the screen also supports autofocus point drag and drop placement and autofocus point size changes with pinch\/spread finger movement.\u003c\/li\u003e\n\u003cli\u003eEnhanced 3.69m-dot (1280 x 960) OLED electronic viewfinder features a high 0.87x magnification for bright and clear eye-level viewing. The increased resolution benefits manual focus accuracy and the menu system can also be viewed through the EVF for more intuitive adjustment when working in bright conditions.\u003c\/li\u003e\n\u003cli\u003eDual SD memory card slots both support the UHS-II protocol for faster read\/write speeds.\u003c\/li\u003e\n\u003cli\u003eBuilt-in Wi-Fi permits wireless sharing of files as well as remote camera control. Additionally, Phocus Mobile 2 allows for a rich tethered shooting experience from an iPad Pro or iPad Air (2019).\u003c\/li\u003e\n\u003cli\u003eUSB 3.0 Type-C connector can be used for file transfer, tethered shooting from an iPad, or for in-camera battery charging via a computer, charger, or power bank.\u003c\/li\u003e\n\u003cli\u003eIntegrated GPS module can be used for recording location details to image files for geotagging applications.\u003c\/li\u003e\n\u003cli\u003eDistinctly ergonomic and stylish body design uses a milled aluminum alloy chassis with a clean surface finish and minimal number of buttons and dials for a more streamlined user interface. Additionally, due to the inclusion leaf shutters within the lenses, the overall body's design can be significantly reduced for a more compact and lightweight form factor.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eOther Camera Features\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eUpdated electronic platform realizes faster overall performance, including a 46% faster startup time, reduced shutter lag and blackout times, as well as more responsive autofocus compared to the first generation X1D.\u003c\/li\u003e\n\u003cli\u003eOptimized for use with XCD series of lenses, which offer an integrated central shutter system, capable of sync speeds up to 1\/2000 sec.\u003c\/li\u003e\n\u003cli\u003ePhocus Mobile 2, available for iPad Pro and iPad Air (2019), permits importing, editing, and rating of raw images as well as importing and rating full-resolution JPEG images directly on a tablet. Additionally, Phocus Mobile 2 supports full-resolution image export, tethered shooting, and direct camera control.\u003c\/li\u003e\n\u003cli\u003eConventional computer-based tethered shooting is supported via the desktop version of Phocus.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000424.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544114248\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324265145,"sku":"132250","price":8899.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_xcd_35-75mm_lens-01.jpg?v=1775359828"},{"product_id":"hasselblad-xcd-45mm-compact-f-4-lens","title":"Hasselblad XCD 45mm Compact f\/4 Lens","description":"\u003cp class=\"mText\"\u003eThe \u003cspan class=\"h1Lit\"\u003eHasselblad XCD 45mm Compact f\/4 Lens\u003c\/span\u003e is the world’s lightest digital medium format autofocus lens on the market today, weighing in at 320g*. Its compact, lightweight build combined with world class optics makes it the perfect lens for travel, exploration, and documentary.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eDesigned for X-series medium format mirrorless cameras, this lens offers a familiar 36mm equivalent focal length to benefit working in a wide variety of situations. Two aspherical elements are featured in the optical design, which reduce a variety of aberrations and distortion for improved sharpness and clarity. Its close 35cm minimum focusing distance also suits working with close-up subjects and a mechanical focusing system lends a more tactile feel when manually focusing. Autofocus is quick and quiet, too, and this lens also incorporates a revised Central Lens Shutter for notably quiet performance along with support for shutter speeds up to 1\/2000 sec with flash sync at all speeds.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eDesigned for the utmost in portability, the 45P stands as the most lightweight and compact member of the XCD lens family. Weighing in at only 320g, about the same as a professional hot-shoe flash, this makes it the world’s lightest digital medium format autofocus lens on the market today. The XCD 45P allows photographers to bring high quality optics on any adventure, ranging from travel photography across deserts and up mountains to urban exploration and documentary. Minimal weight combined with superior image quality, the XCD 45P coupled with the X1D II and Phocus Mobile 2 lets creatives go physically further with their creative visions with lighter gear in their kit and a highly portable workflow.\u003c\/p\u003e\n\u003ch2\u003eKey Features of the Hasselblad XCD 45mm Compact f\/4 Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHasselblad X System\u003c\/li\u003e\n\u003cli\u003e36mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/4 to f\/32\u003c\/li\u003e\n\u003cli\u003eTwo Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eCentral Lens Shutter, 1\/2000 sec Sync\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 1.1'\u003c\/li\u003e\n\u003cli\u003eMechanical Manual Focus\u003c\/li\u003e\n\u003cli\u003eFront Filter Thread: 62mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eHIGH QUALITY OPTICS IN COMPACT DESIGN\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe XCD 45P features an optical design incorporating two aspherical elements, resulting in state-of-the art optical performance within compact dimensions. With a minimum focus distance of 35cm and a maximum image scale of 1:5.2, the XCD 45P is even suitable for food or still life photography. Its mechanically connected focus ring gives the lens a responsive and accurate manual focus experience. Just as the other XCD lenses, the XCD 45P is uncompromising in its build quality, technical excellence, optical performance, and balance in handheld use in addition to its built-in leaf shutter that allows for flash sync up to 1\/2000s.\u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eMINIMAL SOUND | DISCREET PORTABILITY\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe XCD 45P has been designed with discreet portability in mind and thanks to evolved designs, both the autofocus motor and leaf shutter have been reduced in audible noise. Photographers will find that the new XCD 45P leaf shutter is less audible than many focal plane mechanical shutters.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000457.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6958265191992\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324297913,"sku":"134403","price":1799.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1579117605_1539994.jpg?v=1775359830"},{"product_id":"hasselblad-xcd-65mm-f-2-8-lens","title":"Hasselblad XCD 65mm f\/2.8 lens","description":"\u003cp class=\"mText\"\u003eAn all-arounder for the Hasselblad X-series of medium format mirrorless cameras, the \u003cstrong class=\"h1Lit\"\u003eHasselblad XCD 65mm f\/2.8\u003c\/strong\u003e is a 50mm-equivalent prime offering a natural field of view to suit working in a broad variety of shooting situations. The f\/2.8 maximum aperture strikes a balance between a sleek form factor and being adept in difficult lighting conditions. For working with close-up subjects, a minimum focusing distance of 0.5 m is possible and a 10-elements-in-six-groups optical design helps to realize high sharpness and clarity. Like other XCD lenses, the 65mm f\/2.8 has an integrated Central Lens Shutter that is capable of shutter speeds up to 1\/2000 sec with flash sync at all speeds, and its internal autofocus design can be manually overridden for precise manual focusing control.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad XCD 65mm f\/2.8 Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHasselblad X System\u003c\/li\u003e\n\u003cli\u003e50mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2.8 to f\/32\u003c\/li\u003e\n\u003cli\u003eCentral Lens Shutter, 1\/2000 Sec Sync\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 0.5m\u003c\/li\u003e\n\u003cli\u003eInternal Focusing with MF Override\u003c\/li\u003e\n\u003cli\u003eFront Filter Thread: 67mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000252.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544002521\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324363449,"sku":"129531","price":4639.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/cphb.00000252.01_05.jpg?v=1775359831"},{"product_id":"hasselblad-xv-lens-adaptor-for-x1d-50c","title":"Hasselblad XV Lens Adaptor for X1D-50c","description":"Allowing you to use V-system lenses with your X-system camera, the\u003cem\u003e\u003cstrong\u003e XV Lens Adapter\u003c\/strong\u003e\u003c\/em\u003e from \u003cem\u003e\u003cstrong\u003eHasselblad\u003c\/strong\u003e\u003c\/em\u003e greatly expands the number of potential lens options for the mirrorless medium format digital camera. This adapter is compatible with C, CB, CF, CFI, CFE, F and FE-type lenses and must be used in conjunction with the X1D-50c's electronic shutter function as no leaf shutter control is possible.\n\u003cul\u003e\n\u003cli\u003eMPN - CPHB.00000241.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6958265176241\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324396217,"sku":"133999","price":479.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/hasselblad_xv_lens_adaptor_for_x1d-50c_01_1.jpg?v=1775359832"},{"product_id":"hasselblad-xcd-90mm-f2-5-mkii-v-lens","title":"Hasselblad XCD 90mm f2.5 MKII V Lens","description":"\u003cp class=\"mText\"\u003eEquivalent to a full-frame 71mm focal length, the  \u003cstrong class=\"h1Lit\"\u003e Hasselblad XCD 90mm f2.5 MKII V Lens \u003c\/strong\u003e moderate telephoto lens is perfect for close-up portraits or still lifes. Its focal length coupled with a large f\/2.5 aperture creates a beautiful soft bokeh effect that highlights the subject. When using the XCD 2,5\/90V lens, the narrow aperture and leaf shutter blades can create Hasselblad's hallmark eight-point starburst effect on bright light sources. With its compact optical design, small and lightweight focusing module, and optimised leaf shutter, XCD 2,5\/90V weighs only 551g, 11 percent lighter than XCD 3,2\/90.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad XCD 90mm f2.5 MKII V Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMedium Format 44 x 33mm | f\/2.5 to f\/32\u003c\/li\u003e\n\u003cli\u003e71mm (Full-Frame Equivalent)\u003c\/li\u003e\n\u003cli\u003eBright Portrait-Length Prime Lens\u003c\/li\u003e\n\u003cli\u003e11% Lighter than Previous Version\u003c\/li\u003e\n\u003cli\u003eNew AF Module, Push-Pull Focusing Ring\u003c\/li\u003e\n\u003cli\u003eCustomizable Control Ring\u003c\/li\u003e\n\u003cli\u003eUpgraded Leaf Shutter, 1\/4000-Sec Sync\u003c\/li\u003e\n\u003cli\u003eApochromatic Optical Design, ED Element\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Precision Optics, Outstanding Imagery \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eCapturing the most subtle nuances of light and shadow begins with the lens. Only with excellent resolution and colour reproduction can it provide a solid foundation for imaging. A medium format sensor has a large area and a high pixel density, posing stringent requirements for the precision of the lens. Starting with the selection of high-quality glass, Hasselblad engineers carefully grind each lens to perfect its optical quality and meet the resolution requirements of 100 million pixels.\u003c\/p\u003e\n\u003cp\u003eThe XCD 2,5\/90V lens features nine elements in six groups, including one ED element and one specially made large-diameter aspherical element. With a thoughtfully crafted arrangement, the lens has not only a compact size but is also able to deliver an apochromatic effect for accurate colour correction. Combining XCD 2,5\/90V with a Hasselblad mirrorless medium format camera yields stunning results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e New Focusing Module: Fast, Light, Accurate \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe upgraded focusing module adopts a linear stepping motor and a lighter, smaller focusing lens group. These changes effectively eliminate any backlash from the lens group moving and, coupled with the PDAF technology of the X2D 100C, mean the focusing lens group can quickly reach the focusing position and achieve a precise stop. Resulting in fast, flexible, and accurate focusing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Smaller Leaf Shutter, Powerful and Professional Assistance \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe leaf shutter is a powerful component in Hasselblad's medium format system. The XCD 2,5\/90V lens is equipped with an upgraded large aperture leaf shutter that, while smaller, maintains the same precision performance as its predecessors and is fast and quiet to avoid disturbance when shooting. In addition, it captures at up to 1\/4000s, the fastest among medium format lenses,1 and delivers flash synchronisation at all speeds.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e A Familiar Yet New Industrial Aesthetic \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eXCD 2,5\/90V is a precision-crafted metal lens with a focus ring and a newly added control ring.\u003c\/p\u003e\n\u003cp\u003eBoth rings are delicately engraved with a Hasselblad \"H\" logo print. The design is created using a precise 0.3mm drill bit and is a nod to the memorable look of the HC\/HCD lenses. Whether paired with X-system or 907X cameras, this new lens is both a homage to the past while standing on its own as a unique, elegant statement.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003e Convenient and Intuitive Control \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eThe lens is designed to feel comfortable and intuitive in hand to fully support and not distract from the creative process. The tactile mechanics of the focus and control rings are fine-tuned for a smooth and satisfying experience. A simple push and pull of the focus ring changes from AF to MF mode, where intuitive scale marks keep focus distance and DOF clear at a glance. The control ring can be customised for quick access to preferred functions, making shooting more convenient and efficient.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000746.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 6941565927675\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324527289,"sku":"171289","price":7389.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1662541543_1725357.jpg?v=1775359841"},{"product_id":"hasselblad-xcd-75mm-f-3-4-compact-p-lens","title":"Hasselblad XCD 75mm f 3.4 compact P Lens","description":"\u003cp class=\"mText\"\u003ePairing a flattering focal length with an especially compact, lightweight design, the\u003cstrong class=\"h1Lit\"\u003e Hasselblad XCD 75mm f 3.4 compact P Lens \u003c\/strong\u003e is a short portrait-length prime that's ideal for full-length shoots and group portraits, as well as street, landscape, and other general applications. As an XCD P-series lens, this lens prioritizes portability and nimbleness and this 75mm option sports a faster-than-usual f\/3.4 maximum aperture for improved depth of field control and handheld use in available lighting.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Hasselblad XCD 75mm f 3.4 compact P Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMedium Format | f\/3.4 to f\/32\u003c\/li\u003e\n\u003cli\u003e59mm (Full-Frame Equivalent)\u003c\/li\u003e\n\u003cli\u003eCompact, Lightweight Portrait Prime\u003c\/li\u003e\n\u003cli\u003eCentral Lens Shutter, 1\/2000 sec Sync\u003c\/li\u003e\n\u003cli\u003eLinear Stepping Autofocus Motor\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 1.8'\u003c\/li\u003e\n\u003cli\u003eFront Filter Thread: 72mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"gText\"\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFlattering Field of View\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eEquivalent to a 59mm lens on full-frame, this slightly long normal\/slightly short portrait-length lens offers a versatile field of view that suits full-length solo portraits and group shots, as well as offering a more selective perspective with street, landscape, and still life subjects.\u003c\/li\u003e\n\u003cli\u003eThe maximum f\/3.4 aperture is slightly faster than other P-series lenses, suiting the portrait nature of this lens and affording more control over depth of field.\u003c\/li\u003e\n\u003cli\u003eThe optical design include aspherical and extra-low dispersion elements, which contribute to sharp and color-correct image quality that matches the high-resolution demands of 100MP medium format sensors.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eFast and Intuitive Operation\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eThe autofocus system utilizes both a stepping motor and a small, lightweight focusing group to realize fast and responsive autofocus performance with high precision. This internal focusing design also benefits manual focus operation for smoother, more predictable handling.\u003c\/li\u003e\n\u003cli\u003eA small-but-powerful leaf shutter system offers a range of shutter speeds from 1\/2000 sec to 68 min with flash sync possible at all speeds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2 class=\"h2Lit\"\u003e\u003cspan class=\"h2Lit\"\u003eElegant and Reliable Design\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eDesigned to be as small and portable as possible, this lens weighs 14 oz and measures 2.8\"-long when attached to the camera body. Compared to the XCD 65mm f\/2.8, this lens is 45% lighter and 24% shorter, making it better suited to street, travel, and on-location photography.\u003c\/li\u003e\n\u003cli\u003eStreamlined metal lens barrel includes a single focusing ring, which is engraved with the 'H' logo for improved feel. The lens also has its name engraved on top of the barrel.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN - CPHB.00000894.01\u003c\/li\u003e\n\u003cli\u003eGTIN - 7392544118949\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46838324560057,"sku":"171307","price":3919.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/1730969149_1858763.jpg?v=1775359843"},{"product_id":"used-hasselblad-x1d-50c-medium-format-mirrorless-body-only-camera-s-n-uq27012438","title":"Used Hasselblad X1D-50c Medium Format Mirrorless (Body Only) Camera  S\/N:UQ27012438","description":"\u003cp\u003e\u003cstrong\u003ePreloved:\u003c\/strong\u003e Used Hasselblad X1D-50c Medium Format Mirrorless (Body Only) Camera S\/N:UQ27012438 \u003cbr\u003e\u003cem\u003eCondition:\u003c\/em\u003e \u003cbr\u003eFunctionality: Fully functional. Checked and tested. \u003cbr\u003eBody: Clean, with some very fine, small marks from normal use, mainly on the baseplate. \u003cbr\u003eNote: There is a small chip on the left side of the LCD that does not affect its operation, and a small scratch on the eyecup; see the gallery image for clarification.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIt has a 3-month digiDirect Warranty on the camera. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eThese images are of the actual product\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eWe photograph almost every individual camera or lens that we sell. You will receive the camera or lens in the photo. Please look at the pictures for the best information about their cosmetic condition. \u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eThis is a clean, pre-owned\u003cstrong class=\"h1Lit\"\u003e Hasselblad X1D‑50c\u003c\/strong\u003e is a landmark camera in modern photography—a mirrorless medium‑format system that delivers extraordinary image quality in a body far smaller and more refined than traditional medium‑format designs. Handmade in Sweden with unmistakable Scandinavian minimalism, it pairs a 50MP 43.8 × 32.9mm CMOS sensor with Hasselblad’s renowned Natural Colour Solution to produce files with stunning tonal depth, lifelike colour, and up to 14 stops of dynamic range. The result is a camera that captures images with the richness and subtlety of true medium format, yet handles like a compact mirrorless body.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eBeyond its exceptional still‑image performance, the X1D‑50c offers a versatile shooting experience thanks to its integrated Central Lens Shutter system. This allows flash sync at every shutter speed up to 1\/2000s—an enormous creative advantage for balancing ambient light or shooting wide open outdoors. The camera also supports Full HD 1080p video, ISO 100–25600 sensitivity, and continuous shooting at up to 2.3 fps, giving photographers a versatile tool that excels in both controlled environments and on location.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eOperationally, the X1D‑50c is designed for intuitive, modern workflow. A bright 2.36MP electronic viewfinder and a responsive 3.0\"\" touchscreen provide clear, immersive control, while dual SD card slots offer flexible storage options. The camera includes built‑in Wi‑Fi for remote shooting and file transfer, USB‑C for fast tethering, and audio and HDMI ports—making it as capable in the studio as it is in the field. Thoughtful physical controls, including locking dials and a clean, uncluttered interface, reinforce the camera’s premium, purposeful design.\u003c\/p\u003e\n\u003cp class=\"mText\"\u003eWeather‑sealed and optimised for the superb XCD lens lineup, the X1D‑50c is a system built for professionals and discerning creators who want medium‑format quality without compromise. It delivers the unmistakable Hasselblad look—smooth tonal transitions, rich colour, and incredible detail—in a camera that feels as beautiful to use as the images it produces.\u003c\/p\u003e\n\u003cp\u003e     \u003c\/p\u003e\n\u003ch2 class=\"h2Lit\"\u003eKey Features of the Used Hasselblad X1D-50c Medium Format Mirrorless (Body Only) Camera S\/N:UQ27012438\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e50MP 43.8 x 32.9mm CMOS Sensor\u003c\/li\u003e\n\u003cli\u003e16-Bit Colour, 14-Stop Dynamic Range\u003c\/li\u003e\n\u003cli\u003eHasselblad Natural Colour Solution\u003c\/li\u003e\n\u003cli\u003eFull HD 1080p H.264 Video at 25 fps\u003c\/li\u003e\n\u003cli\u003eISO 100-25600, Shooting Up to 2.3 fps\u003c\/li\u003e\n\u003cli\u003eCentral Shutter: 60 min to 1\/2000 sec\u003c\/li\u003e\n\u003cli\u003e2.36MP XGA Electronic Viewfinder\u003c\/li\u003e\n\u003cli\u003e3.0\" 920k-Dot Touchscreen LCD Monitor\u003c\/li\u003e\n\u003cli\u003eDual SD Card Slots; XPan \u0026amp; Square Modes\u003c\/li\u003e\n\u003cli\u003eBuilt-In Wi-Fi, USB 3.0 Type C\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"mpn\"\u003e\n\u003cli\u003eMPN -  TBA\u003c\/li\u003e\n\u003cli\u003eGTIN - 9362046013828\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":46839163388089,"sku":"173151","price":4387.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/8897\/7337\/files\/173151.01.jpg?v=1775379201"}],"url":"https:\/\/www.digidirect.com.au\/collections\/brand-hasselblad.oembed","provider":"digiDirect","version":"1.0","type":"link"}